1 CORPORATE SOCIAL RESPONSIBILITY AS AN INTERNAL MARKETING STRATEGY C.B. Bhattacharya Sankar Sen Daniel Korschun July 2007 Forthcoming: Sloan Management Review‚ Fall 2007 Abstract In today’s economy‚ companies must work harder than ever to attract‚ retain and motivate talented employees. Our research shows that corporate social initiatives (CSR) can serve as a highly effective component of internal marketing programs by fulfilling employee needs and drawing them to identify strongly
Premium Corporate social responsibility Marketing
The advent of the Internet has had an impact in our lives in all sorts of ways such as in the manner in which we communicate‚ flirt‚ date‚ and most importantly‚ how we shop. While even in the recent past the thought of whether some day one would be able to buy an Armani outfit wearing pajamas while looking after the needs of a couple of toddlers would have seemed an outlandish idea‚ thanks to the increasing sophistication of the technology of the 21st century‚ practically everything is virtually
Premium Retailing Online shopping
market’s competitive structure and predicting the most likely direction of any future change. The following segment explains the various dimensions of competition as they apply to the investment banking industry. Components of competition in services offered by investment banks In investment banking industry or more specifically in the corporate negotiated public underwriting market‚ firms perform several relatively distinct services: Origination: Originating and managing a new financing
Premium Corporate finance Finance Bank
HUE UNIVERSITY COLLEGE OF FOREIGN LANGUAGES DEPARTMENT OF ENGLISH ------***------ NGUYEN VAN TUAN TRANSLATION 1&2 HUE - 2006 1 INTRODUCTION An increasing number of universities in Vietnam have added courses in translation to their curricula; however‚ the textbooks available for such courses are few. This unit has been written with these courses in mind. The unit is designed to provide the learners with some basic principles of translation which will be generally useful to translation
Premium Translation
Investment Banking Global Education and Career Development Center ♦ 12-170 ♦ (617) 253-4733 ♦ http://careers.mit.edu Overview Investment banking includes a wide variety of activities‚ including underwriting‚ selling‚ and trading securities‚ providing financial advisory services‚ and managing assets. Investment banks cater to a diverse group of stakeholders – companies‚ governments‚ non-profit institutions‚ and individuals – and help them raise funds on the capital market. They perform the following
Premium Bank of America Bank Morgan Stanley
Importance And Applications Of Core Banking Solutions (CBS) Objectives of the Project Work: The major objectives of this project work are to: • To evaluate the advantages and disadvantages of CBS over traditional banking system • To explore the technology used in CBS with special reference to Shreyas Grameen Bank. • To identify and discuss various issues related with the automization of Banks. • To define various Core Banking Services provided by Indian Banks.
Premium Bank
Architecture‚ Formal Ornamentation Re-emergence of use of ornaments in architectural practice has occurred on a global scale over the past decade. Several architects are unwrapping a lost language that had been an intrinsic mode of communication in architecture. The language of ornament in architecture has been readily confused with the realms of decoration and pattern among others. However‚ ornament decoration is used in architecture and decorative art to embellish an object or part of a
Premium Adolf Loos Architecture
Banking system plays a very significant role in the economy of a country. It is central to a nation’s economy as it caters to the needs of credit for all the sections of the society. Money-lending in one form or the other has evolved along with the history of mankind. Even in the ancient times‚ there are references to the money-lenders‚ in the form of sahukars and zamindars who lend money by mortgaging the land property of the borrowers. Towards the beginning of the 20 century‚ with the onset of
Premium Bank
Banking Lecture 2 - Basic Principles of Banking Michal Mejstřík‚ Petr Teplý Institute of Economic Studies‚ Faculty of Social Science‚ Charles University in Prague‚ Czech Republic 10 October 2012 Global political governance Slide 2 Who will pay this game/cost of crises? Source: Petr Teplý (2011) Slide 3 The current financial world is “simple“ and can be described by 3 terms: 1) Planet Ponzi 2) Zombie banks 3) Uroboros Source: Petr Teplý (2012) Slide 4 Ponzi
Premium Bank Banking
Assignment On Microfinance and Islamic Banking Submitted to: Dr. Mohammed Nurual Islam Department of Business Administration International Islamic University Chittagong Dhaka Campus Submitted by: Rabiul Hossain ID: B092070 Batch no: FIN-5 Date of Submission: 22/02/2013 Microfinance 1. Introduction: Micro financing
Premium Islamic banking Microfinance Muhammad Yunus