Analyze Ford ’s decision to introduce the X-type to broaden Jaguar ’s appeal from niche player to major competitor in the luxury segment. Tata Motors recently introduced the Nano‚ the world ’s least expensive car. The Nano fits Tata ’s strategic goal of building a low-cost car for the Indian market. Give your opinion‚ backed by evidence and sound reasoning‚ on whether Tata can succeed in targeting both the very low end of the auto market as well as the high end. What would they have to do to pull
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Ford KaThe launching team of Ford Ka is facing a changing marketplace for innovative and fresh approaches to segmenting the small car market with attributes that could resonate with the evolving markets. It is recommended that the team should segment their market based on life style and behaviors (i.e. psychographic) to target Freedom Lovers and Attention Seekers then later stage Sensible Classics as below: Stylish and modern urban and suburban individual with acceptable income levels; this group
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Analysis……………………………………………………………...9 a. Opportunities…………………………………………………………..9 b. Threats…………………….10 c. The Competition………… d. Economic Impact e. Social-Cultural-Demographic Factors f. Political-Legal-Governmental Forces g. Environmental Influences h. Technological Changes i. Trends 2. Internal Analysis a. Strengths b. Weaknesses c. Board of Directors d. Corporate Officers e. Executives‚ Management‚ and Supervision f. Corporate Culture and Structure
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Historically‚ car manufacturers including Ford segmented buyers according to their income and age. Ford used these figures to classify small car buyers into four target groups. • Financially constrained buyers (single men and women without children <100‚000 FF) • Average income‚ more youthful/expressive buyers (100-250 thousand FF‚ single men/women/childless couples) • Average income and/or family constrained buyers (full nesters‚ empty nesters 100FF and above) • Higher income‚ not family constrained
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Executive Summary We recommend a single internal structure that includes all job families‚ and uses the same job point evaluation plan to evaluate all positions. The single structure will allow us to evaluate employees on an equal level and it will be easier for the employees to follow. The job point evaluation consists of a grand total one thousand points with 25% weighted towards Education‚ 20% weighted towards Experience‚ Technical‚ and Creativity/Innovativeness‚ and lastly 15% weighted towards
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Managing: The Ford Way Managing: The Ford Way Henry Ford was a visionary like no other in his time. He practiced management and development methods that‚ at the time‚ were far ahead of other businesses. Formal ideas of management planning‚ organization‚ leading‚ and controlling (the four functions of management) had not yet been developed. Nonetheless‚ he paved the way for innovation and the ultra-competitive automobile industry that exists today. Throughout history the Ford Company has had
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Henry Ford made many contributions to the American economy during the 1920’s. He was a very skilled and intelligent man at that. Henry was born into an Irish immigrant family on a farm in Wayne County‚ Michigan. He became Chief engineer of the Edison Company in Detroit during 1888. In 199 he organized that Detroit auto mobile and in 1903 he introduced the ford motor company model T manufactured in 1908. He was believed to sponsor the development of the moving assembly line in 1914. Henry Ford made
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FORD MOTOR COMPANY * This Case Analysis will highlight the Ford Motor Company (FMC)‚ one of the most documented corporations. Today‚ I will identify the firm ’s existing objectives and strategies‚ explain one strategy that the company might use to take advantage of an external opportunity‚ and one strategy that the company might use to address a potential threat. I will also construct a Competitive Profile Matrix‚ research one or two of its major competitors and at least six (6)
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Evaluation is more subjective‚ since it involves human judgment. We make evaluations of people and their performance not only in school‚ but also on the job and at home. As teachers‚ we strive to reduce the chance for misjudgment in the evaluation of students Reasons for evaluation According to Robert Slavin there are five reasons for evaluation and these are: 1.) Motivation of students – rewards for good work can stimulate further good work. 2.) Feedback to students- evaluation can reveal strengths
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What is internal control and why is it important The American Institute of Accountants first defined the term internal control in 1949‚ followed by further clarifications in 1958 and 1972. In 1977 publicly held companies came under legislation to adequately implement controls to protect their financial information. A report by the Committee of Sponsoring Organizations in 1992 and the Sarbanes-Oxley Act of 2002 are more recent documents defining internal controls.( Bishop‚ 1991‚p.117-123; Colbert
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