MKTG 489 – FINANCIAL EXERCISES (AY 2015) Due as an Excel (.xls) file via Titanium prior to class EXERCISE 1 Fred Flintstone has just become the product manager for Yabba Dabba Doo‚ a consumer packaged product with a retail price of $2.00. Retail margins on the product are 33%‚ while wholesalers take a 12% margin. Yabba and its direct competitors sell a total of 40 million units annually‚ and Yabba has 24% market share of this total. Variable manufacturing costs for Yabba are $0.09 per unit. Fixed
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Chapter FORECASTING Discussion Questions 1. Qualitative models incorporate subjective factors into the forecasting model. Qualitative models are useful when subjective factors are important. When quantitative data are difficult to obtain‚ qualitative models may be appropriate. 2. Approaches are qualitative and quantitative. Qualitative is relatively subjective; quantitative uses numeric models. 3. Short-range (under 3 months)‚ medium-range (3 months to 3 years)‚ and long-range (over
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Value. Using the probability of death each year‚ prevailing interest rates and assumed inflation rates to find the discounted present value of a future income stream. x Assessing the family’s total economic needs and subtracting financial resources available to meet those needs. Estimating the sum of money which‚ when paid in installments‚ will produce the same income as the person would have earned‚ after deducting assumed amounts for taxes and personal maintenance expenses
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Marriott Rooms Forecasting Executive Summary In the case of the Hamilton hotel‚ Snow needs to make a decision as to if 60 additional rooms reservations should be accepted which could lead to overbooking (Weatherford & Bodily‚1990). It is a problem of capacity utilization that is being faced in this particular case where revenue maximization is aimed while minimizing customer dissatisfaction. In this report the case is put forward and various methods have been chosen to come to a sensible conclusion
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Manager’s Guide to Forecasting by David M. Georgoff and Robert G. Murdick Harvard Business Review Reprint 86104 J A N U A RY– F E B R U A RY 1 9 8 6 HBR Manager’s Guide to Forecasting David M. Georgoff and Robert G. Murdick E arly in 1984‚ the Houston-based COMPAQ Computer Corporation‚ manufacturer of IBMcompatible microcomputers‚ faced a decision that would profoundly affect its future. Recognizing that IBM would soon introduce its version of the portable computer and threaten
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of the trims of the 2015 Chrysler 200 near Olympia are available here at Campbell Chrysler Jeep Dodge Ram‚ and our friendly staff is excited to show them to you. Fully redesigned for this model year‚ the 200 sedan is a great choice for anyone who is in need of a practical and luxurious sedan that doesn’t compromise with style. What’s more‚ all models are fun to drive. Trims of the 2015 Chrysler 200—Engine and Safety Specifications The standard engine for the 200 is a 2.4-liter four-cylinder engine
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(2005). Financial management: Principles and applications (10th ed.). Upper Saddle River‚ NJ: Pearson/Prentice Hall. Mayo‚ H. B. (2007). Basic finance: An introduction to financial institutions‚ investments‚ and management (9th ed.). Mason‚ OH: Thomson. Markkula Center (2007). Promoting a Culture of Integrity: Rebuilding After a Crisis. Retrieved August 20‚ 2011‚ from url: www.scu.edu/ethics/practicing/focusareas/business/renewing-hp.pdf Sulock‚ J. M. & Dunkelberg‚ J. (1997). Cases in financial management
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Case Forecasting Beer Demand at Anadolu Efes Murat Köksalan Department of Industrial Engineering‚ Middle East Technical University‚ Ankara 06531‚ Turkey koksalan@ie.metu.edu.tr Selin Özpeynirci ˙ ˙ Department of Industrial Systems Engineering‚ Izmir University of Economics‚ Izmir 35330‚ Turkey‚ selin.ozpeynirci@ieu.edu.tr Haldun Süral Department of Industrial Engineering‚ Middle East Technical University‚ Ankara 06531‚ Turkey sural@ie.metu.edu.tr Key words: forecasting; regression
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Exchange rate movement has been an important subject of macroeconomic analysis and market surveillance. Despite its importance‚ forecasting the exchange rate level has been a challenge for academics and market practitioners since the collapse of the Bretton Woods system. Empirical results from many of the exchange rate forecasting models in the literature have not yielded satisfactory results. This paper is constructed for the purpose of comparing the forecast performance of various competing models
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Methods and Techniques of Sales Forecasting by Kenneth Hamlett‚ Demand Media Sales forecasting methods and techniques vary from company to company. Every company that uses sales forecasts possesses its own technique to approach the forecasting process. Some companies have a dedicated team of forecast professionals while others use the sales staff to generate the forecast. The statistical methods used to generate the sales forecast depend on the demand profile of the product. Statistical forecast
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