Target Customer Profile Our company Kunste H.C Burgers and wings targets the college students of the Our Lady of Fatima‚ STI‚ commuters passing Regalado Highway‚ and some residence near the company with the age of 16-24 Years old that is hungry and wanted to satisfy their cravings for burgers with different kind of buns‚ different flavored wings which is located along Regalado highway. Their allowances depends on the economic status of their parents. In the proposed location in the Regalado highway
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Executive Summary Acting as a “mystery shopper“ we have evaluated one of the McDonalds’ retail shops. We have chosen a McDonalds retail shop by reason of its obvious success. McDonalds has got a yearly profit of approximately 5.5 billion USD by trading with fast-food. Our evaluation shows us there is one certain reason of its success: Constancy! Customers know what they get at McDonalds‚ wherever they are in the world and apparently they appreciate this constancy. Nonetheless
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Contents Introduction 3 Key Success Factors 3 Key Issues and Problem 5 Managerial Problem 5 Financial Problem 7 Analysis 8 Financial Analysis 8 Important ratios to notice 8 Current ratio 8 Quick Ratio 8 Cash Ratio 9 Cash and equivalents 9 Goodwill 10 Account Payables 10 Times interest earned 10 Debt Ratio 10 Net Working Capital Ratio 11 Return on Equity 12 SWOT Analysis 12 Strengths 12 Weakness 13 Opportunity 13 Porter 5 Forces 14 Competitors 14 Threat
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demonstrated by the rebounding of its financials‚ profitability and financial health as listed in Morningstar’s report. Mostly‚ I have faith in MCD’s continuity and consistency. While each of the three reports is not the same‚ they all relay the similar facts that MCD has positive working capital along with a wide moat of reserves to keep a fair amount of growth. I calculated 20% IRR with S&P’s financials and a conservative 18% IRR with Morningstar’s financials. Similarly‚ I calculated a 62.5% sustainable
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assignment is McDonalds. McDonald’s is the leading global foodservice outlet with more than 33‚500 local restaurants serving approximately 69 million people in 119 countries each day. More than 80% of McDonald’s restaurants worldwide are owned and operated by independent local men and women. http://www.aboutmcdonalds.com/mcd/investors/company_profile.html McDonalds has developed its operation to a very high level of efficiency over years it has been operation. One main reason is that McDonalds keeps innovating
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food restaurants‚ known as McDonalds. The unofficial business first began in 1940 by Dick and Mac McDonald in California‚ with the official first McDonalds restaurant opening in 1955 in Illinois America‚ founded by Ray Kroc (McDonalds‚ 2008) but the organization has now expanded worldwide into many international markets and has become a symbol of globalization. McDonalds is a service organization and its products mainly include a variety of different kinds of burgers‚ chicken products‚ French
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CASE ANALYSIS McDonald’s‚ Inc. COMPANY NAME: McDonald’s‚ Inc. INDUSTRY: Food Service COMPANY WEBSITE: www.mcdonalds.com COMPANY BACKGROUND: As a company‚ McDonald’s was first introduced in Des Plaines‚ Illinois in 1955. This was the very first McDonald’s restaurant‚ which all started in San Bernardino‚ California in 1954 when Ray Kroc approached the McDonald brothers with a business proposition to start a new company. In 1965 McDonald’s went public and was later‚ in 1985 added to the Dow
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CSR REPORT ANALYSIS McDonalds Corporation Table of Contents Different Approaches to Analyze the CSR programme3 Defensive Approach3 Accommodative Approach4 Proactive Approach5 Activities and Initiatives6 Stakeholder Analysis10 A Critical analysis11 A Marketing Ploy?11 Responding to claims12 McLibel12 Response To Criticism 13 Sustainable Supply Chain14 Nutrition and Well-Being 14 Environmental Sustainability15 Employees16 Conclusion16 Bibliography17 Three
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Starbucks vs. McDonalds‚ Good to the Last Drop Starbucks‚ the undisputed king of coffee has recently been challenged by another heavyweight competitor in the War over the Morning cup of Joe. McDonalds‚ a powerhouse in the fast-food world has been looking to expand into the specialty coffee business and replicate its burger success into the Java Realm. Both companies are great examples of iconic brands‚ and have had tremendous success and market resilience. It’s no surprise‚ that these two companies
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1. McDonald Product : value-priced ‚ fast-serviced meal 2.Mc Donald Price: my guess is Value-pricing (offering just the right combination of quality and good service at a fair price) 3. Place: Strategic location of most McDonald fast-food outlet is found in populated and easily accessible areas (e.g. retail areas‚ airports‚ busy street) or most certainly locating closely where its top 3 competitors are also doing business e.g.; Burger King‚ Subway etc.. 4. Promotion: McDonald has engaged
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