GENERAL MOTORS Contents: Introduction………………………………………………….. 2 Background of the Company…………………………. 2 Present Age GM……………………………………………. 5 Micro Environmental Factors………………………… 6 Macro Environmental Factors………………………. 10 Marketing Strategy………………………………………. 13 SWOT Analysis…………………………………………….. 15 Introduction: General Motors Company commonly known as General Motors or GM is an American company and is the world’s second largest automaker company. General Motors produces cars and trucks
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INTRODUCTION Tesla Motors is a global enterprise specializing in the design‚ production‚ and marketing of electric powered vehicles founded in 2003 by the young businessman‚ Elon Musk. Elon is well known for co-founding paypal‚ and now he amazes the world again with his incredible vision of Tesla Motors‚ and being the main product architect. Tesla Motors appeals to the environmentally friendly market‚ by currently being the only company to sell a zero-emission sports car. Tesla’s fundamental
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PRODUCTIVITY ENHANCEMENT Day 1: 4th July’12 Understanding style running on line no. 5 Style name | L Zion Blouse | Order No. | 1278339 | Order quantity | 10365 | Colour | In 2 colours - Black‚ Pale Pink | Season | Autumn Winter 2012 | Country of buyer | Sweden‚ Finland‚ Norway‚ Poland‚ Germany (Europe) | Buyer | Cubus | Garment description: | Women woven top with open back | Fabric details | Poly satin black;Poly satin pale pink | Fabric description: | Poly satin black 60X60
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Bibliography: * Bazzoli GJ‚ Chan B‚ Shortell SM‚ D ’Aunno T. The financial performance of hospitals belonging to health networks and systems. Inquiry. 2000; 37(3):234-52. * Chu DK‚ Zollinger TW‚ Kelly AS‚ Saywell RM * Evans‚ J L and S H Archer‚ “Diversification and the Reduction of dispersion: An Emperical Analysis”‚ Journal of finance (December 1999): pp 761-69. * T.S.Reddy and Y.Hari Prasad Reddy‚ Management Accounting‚ “Margham Publications”‚ Chennai‚ 2003. * Ross‚ Stephen. A
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Contents Board of Directors Summarised Balance Sheet and Profit and Loss Account Chairman’s Statement Notice Financial Statistics Directors’ Report Management Discussion and Analysis Report on Corporate Governance Subsidiary Companies: Financial Highlights 2009-10 Fund Flow Statement Standalone Accounts – Auditors’ Report – Balance Sheet – Profit and Loss Account – Cash Flow Statement – Schedules to Accounts – Significant Accounting Policies – Notes to Accounts Balance Sheet Abstract and Company’s
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Tata Motors 1. Describe the economic characteristics of the global motor vehicle industry. The characteristics of the global motor vehicle industry are a boom in certain places and a bust in others all due to economic conditions in different nations. Four years after tow of Detroit Michigan’s big three went into bankruptcy American car makers are going “full throttle” with sales in August hitting an annual rate that if substantiated can take them back over 16 million and that is a rate that was
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vision‚ and value system in place the culture will follow. If a common belief is shared among a team‚ trust is built that those from the bottom up are on the same path to success. ABC Dental was built on a mission and vision that all the owner providers as well as the CEO felt they could live every day. Their purpose was to build a small dental community made up of providers and team members that could stand by their mission and vision. Core values came next. The four core values are caring‚ committed
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nothing” whereas it actually is “the radical and effective change of something understood deeply” (Robinson and Hackett 1997). General Motors is certainly trying to appreciate this‚ and the company is always seeking to bring new products - or improvements to their current products - to market. COMPANY BACKGROUND General Motors Corporation‚ also known as GM‚ is the world ’s largest automaker and has been the global industry sales leader for 75 years. Founded in 1908‚ GM today employs about 327‚000 people
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1 “S.T.P ANALYSIS OF FORD INDIA” (Assignment for Marketing Management- I) Submitted toDr. Sandhya A.S Faculty JIM-L Submitted byRiku Acharyya Priyanka Das (FS40) (FS36) Devarshi Shukla (FS16) Priyam Nigam (FS34) Shweta Srivastava (FS50) 2 CONTENTS Page Number 1. INTRODUCTION………………………………………………………… 3 2. MARKETING OF FORD INDIASEGMENTATION……………………………………………………… 5 POSITIONING………………………………………………………… TARGETING………………………………………………………….. 8 7 3. MARKETING MIX………………………………………………………10
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Bargaining Power of Suppliers 3 2. Bargaining Power of Buyers 4 3. Rivalry Among Competitors 4 4. Barriers to Entry 5 Barriers to Exit 5 5. Threat of Substitutes 6 Overall Industry Attractiveness 6 Emerging Trends in the Industry 7 Value Chain Analysis 7 VRIO FRamework 8 1. Design and technological capability 8 2. Loyal vendor base 8 3. Manufacturing synergies 8 4. Sales and Distribution Network 8 TATA Group 9 Problem statement 9 Slack 10 Core Competencies 10
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