Distribution decisions Lesson 3 Objectives • Explain why companies use marketing channels and discuss the functions these channels perform. • Discuss how channel members interact and how they organize to perform the work of the channel. • • Identify the major channel alternatives open to a company. • Discuss the nature and importance of marketing logistics and integrated supply chain management. • Discuss the future of retailing Explain how companies select‚ motivate‚ and evaluate channel
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Morbidity management and disability prevention The lymphatic damage in chronic LF patient is irreversible and resulting physical‚ mental social suffering throughout their life (Dreyer‚ et al.‚ 2002). One of the important goal of GPELF was to reduce the suffering of morbid individuals. However‚ the morbidity management and disability prevention activities have lagged behind in terms of both the numbers of countries implementing such programmes‚ and the proportion of people getting care and management (WHO
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(308A) SALES MANAGEMENT & PERSONAL SELLING OBJECTIVES: 1. To provide an understanding of the concepts‚ attitudes‚ techniques and approaches required for effective decision making in the areas of Sales. 2. To pay special emphasis on the practising manager’s problems and dilemmas. 3. To develop skills critical for generating‚ evaluating and selecting sales approaches. 1. Introduction to Sales Management: Concept‚ Nature‚ Role of Sales Management in Marketing‚ Salesmanship‚ Specific Characteristics
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CASE: I Playing to a new beat: marketing in the music industry Questions: 1. Discuss the micro and macro forces that are affecting the music industry. Answer : Factors affecting the music industry include the following: • Consumers have created a new value curve for the music industry • Online file sharing and downloading where copyright holders are bypassed has put the traditional business model of the music industry in doubt • Competition for consumers time‚ attention
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would be called out randomly from the class to present their analysis. In case of a dismal performance of any group member‚ the marks of the whole group will be at stake! You would need to do the analysis of all the three cases ) For each of the three scenarios below‚ categorize the demand for bulk-breaking‚ spatial convenience‚ waiting/delivery time‚ and assortment/variety as "High‚" "Medium‚" or "Low." In each case‚ explain your answers. a. A woman in an emerging-market country of Southeast
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International Free Trade Word count: 1‚480 Every day Australia and Australians benefit from international trade. Australia has a population of only 22 million people and trade generates a global market of a growing seven billion. All around the world people are consuming Australian food and using locally produced products‚ whether it be operating computers with Australian software or drinking Australian wine. While many economists and organisations adopt and support the benefits of a free trade
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Inc. 2009 http://www.eurojournals.com/ejsr.htm Crisis Management- A Case Study on Mumbai Terrorist Attack Manisha Shekhar Centre for Strategic Analysis & Research Deptt. of Electronics & Communication Dr. M. C. Saxena college of Engg. & Technology‚ UPTU‚ Lucknow‚ India E-mail: manisha.shekhar123@gmail.com Tel: +91-0522-4095700; Fax: +91-0522-4095730 Abstract This paper examined the Indian government intervention in crisis management during 2008‚ terrorist attack on MUMBAI. Empirical findings
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Jones Distribution Case Finance Team -13 Executive Summary: The Company Jones Electrical Distribution was founded in 1997. The company distributes and wholesales electrical components. It is a sole proprietorship owned by Nelson Jones who is looking for a new banking relationship that will allow him to receive a larger loan to sustain his business. Even though the company has been turning in profits‚ the ineffective collection practice‚ not availing trade discounts on time and ineffective
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just another tool the CEO might use to accomplish costs saving and operational ends. Today‚ information technology can help solve product problems‚ set new levels of service and create new distribution and communication channels.” Founded in 1926‚ A.T. Kearney had evolved into one the world’s dominant management consulting practices. Its approach was to develop realistic solutions and help clients implement recommendations that generated tangible results and improved competitive advantage. The mix
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Sales and Inventory Management System CHAPTER I – THEPROBLEM I. INTRODUCTION Indeed‚ automation process or electronic-based operations have invaded every work place. It is being employed into operational activities to be able to simplify all related activities and operations. Every business owner wants to know which product sells the most‚ which customer(s) or client(s) buys frequently‚ how much inventory is on hand‚ and what method is preferred by customer when paying and how much did they actually
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