the late 1990’s‚ Gucci portrayed the characteristics of a firm with a differentiated business-level strategy. Gucci provides value to their customers with high quality luxury goods which consist of unique product features in relation to their rival competitors. One example of Gucci’s distinct quality is the prestigious image of their brand name using the famous “GG” logo on their items. Gucci is a successful firm in the luxury goods industry with many resources and capabilities
Premium Gucci Luxury good Strategic management
Firm Reputation and Horizontal Integration∗ Hongbin Cai† Ichiro Obara‡ March 14‚ 2008. Abstract We study effects of horizontal integration on firm reputation. In an environment where customers observe only imperfect signals about firms’ effort/quality choices‚ firms cannot maintain good reputation and earn quality premium forever. Even when firms choose high quality‚ there is always a possibility that a bad signal is observed. Thus‚ firms must give up their quality premium‚ at least temporarily
Premium Firm Marketing Reputation
will discuss the small firm effect as an anomaly which counter-argues the efficient market hypothesis in relate to the capital assets pricing model. Furthermore‚ the supporting evidence and influence of this anomaly will be included in the essay. Moreover‚ the reason of existence and profitability will be discussed. At last‚ a conclusion about whether or not to use this anomaly earn profit will be provided. Explanation of small firm effect and its methodologies Small firm effect refers to a situation
Premium Stock market Stock Stock exchange
BORN GLOBAL FIRMS The concept of Born Global Firms can be defined as various characteristics or various criteria since it was first introduced into business theory. It has been suggested that a Born Global Firms is a new firm which make at least one international sale to any new market within two years (Australian and New Zealand Academy of Management‚ 2009). While there is another theory stated that Born Global Firms can be considered as early adopters of internationalization. Cavusgil and Knight
Premium International trade Globalization Capitalism
the world into the economic recession from which it is still reeling had many causes. One of them was mathematics. Financial investment firms had developed such complex ways of investing their clients’ money that they came to rely on arcane formulas to judge the risks they were taking on. Yet as we learned so painfully three years ago‚ those formulas‚ or models‚ are only pale reflections of the real world‚ and sometimes they can be woefully misleading. 2008年股市崩盤使全球陷入經濟蕭條，如今仍餘波盪漾。探究經濟蕭條發生的原因，我們
Premium Investment Risk Finance
Managerial theories of the firm Managerial theories of the firm place emphasis on various incentive mechanisms in explaining the behaviour of managers and the implications of this conduct for their companies and the wider economy. According to traditional theories‚ the firm is controlled by its owners and thus wishes to maximise short run profits. The more contemporary managerial theories of the firm examine the possibility that the firm is controlled not by its owners‚ but by its managers‚ and
Premium Management Profit maximization
Goals and Purpose of a Firm Abstract This paper will give some insight of what the primary purpose or goal of a firm related to Milton Friedman. Profits‚ the surplus after the total costs are subtracted from revenues and of course after taxes are taking out will be the meaning. However‚ a firm and making a profit is not so cut and dry as you will see while ready my paper; society and the government has a hand in the firms staying in business so that the services
Premium Business Entrepreneurship Small business
Innovation‚ Organizational Capabilities‚ and the Born-Global Firm Author(s): Gary A. Knight and S. Tamar Cavusgil Source: Journal of International Business Studies‚ Vol. 35‚ No. 2 (Mar.‚ 2004)‚ pp. 124-141 Published by: Palgrave Macmillan Journals Stable URL: http://www.jstor.org/stable/3875247 . Accessed: 24/06/2013 13:59 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is
Premium Marketing International trade
THE THEORY OF THE FIRM Notes by:Ramon Somar THE THEORY OF THE FIRM Even though managerial economics is not concerned solely with the management of business firms‚ this is its principal field of application. To apply managerial economics to business management‚ we need a theory of the firm‚ a theory indicating how firms behave and what their goals are. The concept of the firm plays a central role in the theory and practice of managerial economics. An understanding of the reason for the existence
Premium Economics Profit maximization
CHAPTER 9 OLIGOPOLY AND FIRM ARCHITECTURE 1. The demand function for a product sold by an oligopolist is given below: QD = 370 – P The firm’s marginal cost function is given below: MC = 10 + 4Q Calculate the equilibrium price and quantity. Solution: P = 370 – Q so TR = 370Q – Q2 and MR = 370 – 2Q MR = 370 – 2Q = 10 + 4Q = MC so Q = 60 and P = 310 2. The demand function for a product sold by an oligopolist is given below: QD = 135 – 0.5P The firm’s marginal cost function is given
Premium Supply and demand Marginal cost Economics