"Focus group" Essays and Research Papers

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    Stages of Forming a Group

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    there are five stages of group development. The five stages are “forming”‚ “storming”‚ “norming”‚ “performing”‚ and “adjourning”. Forming is when everyone is instructed to group together for a particular purpose and understand the task to be accomplished but there are sceptical between each other. This is the period of "testing-out" our group members. Storming is where some minor confrontations will arise that is quickly dealt with.  These may relate to the work of the group itself or to responsibilities

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    evaluation. My attempt is to prove the existence of spillover effects based on an industry–level study and define which of the above mentioned spillover types to what measures took place in the Slovak automotive industry. Particularly‚ I will focus on the gains from FDI through vertical linkages‚ as they are more common than spillover effects within the same sector. 1. Sluggish start‚ big finish? 2.1.The eighties After gaining independence from the USSR Slovakia had to face the transformation

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    Life Cycle of a Group

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    life cycle of a group‚ showing how the process involved in each stage can affect the overall effectiveness of any group in the performance of an assigned task. A group is a collection of two or more people who‚ over a period of time develop shared norms of behavior‚ are interdependent‚ and interact with each other for the purpose of achieving some common goal or set of goals. There are two types of groups namely; a formal group and an informal group. For example‚ a formal group in an organization

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    Small Group Journey

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    The Berries experienced the pre-affiliation stage when we first formed our small groups. We were not familiar with each other at first so the activity using the prompt cards given to us in class to get to know each were really helpful. We did not see our relationships as intimate‚ as most of us had never met‚ we just happen to be sitting close to each other in class and that was how we picked our group. At first‚ we did not even want to get together to watch 12 Angry Men and watched it on our

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    Analysis of the Lego Group

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    Tietgen Business College MM216 COM October 2011 ANALYSIS OF THE LEGO GROUP Daniella Pascu Daniella Pascu Helvijs Smoteks Noelia García Csaba Precub Keystrokes: 27205 Teachers: Meg Sønderlund Peter Storm-Henningse Executive Summary This project is a case study of the LEGO1 Group to analyse the company´s current situation‚ its future campaign strategy and its further potential of innovate development. The objective is to analyse the management strategy in an objective perspective and find out

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    Group Communication Paper

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    position for a while working in groups and introducing new group members is a key ingredient in building teams and relationships. In groups and teams‚ relationships are the feelings‚ roles‚ norms‚ statuses‚ and trust that both affect. They reflect the quality of communication between a person and others. The variables that have an important effect on relationships are made with others in small groups. These are the roles a person assumes‚ the norms or standards‚ the group develops‚ the status differences

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    Seiko and Swatch Group

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    marketing analysis of The Swatch Group will aid in developing the IMC strategy and campaign for Swatch‘s CreArt (‗creativity‘ + ‗art‘) Collection in the following three countries: Brazil‚ Japan and Switzerland. When reading this‚ please be aware that Swatch did not impose an integrated marketing campaign in Brazil; rather‚ they only held one event and communicated to customers through Twitter. Therefore‚ the Brazil section is composed mostly of what The Swatch Group should do in order to meet their

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    Bus and Stagecoach Group

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    Contents Executive Summary Stagecoach Group was founded by ‘Brian Souter’ and his sister ‘Ann Gloag’ Aim to provide public transport across the UK‚ USA and Canada. The group splits its operations into smaller divisions consisting of UK buses‚ UK rails and North America. Their main clients are general public‚ tourists‚ elderly and the disabled. During the London Olympics 2012 the key clients branched to tourists‚ athletes and

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    The Lego Group Case

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    Introduction Founded in 1932‚ the LEGO Group is a privately held company headquartered in Billund‚ Denmark. The vision of Lego Group is to “inspire children to explore and challenge their own creative potential”[1] Lego now ranks 4th in the world as a toy manufacturer. The Lego Group employs nearly 9‚000 workers and its own product‚ Lego Brick can be found in over 130 countries. The financial performance of Lego declined drastically through the 1990’s and early 2000’s. In 2004‚ the company accumulated

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    To answer the question‚ I choose Volkswagen as the example of broad cost leadership strategy and Roll-Royce Motor Cars as the example of focus strategy. First‚ I want to talk about the Volkswagen which is a big company in the world owns VW‚ Audi‚ Porsche‚ Bentley and many other brands. Every brand has the own characteristics. Among these‚ VW produces cars that have the relatively low price because it is the low-level brand. It targets the low and middle class‚ such as Polo‚ Golf‚ Passat‚ Touareg

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