ปัญหาที่ John Mackey ต้องการจะทราบก็คือ จะทำอย่างไรให้ whole food market สามารถมีrevenue $10 billion และ มีสาขามากกว่า300 สาขาภายในปี 2010 โดยยังคงรักษาคุณภาพในสินค้าและบริการ และชื่อเสียงที่มีอยู่ได้ ซึ่งข้อมูลที่แสดงในปี 2004 พบว่าบริษัทมี revenue $3.86billon และมี 172 สาขาในประเทศอเมริกา แคนาดา และอังกฤษ จากการวิเคราะห์สถานการณ์สภาพแวดล้อมทั้งภายนอกและภายในของ Whole food market ทำให้สามารถนำมาใช้ประเมินตัวเลือกกลยุทธ์ในการดำเนินธุรกิจเพื่อหาทางเลือกที่ดีที่สุดได้ดังนี้ • เนื่องจากลูกค้าเป็นพื้นฐานหลักของความสำเร็จของบริษัท
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Case 1: Whole Foods Whole Foods Market had evolved into the “world’s largest retail chain of natural and organic foods supermarkets.” Their rapid growth and success is primarily due to being highly selective about what they sell‚ as well as being dedicated quality standards and core values. Whole Food’s stated mission statement was to “promote vitality and well-being for all individuals by offering the highest quality‚ least processed‚ most flavorful natural and naturally preserved foods available
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Whole Foods: Final Paper Whole Foods Market‚ Inc Jess Tourville Endicott College Managing in the Evolving Workplace TJ Hanratty March 5‚ 2013 From the fairly humble beginning of being a one-store entrepreneur living on the third floor and taking baths in the dishwasher‚ John Mackey has seen his 1978 Safer Way grocery store grow into an $8 billion a year corporation. As of September 2008‚ Whole Foods had 264 stores in the United States‚ six in Canada‚ and five in the United Kingdom. Whole
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1. (a) Whole Foods operates in the organic‚ or natural and specialty foods retail industry. Leading the industry‚ Whole Foods Market is the world ’s most successful natural foods grocery chain. Having recently acquired one of its main competitors‚ Wild Oats Market‚ Whole Foods currently competes with two other large grocery chainsKroger and Trader Joe ’s. The company also acquired Amrion‚ a company specializing in nutraceuticals (natural supplements with pharmaceutical-type benefits)‚ creating
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Mission/External Analysis According to Whole Foods Market‚ Inc.’s Form 10-K from 2002‚ the company’s "goal is to become an international brand synonymous with not just natural and organic foods‚ but with being the best food retailer in every community in which we are located." The vision of Whole Foods goes deeper than just being a successful grocery store. The company is dedicated to ultimately improving the world in general; it plans to do this by continuing to focus on its immediate visions
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SWOT Analysis Strengths Passion for high quality products. Leader in Organic Foods Customized facilities. Incentive system for Employees Weaknesses High prices Large store size Opportunities Growth through Achievements Increasing attractiveness of health food industry Brand image through community sponsored events Threats Local grocers increasing organic food options Large store size preventing “in and out” consumers Economy troubles: customers switching to lower
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Head: WHOLE FOODS CASE ANALYSIS 1 Whole Foods Case Analysis Thomas Edison State College WHOLE FOODS CASE ANALYSIS 2 The Whole Foods company mission is whole foods‚ whole people‚ whole planet. The Whole Foods company strategy reflects the company mission. Their whole foods
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Founded in 1978 in Austin‚ Texas‚ Whole Foods Market started as a small grocery store before becoming a supermarket with more than 450 stores in the United States‚ Canada‚ and the United Kingdom. Nowadays‚ it employs more than 91‚000 people and it is dedicated to organic healthy food. It describes itself as a “dynamic leader in the quality food business” (“Our core values‚” 2017) where it stresses the importance of quality over quantity‚ in addition to promoting high standards of excellence. Dedicated
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that Whole Foods Market is pursuing ? ANS: After reading the case‚ I think that they are using acquisition as their main element of strategy. As the Exhibit 4 “1992-2007 Major Acquisition by Whole Foods Market” shown‚ they had bought 134 stores in 15 years. Their goal is to open bigger store but at the same time acquiring others stores‚ although the acquisition of Wild Oats didn’t go well since 2007 because the FTC opposed the acquisition on ground that the competition of the organic food market
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WHole foods MARKET [Document subtitle] Whole Foods Market 1. What are ‘natural foods’? Is ‘natural foods’ a good business definition? What opportunities do natural foods offer for producers‚ distributors‚ retailers? In my own words I would describe ‘natural foods’ as foods that are literally by definition‚ natural. Not processed‚ no chemicals‚ additives‚ and any other elements to produce the food. The natural foods market as a whole includes “natural” products‚ including “sustainably developed
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