alternative to aspirin. Such a positioning will be able to attract current aspirin customers to Datril. The marketing campaign should focus on physicians‚ trade and patients. It should stress the information of little side effects compared to other analgesic medicine. Both the retail price and the trade price should be lower than Tylenol. Segmentation and targeting: Datril should target on aspirin users. Datril potential clients could be 1) people currently using aspirin 2) people currently
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Aspirin has been a pain reliever for more than 100 years. Aspirin has been used as a remedy for many illnesses for centuries now and still more things are yet to be identified about aspirin and its uses. It was recently discovered that aspirin can be used to reduce clotting of the platelets in the blood vessels‚ thus reducing the risk of heart attack in humans. Most students in their youthful age were not able to give their heart the maximum care it deserved‚ as a result‚ it leads to heart related
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What is Aspirin? Aspirin is on of the first drugs to ever be commonly used and is still one of the most widely used in the world. How widely used you ask? Approximately 35000 metric tonnes are produced and consumed every year. Chemically aspirin is known as acetylsalicylic acid with the chemical formula of C9H8O4. Aspirin is an analgesic‚ anti-inflammatory‚ antipyretic‚ and is an inhibitor of platelet aggregation. The history of Aspirin Aspirin has been a major part of just about everyone’s
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Commercial Aspirin Tablet Analysis Tuesday Evening Intro: The purpose of this lab was to analyze commercial aspirin tablets. To do so‚ the percent acetylsalicyclic acid (active ingredient) in tablets using acid-base titration was determined‚ the percent acetylsalicyclic acid in tablets by formation of a colored iron(III)-salicylate complex was determined using spectrometry‚ and then the percents from each process was compared. Acetylsalicylic acid is produced when salicylic acid and acetic
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CH4300/PY5140 - EXPERIMENT 2 – Answer Sheet SYNTHESIS OF THE PHARMACEUTICAL ASPIRIN (ACETYLSALICYLIC ACID) Aim: The aim of this experiment was to react salicylic acid with ethanoic anhydride to produce Aspirin. CH3CO)2O + HOC6H4COOH → CH3CO2C6H4CO2H + CH3COOH i Mass: 5g Volume: 7.5 cm3 Mass: 6.52g RMM: 138g/mol RMM: 180g/mol Moles: 5/138 = 0.0362 RMM: 102g/mol Moles: 0.0362 OBSERVATIONS – First‚ Ethanoic acid was added to the salicylic acid which resulted
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Explaining what Aspirin is. An aspirin is a medication used as a treatment to those who are suffering from mild conditions‚ such as fever‚ pain‚ and/or inflammation. It’s helpful use is to give aid to those who are suffering from toothaches‚ common colds‚ chest pain‚ headaches‚ and many more symptoms of mild pain‚ fever‚ or inflammation. It is also known to reduce blood clotting. Its scientific name is acetylsalicylic acid (ASA)‚ with it’s chemical formula being C9H8O4‚ and its IUPAC name being 2-acetyloxy
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Chromatography Analysis of Aspirin Problem: Was aspirin (acetylsalicylic acid) successfully synthesized? Are there impurities or by-products present in the synthesized aspirin? How pure is the synthesized aspirin? Introduction: In the last experiment‚ aspirin was synthesized followed by characterization of the product using several different techniques. Melting point was a test that provided information about the identity and purity of the aspirin product. The iron(III)chloride test was used to detect
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and Recrystallization of Aspirin Preparation and Recrystallization of Aspirin Date of the experiment: 9 May 2013 Date of submission: 23 May 2012 Date of the experiment: 9 May 2013 Date of submission: 23 May 2012 Synopsis 1. General Objective: To familiarize with the preparation of some simple organic compound and purify the compound by recrystallization. Specific Objective: The experiment is carried out to: 1.1 Conduct the synthesis of aspirin 1.2 Reinforce the
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Preparation and Recrystallisation of Aspirin Contents Page Synopsis iii 1 Introduction 1 1.1 Objective 1 1.2 Background 1 2 Theory 1 3 Procedure 2 3.1 Materials 2 3.2 Preparation 2 3.3 Recrystallisation 3 3.4 Determination of Melting Point 3 4 Results and Calculation 4 4.1 Mass 4 4.2 Percent yield 4 4.3 Melting Point 4 4.4 Appearance 4 5 Discussion 5
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“Aspirin has been used for many years; it is well-understood‚ effective‚ inexpensive and widely available.” - Dr. Jeffrey Berger In the last 30 years medicines prescribed by doctors have changed beyond all recognition. Our better knowledge of the nature of diseases and their management has led to the replacement of many old remedies by new ones specifically designed for each illness. Everyone has known for years that
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