Developing Products And brands APPLE INC. INTRODUCTION TO APPLE Apple Computer Inc was founded by Steve Woznaik and Steve Jobs in April 1976. In 1984‚ Apple established the position of innovators in industrial design after the introduction of Macintosh line of computers which were renowned for their spontaneous ease of use. It designs‚ manufactures‚ markets personal computers‚ peripherals‚ software‚ focusing on lower costs and designing unique computers such as Power Macintosh models and iMac
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engaging in Corporate Social Responsibility. Moreover‚ there is moral and immoral approach to Corporate social responsibility. In this report‚ both approaches will be compared‚ highlighting the moral approach to Corporate social responsibility. Ethics Theories and Corporate Social Responsibility So many practices and actions can fall under Corporate social responsibility‚ but they all can be categorized into two – “the musts” and “the electives”. A business must be honest and truthful in regards
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! STRUKTURA Inc. ! Submitted by: ! FERRER‚ Shara May L. MARCIANO‚ Joyce Danicca G. OROSA‚ Cherry Anne R. ! I. Time Context: 1988 II. Viewpoint: Anton Co‚ President of ALCO Group to which Struktura Inc. belonged III. Major Policy Statement Struktura Inc. is a local manufacturing industry fully supervised by ALCO Group. It is known for its high quality steel frames and bases for panels and it aims to become the leading supplier of such materials by the year 2000. IV. Current Business Policy Management
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Ethics is a challenging concept for many businesses‚ both domestic and international. It is not a “one size fits all” idea. While one culture may perceive certain actions as ethical‚ another may not agree. Some cultures incorporate ancient traditions into their “code of conduct” of business. In China‚ the saying of “I scratch your back‚ you scratch mine” is part of their business ethics. In Japan‚ one must be careful when expressing certain idioms or respecting certain cultural norms‚ such as
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ITC331 - Ethics and Professional Practice Session 1 2013 Faculty of Business School of Computing and Mathematics CSU Study Centre Sydney Internal Mode Subject Coordinator Chandana Penatiyana Withanage Subject Overview Welcome to a new session of study at Charles Sturt University. The aim of this subject is to understand and examine a wide range of ethical and professional practice issues and concepts in the information and communication technology (ICT) field. The different types of widely used
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Case 4.1 Analysis – Critical Thinking Exercise A Cool Business—MooBella‚ Inc. 1. What categories of costs would you expect to see in a list of MooBella start-up costs? The categories of costs that I would expect to see in a list of MooBella start-up costs are as follows: - Equipment‚ furniture‚ and fixtures - Leasehold improvements - Installation of equipment and fixtures - Computers and other technology - Owner time - Professional services - Promotion and advertising - Insurance
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Vision of the Company | 12 | 3. | SWOT a. Theory of SWOT b. Importance of SWOT c. SWOT of the company | 141617 | 4. | Business Strategy | 21 | 5. | Conclusion | 30 | | Bibliography | | PROFILE OF THE COMPANY Apple Inc.‚ formerly Apple Computer‚ Inc.‚ is an American multinational corporation. It is headquartered in Cupertino‚ California that designs‚ develops‚ and sells consumer electronics‚ computer software and personal computers. Its best-known hardware products are the Mac line
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Executive Summary Gateway‚ Inc. is a direct marketer of personal computers‚ related accessories‚ and information technology services. Their target market consists of individuals‚ families‚ small to medium sized businesses‚ government agencies‚ educational institutions‚ and large businesses in the U.S. They have “beyond-the-box” diversified products and services as well as financing programs‚ training‚ and support packages (www.hoovers.com). Currently GTW stock sells for: $2.35 (closing price
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CASE: Accounting for the iPhone at Apple Inc. The non-GAAP numbers of Apple Inc. reflect its economics better. Because‚ in the existing method of accounting‚ revenue and cost of goods sold are spread over the lifetime of the product (expected 24-months)‚ while the costs incurred for engineering‚ sales‚ marketing and warranty are recorded immediately. This accurate recording of expenses while recognizing only a part of the cost of goods sold thus showed reduced margins. While this did not affect
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Industry Two—Internet Companies CASE 12 Google Inc. (2010): The Future of the Internet Search Engine Patricia A. Ryan Google began with a mission: to create the ultimate search engine to help users tame the unruly and exponentially growing repository of information that is the Internet. And most would agree that when the word “Google” became a verb‚ that mission was largely accomplished.1 IT HAD BEEN NEARLY SIX YEARS SINCE GOOGLE’S ATTENTION-grabbing initial public offering and‚ despite overall
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