The role of market orientation on company performance through the development of sustainable competitive advantage: the Inditex-Zara case Andres Mazaira  University of Vigo‚ Oureuse‚ Spain E. Gonzalez  University of Vigo‚ Oureuse‚ Spain Ruth Avendano Ä University of Vigo‚ Oureuse‚ Spain Keywords Market orientation‚ Competitive advantage‚ Clothing industry‚ Organizational culture Abstract This paper has been developed as a part of research seeking to verify the effects of organisational
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Wal-Mart Item Finder Application Kelsey Polston English 315 Professor Mark Crilly November 10‚ 2012 Table of Contents Transmittal……………………………3 Executive Summary…………………..4 The Problem…………………………..5 Wal-Mart History……………..5 Customer Technology………...5 Conclusion……………………………5 References……………………………7 Transmittal Everyone in the United States shops at Wal-Mart Corporation at some point in their life because they have so many items that are useful in everyday life. It can be very frustrating
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Is Wal-Mart good for America? Wal-Mart is good for America because of where our economy is at and the fact that we are in a recession. Wal-Mart is the biggest retailer in the world and it lures customers there way. They have hundreds of stores all over the world including China‚ where most of there products are made. It is also known that Wal-Mart is a one stop shopping center which means that you could buy anything all under one roof. China is new economics frontier. In China‚ most of the
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competitive with Wal-Mart. Albertson’s main competitor is Wal-Mart. The biggest component in this rivalry is product cost and price. Because of their superior supply chain and extreme buying power‚ Wal-mart is able to sell at lower prices and obtain higher profit margins. Another area of competition between the companies is the location and services available. Due to the extended services Albertson’s offers such as a butcher‚ baker‚ and gourmet coffee bars‚ they are able to outperform Wal-mart in urban
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Wal-Mart‚ the big giant‚ the place where a lot of people usually do their shopping for the low prices and the variety of products was founded by Sam Walton. Walton was an entrepreneur with an innovative vision‚ started his own company and made it into the leader in discount retailing that it is today. In fact‚ Wal-Mart is considered to be the biggest company in the U.S. and it has stores worldwide. According to PBS‚ "Wal-Mart employs more people than any other company in the United States outside
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against grocery stores such as Albertsons‚ Von’s and others. With their expansion overseas‚ Walmart is facing stiff competition from Carrefour‚ A France based retailer that has stores in Argentina‚ Brazil‚ Columbia‚ China‚ Indonesia‚ South Korea and Taiwan. They are also expanding into China and Brazil. Business Risks (cont.) Walmart’s Supply Chain is another risk even though they are the industry’s leader in Supply Chain Management. They use cutting edge technology and set very high standards for
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Corporate Social Responsibility and Wal-Mart Corporations deal with a wide variety of social issues and problems; some directly related to their operations‚ some are not. Corporate Social Responsibility (CSR) can be defined as “the actions of an organization that are targeted toward achieving a social benefit over and above maximizing profits for its shareholders and meeting all its legal obligations” (Ghillyer 78). If this is the case‚ establishing appropriate and practical ethical guidelines
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In any industry‚ five competitive forces dictate the rules of competition. Together‚ these fie forces determine industry attractiveness and profitability‚ which managers assess using these five factors: Thereat of new entrants- how likely is it that new competitors will come into the industry? 1.Capital has been involved. Some diversification enterprises will look to invest in daily chemical industry: Wine giant Wuliangye into the daily chemical‚ launched the "Silk posture" brand; Wahaha Group
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Awareness of the five forces can help a company understand the structure of its industry and stake out a position that is more profitable and less vulnerable to attack. 78 Harvard Business Review | January 2008 | hbr.org STRATEGY STRATEGY by Michael E. Porter Peter Crowther SHAPE THE FIVE COMPETITIVE FORCES THAT Editor’s Note: In 1979‚ Harvard Business Review published “How Competitive Forces Shape Strategy” by a young economist and associate professor‚ Michael E. Porter
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Marketing and distribution The Company distributes its products principally through third-party computer resellers. The Company is also continuing its expansion into new distribution channels‚ such as mass merchandise stores‚ consumer electronics outlets and computer superstores‚ in response to changing industry practices and customer preferences. The Company’s products are sold primarily to business and government customers through independent resellers‚ value-added resellers and systems integrators;
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