Planet Fitness is a vastly growing franchisor in the fitness center industry. As an investor‚ it would be best to open up a new franchise in Newton‚ Massachusetts. Planet Fitness is continuously growing and has added 209 stores since 2015. We feel it would be best to open a new facility in a prime location where an affordable‚ yet practical gym best fits the demographic. Implementing a fancy gym that costs hundreds of dollars a month with over-the-top amenities is unnecessary. Newton is a hard
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PESTEL ANALYSIS- POLITICAL- • Liberal policies of the Indian government make it easier for foreign retailers to compete with Indian retailers thus increasing the competition. Indian government has given signs of dropping its traditionally protectionist stance and opening up its retail market to greater overseas investment. In 2007 it eased restrictions on foreign investment‚ allowing overseas retailers to own 51% of outlets as long as they sell only single-brand goods. • Government
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Health & Fitness Industry Health and Fitness are a big aspect in the world today. This industry has had an incredible amount of growth over the past 30 years. The industry first became popular in the 1970 ’s‚ with the idea that it would not always be popular. "Most Americans rate their physical and emotional health as a top personal priority." This industry has two major demographic groups; The Boomers and the Gen Y generation. The main reason why the Industry has grown and is still growing is
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Pestel Analysis of Mobile Phone Industry Political Mobile phones have now become a tool with which political parties can directly target voters. People with smartphones can now receive video advertisements and messages via the internet. According to the Economic Intelligence Unit (2012)‚ 83% of Americans who own a smartphone or tablet are registered to vote. This new gimmick is called “m-campaigning” and is currently most common in America. Barack Obama and Mitt Romney are both using this as
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Material Physical Fitness Worksheet Being physically fit is an important aspect of obtaining optimal health. Becoming knowledgeable about what it means to be physically fit may greatly increase your ability to improve your health and wellness. In this worksheet‚ you identify the five components of health related fitness. Completing this assignment is a step towards gaining the knowledge needed to better manage your physical fitness. Five Components of Health Related Fitness Table Complete
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Components of fitness & training methods Components of fitness Aerobic endurance- the heart’s ability to deliver blood to working muscles and their ability to use it (e.g. running long distances) Muscular endurance- is the ability of a muscle or group of muscle‚ to work continuously/for a long time without tiring. Flexibility- The range of movement at/across/around a joint Speed- Moving the whole body part of the body very quickly/in a short time. Strength- The maximum force a muscle/group of
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Health and fitness‚ in general seem quite similar but they are not so. They are two different words symbolizing two different meanings. Health is the state of being free from illness or injury whereas fitness is considered a measure of the body’s ability to function efficiently and effectively in work and leisure activities‚ to resist diseases‚ and to meet emergency situations. From a young age it is preached that being healthy and fit are critical to having a strong long life‚ however the amount
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have researched the key components of fitness for a tennis player and have conducted a number of fitness tests to base ourselves upon. By evaluating myself on these tests‚ I have chosen to compete against Contender A of the 4 contenders. My decision in doing this not only lies upon where my strengths are where stronger then his weaknesses‚ but where i am weak he is not strong. A typical tennis player‚ apart from skill at the game‚ needs to have specific fitness requirements to be able to play the
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Ss6110 Selling sport LA fitness "LA Fitness grew out of three clubs‚ each owned by one of the founders. In 1990 Fred Turock‚ Jeremy Taylor and David Turner decided to get together to jointly manage these clubs‚ with the aim of building up a network of gyms with first class facilities. In 1996 they created the LA Fitness brand and the following year they joined the top ten health and fitness club operators‚ catering to a wide variety of people of all shapes and sizes and with a huge range of goals
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Competitive Analysis The health club industry has continued to see an increase in the amount of health clubs/fitness centers. Since 1992‚ the United States has seen the number of health clubs increased by almost 40 percent‚ from 12‚635 to 17‚531 facilities. It has also seen an increase in membership by almost 60 percent‚ from 20.8 million to 32.8 million. What this all means for Fun 4 Life Fitness Center‚ LLC is that the market is ever growing which translates to more competition. Most fitness centers
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