Ward-Perkins 2010-2011 Marketing MAnagement INNOCENT ON THE FRUIT JUICE MARKET Galina Kozlova Hadrien Le Bris Julien Leignel Nicolas Levannier Raphaël Montero Roxane Penne TABLE OF CONTENTS I. INNOCENT CONTEXT IN FRANCE A. A FEW WORDS ABOUT INNOCENT B. FRUIT JUICE MARKET PRESENTATION C. ATTRACTIVENESS OF THE MARKET D. CUSTOMERS NEEDS AND BENEFITS E. TOUCH POINTS II. THE EXTERNAL ENVIRONMENT OF INNOCENT A. MICRO-ENVIRONMENT ANALYSIS (PORTER’S
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Best Environmental Practices of MARKS & SPENCER A Case Study 2009 Best Environmental Practices of Marks & Spencer: A Case Study www.greeningretail.ca 1 Greening Retail Best Environmental Practices of Leading Retailers from Around the World 2009 Prepared by Dr. Leigh Sparks Email: Leigh.Sparks@stir.ac.uk Web: www.irs.stir.ac.uk Greening Retail Best Environmental Practices of Leading Retailers Around the World Through the Greening Retail program‚ 15 leading retailers were interviewed
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Government’s focus on equitable growth--The Chinese government has been very keen on the implementation of high growth policies since the beginning of 1986‚ and has thus consistently followed policies that are favourable to trade and conducive to a free-market environment. Improving relations with APEC--The Chinese government has renewed its efforts to form new international relationships‚ along with strengthening existing ties with countries such as the US‚ Russia and the UK. China is at the centre
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For each of the 8 countries we’re covering‚ we’ll start off with topline statistics as sort of a summary‚ or more of a launching pad for further exploration. We’ll start with Russia‚ partly because this may be the last 5-year period that it is included in the top 10 international powers. Out of all the 8 countries I will look at individually‚ Russia faces the most daunting challenges. They have faced worse--I would hate to be a centenarian from Russia--but I doubt if they have the resources or leadership
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PESTLE Analysis Politics The political power is extremely centralized in the government and it is a bureaucratic country. Although the elections are being held often‚ the offices are mostly assigned instead of elected. The government put efforts in communicating the decisions and policies to the public instead of gathering their opinion. The reason of that is after the "Depoliticize" the power structure in 1965‚ the government is convinced by a concept that a city state without natural resources
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PESTLE Analysis - Waitrose Political Factors If we want to analyse the political factors which impact upon the company we need to make a general view of the situation in the country. What are its law and requirements? Waitrose is a company which employees a lot of people and they are affected of the Employment Law. They are not paying less than the minimum wage and all of their workers are with immaculate labour contracts. There is a range of shift patterns which are in accordance with the Working
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PESTLE Mexico Social : Language : Spanish (most populous Spanish-speaking country in the world) And ameridian languages (68 distincts) such as Yucatec Maya or Nahuatl. Religion : There are many religions in Mexico‚ but the Catholic Church is the most represented. About 83%/ After‚ you could find other christians for 10% and other religions (only 3%). 5% are non-religious. Culture/Customs : Family & business : Hierarchy and structure in business are really important in Mexico
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Pestle Analysis A pestle analysis is one of the most popular and effective methods of analysing the external macroeconomic factors that could impact on a business within a specific industry. Commonly‚ a pestle analysis will be used alongside other analyses that focus on internal factors. The combination of the pestle analysis with other factors will allow a company to create a strategic management plan of how to move its business forward in a way that maximises the opportunities available to it
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Kingdom In-depth PESTLE insights PESTLE Country Analysis Report: United Kingdom REFERENCE CODE: ML00002-031 © MarketLine. This report is a licensed product and is not to be photocopied PUBLICATION DATE: May 2013 WWW.MARKETLINE.COM MARKETLINE. THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED ML00002-031/Published 05/2013 Page 1 OVERVIEW Catalyst This profile analyzes the political‚ economic‚ social‚ technological‚ legal and environmental (PESTLE) structure in the
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Lord Ashcroft International Business School (LAIBS) International Business Department: International Business‚ Strategy and Economics Module Code: MOD001055 Academic Year: 2012/13 Semester/Trimester: 1 Lord Ashcroft International Business School (LAIBS) International Business Department: International Business‚ Strategy and Economics Module Code: MOD001055 Academic Year: 2012/13 Semester/Trimester: 1 Contents 1. Key Information 2 2. Introduction to the
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