1. Should Canyou Ranch implement a CRM strategy? The strong competition within the spa industry requires businesses to exert effort in establishing a stronger hold on its market. The spa businesses should then integrate new business mechanisms or practices that are customer-oriented. One example of doing this alternative is through the employment of customer relationship management. The approach on CRM covers all business processes that an organization employs so as to determine‚ select‚ obtain
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Economic Snapshot of the Salon and Spa Industry June 2011 Salon Industry Snapshot The salon and spa industry is a vibrant and growing component of the U.S. economy‚ with more than 900‚000 total establishments and annual sales of nearly $40 billion. Salon Establishments With Payroll Employees 2009 Establishments 2009 Sales Non-Employer Salon Establishments* 2008 Establishments 2008 Sales 88‚876 $21.2 billion 824‚119 $18.8 billion Source: Bureau of Labor Statistics‚ U.S. Census Bureau;
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| |ID No. |L0325RCRC0612 | |Assignment name: |Business Plan: Mayuree Spa | |Module: |Management Skills and Entrepreneurship | |Lecturers: |Tatiana Pavlovsky
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(14/02/14) Opening in Dubai‚ check out for Yogurtland (US) Find fitness bloggers (Proyo) and local based bloggers Fuel Campaign Colin Nell Body Power Expo 2014 Man vs. Yogland competition Find new retailing opportunities/supply chains ex. Schools‚ Spas etc. Nike‚ H&M‚ Hollister‚ Magazine as potential collaborations. WWF Polar Bear Increase awareness regarding “Creation of the Month” [in-store and online] Opening in Dubai – Competing with Yogurtland: Fuel Campaign + Nike + Colin
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(defendant) in a wrongful death suit. Stephan Andres drowned in a spa pool in a locker room at the YMCA facility. The parents believed that the YMCA was negligent by not having lifeguards in the spa pool area of the locker room where Stephen Andres was found dead. The YMCA is required by the Health & Saf. Code‚ § 116045 to have lifeguards for any public pool‚ however it is not required for the seven-foot‚ ten-inch by seven-foot‚ four-inch spa pool that was three feet‚ six inches
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success this year‚ at the forefront of health and wellbeing. For the past 10 years‚ Chiva-Som is the only destination spa in the world to have consistently appeared in the top three of the Conde Nast Traveller (UK) Reader’s Travel Awards. Chosen as the “World’s Best Destination Spa” in the 2009 Travel+Leisure Reader’s Travel Awards‚ Chiva-Som is also a proud member of the Destination Spa Group and Healing Hotels of the World (Healing Hotels of the World). A secluded world of beauty and serenity‚ Chiva-Som
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Table of content Introduction My name is Lenie de Boer‚ Leisure Management student at Stenden University‚ Leeuwarden. For this report‚ we had to choose an area at the coast of England‚ where tourism should be developed. For this report I have chosen Scarborough‚ because the history of the town was very interesting to me. Scarborough‚ North Yorkshire is a tourist town at the seaside in the North East of the English coastline. It is a town full of history
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resort‚ residences and spa industry and provide naturally-luxurious‚ ecological‚ culture-sensitive experiences. Manage 25 resorts and hotels‚ 68 spas‚ 65 retail galleries‚ and two golf courses in 55locations in 23countries Rewarded: • • • • • • “Best Resort Hotel in Asia-Pacific” 2002 “Seychelles’ Best Resort” & “Seychelles’ Best Spa” 2003 “Best Hotel for Room” 2006 “Best Hotel (Luxury)” 2007 “PATA Gold Award – Ecotourism Project Category” 2008 “Favorite Overseas Hotel Spa – Winner” 2010 1
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Partnership with Hotel Schools 8 3.3 Expansion of Spa Academy to Resort Branch 9 3.4 Spa Business Partnership 10 3.5 Creating a Sub-brand “Business Tree” 10 4. Decision Criteria and Evaluation 11 4.1 Flagship Resorts 11 4.2 Strategic Partnership with Hotel Schools 13 4.3 Expansion of Spa Academy to Resort Branch 13 4.4 Spa Partnership 14 4.5 Creating a Sub-brand “Business Tree” 14 5. Implementation and Recommendation 15 5.1 Spa Partnership 16 5.2 Strategic Partnership with
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leader in the destination segment of the spa industry. However‚ due to increasing competitive forces in the market‚ Canyon Ranch must address ways to sustain its business by maintaining its competitive advantage and further growing the business. 2. SWOT Analysis: STRENGTHS: • Proven market leader o 25 years in the business o Widely recognized as gold standard in spa industry • High attention to service with a 2.5:1 staff-to-guest ratio • Multiple spa services and a heath and healing component
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