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    Assignment on Business Ethics Instructions: 1. Write the answers of the questions of this assignment in your own legible handwriting. 2. No assignment will be accepted if it is in the form of typed print out. 3. Answers of each student should be in their own perspectives or in their own experiences of marketing arena. 4. Q. no.1‚2 &3 are compulsory and solve any one from the remaining questions. Deadline for submission- 9 March 2014 Marks-15 (Fifteen) Q.1. What is business ethics ? Describe

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    Ethics in Action 2.1 Satyam fraud – responsibility issues in India Improvement of corporate social responsibility and ethics Based on the analysis of the ethical strengths and weaknesses of Satyam‚ we have identified several aspects to improve the corporate social responsibility and ethics of the company. As described in the case‚ Satyam has a very narrow definition of Corporate Social Responsibility (CSR) that only focuses on charity. Thus‚ they exclude key issues such as transparency

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    BUSINESS ETHICS REVIEW Does the organisation have a code of ethics? H&M and all companies included in the Group value the fact that all the operations of the Company are characterised by honesty‚ integrity and fair play. Thus‚ it is vital to ensure that dishonesty‚ disloyalty or corruption does not harm H&M’s good reputation. They implement these commitments through their code of ethics Which Stakeholders are covered by the code? * Employees * Business Partners * Suppliers

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    1. Introduction Precisely define the concept of "ethics" is quite difficult. In a general sense ethics - a set of moral principles and values that govern the behavior of a person or group of people and determining the positive and negative assessments of their thoughts and actions. Ethics associated with inner values‚ and they in its turn are part of the corporate culture and influence on decision making‚ determine their social validity within the environment. Ethical problem arises when the

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    many ethical issues that an organisation face and one of the organisations which faces major issue is the Kentucky Fried Chicken. In my report‚ I would analysis about the issue faced by KFC and the ethical problems that the company encounters. 1.0 ETHICS DILEMMAS FACING BY KFC KFC is among the most popular fast food brands in the world. Started out in the fifties‚ KFC now boasts of operating‚ franchising‚ and serving a worldwide chain of around 11‚000 fast food restaurants that prepare

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    Case Study 2 -How Low Will You Go? [pic] Name: Jiahao Zhong Student ID: 15440031 Tutor: Mr. Rex Walsh Campus: Sydney Table of content 1. Utilitarianism …………………………………………………..……2 2. Virtue ethics ………………………………………………………....4 3. Libertarianism……………………………………………………….5 4. Deontological …………………………………………………… …..9 5. Conclusion…………………………………………………10 6. Reference…………………………………………………..11 [pic]Diagram 1 (shows some basic information for the case study) Utilitarianism:

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    NESTLE’S ETHICAL BUSINESS STRUGGLES 1 Nestlé’s Ethical Business Struggles: How the infant formula boycott affected Nestle NESTLE’S ETHICAL BUSINESS STRUGGLES 2 Abstract Nestlé’s marketing tragedy of infant formula in third-world countries in the 1970s caused consumers to boycott the company. As this paper states there are three individuals who were associated with Nestlé’s managing of the boycott. In the 1980s there were other business scandals that involved

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    Marketing ethics is the area of applied ethics which deals with the moral principles behind the operation and regulation of marketing. Some areas of marketing ethics (ethics of advertising and promotion) overlap with media ethics. Pricing ethics List of unethical pricing practices. Bid rigging is a form of fraud in which a commercial contract is promised to one party even though for the sake of appearance several other parties also present a bid. This form of collusion is illegal in most countries

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    Business Ethics Ethics is a branch of philosophy that inquires into the nature of ultimate value and the standards by which human actions can be judged right or wrong ("ethics‚" Collegiate). Ethics is not primarily concerned with the description of moral systems in societies. That task‚ which remains on the level of description‚ is one for anthropology or sociology. In contrast‚ ethics deals with the justification of moral principles. A Brief History of the Study of Ethics Ethics has been

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    The movie ends with a rhetorical question‚ "Who do you want to see go first‚ you or them?" This is accompanied by a cartoon tombstone‚ which reads "Ronald McDonald (1954-2012)‚" which originally appeared in The Economist in an article addressing the ethics of marketing toward children.[10] A short epilogue was added to the DVD describing McDonald ’s discontinuation of the Super Size option six weeks after the movie ’s premiere‚ as well as its recent emphasis on healthier menu items such as salads‚

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