customer value‚ satisfaction‚ trust and retention. Also explain why customer retention is essential? 4. Explain the difference between traditional marketing and value oriented marketing. (table 1.1 page 14) 5. Explain the consumer decision making model in detail. 6. What is the difference between primary and secondary research? Under what circumstances might the availability of secondary data make primary research unnecessary? What are some major sources of secondary data? 7. What are the
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have you ever been to a garage sale? did you find something you loved or couldn’t live with out? or were you just out for a fun day of "treasure" hunting? For what ever reason garage sales are a most interesting way to spend time searching for treasures on a Saturday morning. "others junk is another persons treasure." is the quote my mother told me when i was little. every weekend during the summer she would wake me up bright and early and we would head off on our treasure hunt. I find that quote
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DEED OF ABSOLUTE SALE KNOW ALL MEN BY THIS PRESENTS: That I‚ SUSAN EREDIANO‚ widow‚ legal age‚ Filipino and resident of ward IV‚ Minglanilla Cebu for an in consideration of the sum of THIRTY THOUSAND PESOS ONLY (P30‚000)‚ Philippine currency‚ receipt of which amount is hereby SELL‚ CEDE‚ CONVEY‚ and TRANSFER unto the said Spouses DIOSDADO GEONZON and ESTELITA GEONZON‚ their heirs and successors assign a parcel of land more particularly bounded as follows;
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Sales Maximization A reasonable‚ and often pursued objective of firms is to maximize sales‚ that is‚ to sell as much output as possible. Clearly sales lead to revenue‚ meaning that maximizing sales is also bound to maximize revenue. But as the analysis of short-run production indicates‚ maximizing sales does NOT necessarily maximize profit. So why do firms do it? Are firms unreasonable? Are they irrational? Do they NOT understand the basic economic principles of short-run production? For some firms
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Discuss and illustrate by way of examples the role that a sales person plays in modern marketing organisations There are various types of personal selling jobs‚ and the role of personal selling can vary from one company to another. Selling is one of the oldest professions in the world. The person in charge of the sales go by many names: salespeople‚ sales representatives‚ account executives‚ sales consultants‚ sales engineers‚ agents‚ district managers‚ marketing representatives‚ and account development
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Sales and Marketing Paper August 24‚ 2009 Intro While sales and marketing are sometimes split into two different areas it is important that these two areas work together to achieve a goal for the lodging industry‚ this goal‚ simply put‚ is to increase revenue. This paper will discuss how the sales and marketing departments work together to achieve this goal‚ and how they differ. Included in the discussion will be the importance of STP (Segmentation‚ Targeting and Positioning) and the
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problem of the study is that store is having difficulties in sales transaction and monitoring of sales. B. Specific Problem: 1. Slow transaction 2. Unorganized sales reports * Objectives of the Study A. General Objectives: The general Objectives of the study is to generate an Point of Sales and Inventory System for the Bernada’s Store to eliminate the difficulties in sales transaction and monitoring of sales. B. Specific Objectives: 1. To make the
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there were circumstances when the inventory record in the admin does not tally with the actual amount of the available items. Another thing to consider in manual inventory is prone to errors since it is unavoidable that the employee assigned to do the sales and inventory would commit mistakes. Introduction Technologies have
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opportunity to open a branch of Cometz II Trading in Banay-banay‚ he grabbed it in 2005 and in 2008; he built the last branch of Cometz II in Tambo‚ Lipa city having its two workers. To make the checking of stocks easy‚ our team is planning to create a “sale inventory system” program for their company. In this system‚ they do not need to take long hours of reviewing the number of items they have purchased and sold. It will also help the company to accommodate one year warranties to all the products they
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Art. 1544- Double Sale G.R. No. L-19248 7 SCRA 452 February 28‚ 1963 ILUMINADO HANOPOL vs. PERFECTO PILAPIL‚ BARRERA‚ J.: Case Nature : APPEAL from a decision of the Court of First instance of Leyte. Facts: Hanopol claims ownership of the land by virtue of a series of purchases effected in 1938 by means of private instruments‚ executed by the former owners surnamed Siapo. Additionally‚ he invokes in his favor a decision by the CFI of Leyte (in Civil Case No. 412) rendered
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