as an organisational process? Ans1. Strategy Organisation is a social system of people who are structured and managed to meet some goals Strategy means the grand plan and the term is borrowed from the military which distinguished between the grand plan and actual action by calling the former strategy and the latter tactics. Strategy in organizations can be divided into three: Corporate strategy Business strategy Functional strategy Organisational Process – Structure‚ System
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According to Echeat (2006)‚ the IKEA had more than 175 stores spread over 31 countries at the end of 2002 and worldwide sales of about 12.8 billion euros in 2004. During the IKEA financial year 2001-2002‚ a total of 60‚000 people are employed by IKEA worldwide and there are 323 million people visited IKEA stores around the world (Kronos‚ 2006). IKEA mission is to offer consumers good value for their money. The typical IKEA customer is young low to middle income family. IKEA success in the retail industry
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PART ONE Introduction to Organizational Behaviour CHAPTER 1 Study of Organizational Behaviour INTRODUCTION The study of Organizational Behaviour (OB) is very interesting and challenging too. It is related to individuals‚ group of people working together in teams. The study becomes more challenging when situational factors interact. The study of organizational behaviour relates to the expected behaviour of an individual in the organization. No two individuals are likely to behave
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Organisational Behaviour | Investigating People and Leadership Within the Workplace 22/11/11 | The term organisational behaviour (OB) is linguistic shorthand for the activities and interactions of people in organisations. Jack Wood (1995) notes that Fritz Roethlisberger first used the term ‘organisational behaviour’ in the late 1950s‚ because it suggested a broader range than human relations. “Organisational behaviour is the study of the structure‚ functioning and performance of organisations
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IKEA was founded in Sweden in 1943 by Ingvar Kamprad. IKEA is a home furnishings retailer unlike any other. It was founded on the basis of low cost and it offers modern and stylish furniture for all types of people at affordable prices. IKEA’s unique way of shopping‚ store layout‚ and do-it-yourself approach continues to help maintain their popularity. 1)Given the SWOT analysis presented in the case‚ what are IKEA’s key competitive advantages? What strategic focus should the company take as
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Introduction For every successful business‚ change is essential. Changes can be made and come as a form replacement or modification‚ in order to achieve strategic fit for the business. Living in an age where the change of demands switches from one form to another within an instant‚ businesses have to well-informed and keep up with the ever-changing market in order to maintain its survival. In this case study of Courthouse Hotel‚ detailed analysis will be provided‚ covering various areas of change
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Organisational theory refers to the study of organisations and this includes the study on the way these organisations function‚ the roles they adopt and how the correlation and interaction between people and their work are put together so as to define their relations with the organisation. Thus‚ organisational theory allows organisations to increase their efficiency in the workforce through the reduction of unnecessary organisational problems. The two theoretical perspectives that have been chosen
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IKEA US Case introduction(1-1.5p)/3p IKEA Group History The IKEA group is a private Dutch-registered company with an origin from Sweden. It is the world’s largest furniture retailer‚ selling a wide range of Scandinavian-style well-designed‚ functional home furnishing products at low prices. Founded in Sweden in 1943 by Ingvar Kampard‚ IKEA initially sold basic household goods at discount prices; four years later‚ the company began selling furniture. In 1955‚ IKEA started designing its own low-priced
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Firstly The IKEA organizational structure isn’t very hierarchical‚ everyone is treated equal. An example of this is that managers and regular employees (these are actually referred to as Co-workers) wear the same blue & yellow outfits. Managers are expected to do the same things regular employees have to do‚ so managers and employees stock the shelves together. The organization really treats their employees very well. IKEA is a really big corporation they have stores all over the world‚ including
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MBAA 514: Marketing Case Study of the IKEA Company September 12‚ 2011 Embry-Riddle Aeronautical University- Worldwide Executive Summary IKEA (2011) has found a wide market in the discount furniture industry. The mission is simple- provide furniture to help everyone decorate as they like (IKEA‚ 2011). The company always strives to lower costs and pass savings to consumers (IKEA‚ 2011). It provides exceptional products which enabled the company to increase sales through the recession (Manners
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