I. Overview Nokia is a Finnish communications and information technologymultinational corporation that is headquartered in Espoo‚ Finland. Its Nokia Solutions and Networks company provides telecommunications network equipment and services‚ while Internet services‚ including applications‚ games‚ music‚ media and messaging‚ and free-of-charge digital map information and navigation services‚ are delivered through its wholly owned subsidiary Navteq Nokia is the leading brand name in
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Higher National Graded Unit Specification General Information for centres This Graded Unit has been validated as part of the first year of the HND Global Trade and Business. Centres are required to develop the assessment instrument in accordance with this validated specification. Centres wishing to use another type of Graded Unit or assessment instrument are required to submit proposals detailing the justification for change for validation. Graded Unit Title: Graded Unit Code: Type of Graded
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The market plan of Nokia Executive summary The electronic products technology is popular all around the world. It has done a tremendous change in all over the world; basically the mobile phones because now at present time mobile phones are the first priority in terms of telecommunication. In the mobile phone manufacturers China must be one of the biggest and growing markets. As we know about that‚ a leader in mobile telecommunications market‚ Nokia has its scientific business strategy that leads
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through a telecommunication medium that spells quality at affordable rates. Mission To establish brand loyalty and high revenues through customer loyalty by offering innovation‚ quality and reliability with excellent customer care. SCOPE OF THE REPORT: The scope of the project is the analyses of gaps in customer satisfaction of QMOBILE.Throught this project we would be able to know the true meaning of customer satisfaction. And also the parameters attached to the satisfaction of the customer
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CHAPTER 1 INTRODUCTION AND BACKGROUND OF THE STUDY Background of the study Business is an organization engaged in the trade of good‚ services‚ or both to the consumers. In order to apply the knowledge acquired‚ the proponents will establish a business that trains and deploys call center agents a call center is used for the purpose of receiving and transmitting requests thru the use of telephone. It is operated by a business to administer inquiries and support to the customer on their goods or
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large target market‚ different mobile telecommunication companies have been trying to penetrate the markets to offer their latest innovative mobile products. One of the famous and successful mobile phone manufacturers in the world is Nokia. Like any other companies‚ Nokia has been able to use strategies and approaches to meet the needs and demands of their target market. It keeps being the leader in the mobile telecommunications relies on its plentiful experience‚ technology innovation‚ and scientific
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Ratios and Analysis 76 Appraisal Methods 79 Payback Period 79 Net Present Value 80 Internal Rate of Return 80 Data Used for Calculating Financial Statements 80 Financial Study Conclusion 82 Conclusion of the Egyptian Political Center Feasibility Study 84 Recommendations for
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Marketing Strategy for Nokia (a) Target customers and Products: The product I want to discuss this week is the phone of Nokia. Nokia is a mobile communication products multinational company‚ headquartered in Finland. Nokia occupied the world first of share of cell phone sales position by several years. There are 12 different series of phones are designed and produced by Nokia. Each series are for different targeted customers. For example‚ 3-series phone is more suited for young people.
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effective? Could others learn from that? Nokia has done a really great job with relationship to marketing. In order to explain this‚ we will explain the general strategy that this Brand uses for its products‚ then the activities they have taken along with some specific examples. Later on we will see the results of this marketing‚ its effectiveness and either success or failure. Finally‚ we’ll comment about the possibility of other companies learning from Nokia. The Product that the Brand offers has
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NOKIA MOBILE PHONES STREAMLINGING LOGISTICAL TO CREATE VALUES Nokia was founded in 1865 in Nokia Finland as a timber and paper company. One could say Nokia from the beginning was a communication company. On the turn of the century the company started producing rubber. It was not until the 1960s when Nokia started the electronic venture. It was only in 1987 that with their major acquisition they brought the venture into reality and entered the electronic competition. With a rapid growth Nokia
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