Chapter 1 Lecture Notes i. Strategy 2. Definition ii. A strategy is a “game plan” that enables a company to attract customers by distinguishing itself from competitors. 1. Customer value propositions iii. Companies that adopt a customer intimacy strategy strive to understand and respond to individual customer needs better than competitors. Examples of companies that pursue this strategy include: Ritz-Carlton‚ Nordstrom‚ and Starbucks. iv. Companies that adopt an operational excellence strategy
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Chapter 1 Marketing: Creating and Capturing Customer Value 1) All of the following are accurate descriptions of modern marketing‚ EXCEPT which one? A) Marketing is the creation of value for customers. B) Marketing is managing profitable customer relationships. C) Selling and advertising are synonymous with marketing. D) Marketing involves satisfying customers’ needs. E) Marketing is used by for-profit and not-for-profit organizations. Answer: C Diff: 2 Page Ref: 2 and 4 Skill: Concept
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Chapter 9 Five Branches are discussed in Ch.9: 1. Therapeutic Recreation 2. Armed Forces Recreation 3. Employee Services & Recreation Programs 4. Campus Recreation 5. Private Membership Recreation Organizations What is Therapeutic Recreation? Isn’t all recreation therapeutic? TR Models and Process The Leisure Ability Model p. 199 Three components: Functional interventions – Leisure education Recreation participation The Health Protection-Health Promotion Model p.199 Prescriptive activity Recreation
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Chapter 1 Introduction: This study is about the teaching style of a teacher in math subject. Why teaching style? Because this study will know if the teaching style of old or new teachers is effective for teaching difficult lessons especially in major subjects. And also to know if this is the reason why the students hard to understand the lessons. Why math subject? Because as a student I should know what subject I
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Chapter I Introduction EDUCATION‚ in its widest sense‚ indicates ways in which people learn skills and gain knowledge‚ information and understanding. It can be divided into various ways of learning namely - formal‚ informal and non-formal or quasi formal. Learners are expected to come to school regularly and punctually‚ work at the same speed as their classmates and to give tests to show how well they have learned and progressed. At the end of the year‚ successful students move up to the next
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Chapter 1 Introduction to Cost Management I. FINANCIAL ACCOUNTING VERSUS COST MANAGEMENT: A SYSTEMS FRAMEWORK A system is a set of interrelated parts that performs one or more processes to accomplish specific objectives. An accounting information system consists of: objectives‚ interrelated parts‚ processes‚ and outputs. Inputs are generally economic events and the operational model of an accounting system is critically involved with the user of information. There are two basic accounting
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1.1 The Role of The Financial Manager LEARNING OBJECTIVE 1 Identify the key financial decisions facing the financial manager of any business firm. The financial manager is responsible for making decisions that are in the best interests of the firm’s owners‚ whether the firm is a start-up business with a single owner or a billion-dollar corporation owned by thousands of stockholders. The decisions made by the financial manager or owner should be one and the same. In most situations this means
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Copyright © The McGraw-Hill Companies‚ Inc. Permission required for reproduction or display By: Pn. Nurul Ain Harmiza Abdullah Materials Engineering PTT 110 SEMESTER 1 (2013/2014) Foundations of Materials Science and Engineering‚ 5th Edn. in SI units Smith and Hashemi Copyright © The McGraw-Hill Companies‚ Inc. Permission required for reproduction or display PowerPoint Lecture Slides for Foundations of Materials Science and Engineering Fifth Edition William F. Smith
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CHAPTER 1 INTRODUCTION The study shows a comparison with the monitoring system of a particular restaurant between the traditional and computer-related system which will provide the company a faster means of transacting business. In the traditional system which is the common practice of most restaurants is just to list the transactions using a pen and a sheets paper. Given the opportunity to observe and study the nature of practices employed by the company‚ the researchers came up with solutions
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Chapter 1 Lab 1-7 and Lab B exercise 6 Why is there a new or renewed interest in the field of project management? Today project management involves much more‚ and people in every industry and every country manage projects. New technologies have created a higher demand for businesses. Project management is a great significance for project involving information technology. Government’s and nonprofit organizations are recognizing to be successful‚ the need to be conversant with and use project management
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