products under the parent brand name. In definition ‘Brand extension’ is using the leverage of a well-known brand name in one category to launch a new product in a different category ( Is this a quotation? If so‚ you should have quotation marks) (Walsh‚ 2008) . For e.g. Giant retailers such as Sainsbury and Tesco is (are) now operating in the financial service sector. Another successful example is the Diet Coke. One of its strongest rivals‚ Pepsi had a diet drink since 1964. It was then Coke’s decision
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question. It is helpful to ask the miracle question‚ imagine that during the night while you were sleeping‚ this problem went away. What did you notice as you get up and go through your day that would let you know your problem has been resolved? (Walsh Ch.10‚
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Introduction Bribery is the act of giving money‚ favor or promise that serves to persuade or influence the conduct or judgment of an individual in a position of trust (Meriam Webster Dictionary). In Arabic terminology language‚ the word of “Rashwah” (رشوة) means corruption that synonym or in relation to bribery activities. This word was also seconded to the Malay language which is “rasuah”. The word bribe also has a negative meaning in medieval French‚ where the word bribe meant “a piece of bread”
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The SEM micrograph of the eroded specimen at 30° impingement angle is shown in Figure 6. The mechanism of erosion at 30° impingement angle is ploughing mechanism which is in accordance to the mechanism as proposed by Hutchings et al (1989) [12] and Finnie et al (1995) [13] at oblique angle of impingement at room temperature for ductile
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S. S. (1998). R.K. Narayan and his social perspective. Atlantic Publishers. ISBN 978-81-7156-748-5. OCLC 52117736 * Rao‚ Ranga (2004) * Sundaram‚ P. S. (1988). R.K. Narayan as a Novelist. B.R. Pub. Corp. ISBN 978-81-7018-531-4. OCLC 20596609 * Walsh‚ William (1982)
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Abigail Edemidiong Childhood Sexual abuse is a topic that is not popular in many cultures; there are many cultures that do not even acknowledge the fact that childhood sexual abuse is an issue. Childhood sexual abuse can happen at any age and can affect many races and cultures‚ the impact that sexual abuse can have on a child is astounding. The intensity‚ duration of childhood sexual abuse can have a detrimental effect on adults later on in life. Childhood Sexual abuse is legally defined as
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CHAPTER 2 MULTIPLE ACCESS A limited amount of bandwidth is allocated for wireless services. A wireless system is required to accommodate as many users as possible by effectively sharing the limited bandwidth. Therefore‚ in the field of communications‚ the term multiple access could be defined as a means of allowing multiple users to simultaneously share the finite bandwidth with least possible degradation in the performance of the system. There are several techniques how multiple accessing can
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The main aim of security activities is to preserve the values of society against external and internal threats‚ preserve the peace and freedom of the people and to ensure the existence and smooth development of society (Bebler et al.‚ 1999). Perception of threats is crucial since threats generate the functions of the two most important actors of the security system – the police and the armed forces. Traditionally‚ the police are expected to play the central role in policing that has a narrow law
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terminal walk-through over a three-day time frame with restricted to no hands-on preparing. The staff taking care of the framework itself was not by any means accessible for preparing‚ as that part of the terminal was still a building site. Willie Walsh recognized that BA was going out on a limb by not finishing the full preparing program‚ as different airplane terminals‚ for example‚ Hong Kong International and Denver Airport‚ had encountered noteworthy opening day issues because of staff taking
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company that manufactures wall paint and is located in Chicago. The main product is flat white wall paint‚ the major customer is small and medium sized decorating company. Because of its fast service‚ the company had been operating normally. Stanley Walsh is the manager of inner-city Paint Corporation. Furthermore‚ the assignment is divided into 3 sections with each section devoted to a different aspect of Inner-city Paint Corporation. The first part is the environment scan. The following analysis will
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