changes in their marketing strategy. Any important modifications in the marketing activities of the company have to be backed up by legitimate research. The introduction of new products‚ decisions on whether to invest more in certain channels of distribution‚ change of features of the product‚ advertising or pricing strategies have to be backed up by evidence based on the results of continuous marketing research. In the case of a big corporation like McDonald’s‚ the marketing research reports should
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Marketing Plan: - Marketing plan is the central instrument for directing and coordinating themarketing efforts. The marketing plan operates at two levels: Strategic marketing plan: - This plan lays out the target markets and the values propositions the firm will offer‚ based on an analysis of the best market opportunities. Tactical marketing plan: - This specifies the marketing tactics‚ including product features‚ promotion‚ merchandising‚ pricing‚ sales channels and service. MARKET ANALYSIS
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DEMOGRAPHY - Vol. I - Family Planning and Reproductive Health - Iqbal H. Shah FAMILY PLANNING AND REPRODUCTIVE HEALTH Iqbal H. Shah Department of Reproductive Health and Research‚ World Health Organization‚ Geneva‚ Switzerland Keywords: Family planning‚ reproductive health‚ fertility levels and trends‚ contraceptive prevalence‚ method mix‚ contraceptive continuation and switching‚ contraceptive failure‚ male participation‚ induced abortion‚ maternal mortality ratio‚ HIV/AIDS‚ developing
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Introduction Rural water and sanitation in Ghana is considered and seen as a social issue and not merely a technical or financial one. Sanitation‚ in general has always been an afterthought in past water and sanitation programmes in Ghana until the launch of the country’s Community Water and Sanitation Programme (CWSP) in 1994 when situation reversed. The implementation strategy of the CWSP focused on the creation of a market for sanitation facilities and services using community based artisans
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Poverty is an enemy of man‚ it humiliates and dehumanises its victim. The paper examines poverty alleviation policies and programmes of government and came to the conclusion that these policies failed to alleviate‚ instead elevated poverty in the country. The reasons for these include corruption in government and neglect of the target group – the poor‚ who were never considered during the formulation of these policies. The paper suggests that government should intensify the war against corruption and
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Research Paper Template Your name: Ku’taba Marbrey Your Capella email address: kmarbrey@capellauniversity.edu The course number: BUS3004 Instructor name: Kevin Krier Date submitted: August 11‚ 2013 Title of your paper: Indie Developers: Self-Publishing or Traditional Publishing? Introduction Indie Developers: Self-Publishing or Traditional Publishing? Indie developers: should they self-publish or stick with traditional publishing? This is the question that needs to be answered. Going forward
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Abstract This is a review paper that identified factors causing students’ poor performance in science as teachers’ method of teaching‚ students’ interest‚ class size‚ poor laboratory facilities among other factors. Recommendations were made at the end of the paper; one of such recommendations was that teachers should be more dedicated to their duties Introduction Science is different from other disciplines by its processes which are; observation‚ classification‚ measurement‚ prediction‚ problem
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& 10 TRUE OR FALSE: INDICATE T FOR TRUE OR F FOR FALSE IN THE FOLLOWING: 1.In the marketing shift from the 4Ps to the 4Cs‚ price shifts to choice and promotion shifts to communities. TRUE 2.Marketing research involves the gathering of information about a particular market‚ followed by analysis of the information. TRUE 3.The first step in marketing research is to gather primary data. FALSE 4.Marketing information that has already been compiled is known as secondary data. TRUE 5.It is usually
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Possible Topics for Marketing Paper Identifying good topic for marketing paper is a challenging task even for a qualified and professional academic writer. It’s not a secret that your topic should correspond to specific class or subject. For instance‚ “Marketing mix of Google” can be a good topic for a marketing paper prepared for “Introduction to Marketing” class. However‚ such kind of a topic for a marketing paper is not relevant to such classes as “International Marketing” or “Marketing Management”.
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REPORT TOPIC: Rural Development and Three Rural Problem in China; To what extent China Resources Hope Town Project Helps to Solve Three Rural Problems in Guang Xi? Currently‚ around 900 million of China’s population‚ which account for around 70% of China’s total population and 22% of world population lives on around 2 billion mu (1 mu = 1/15 of a hectare) cultivable land accounting for 7% of world total cultivable land‚ and on average a peasant household survives on 1.5 mu of land (Zhang et. Al
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