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    2012/2013 Rain Semester Course Code: PSY 410 Course Title: Organizational Psychology Course Outline 1. Definition of Organizational Psychology - Scientific Management - Frederick Winslow Taylor - Human Relations Movement - Elton Mayo - Definition of Organizational Behaviour - Elements of Organizational Behaviour - Need for Studying Behaviour 2. Communication in the workplace - Definition of Communication - Communication Process - Flow of Communication - Barriers to effective

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    Consumer Behaviour Case Study Case Study 11.2 ‘’Generation Y Grows Up?” Questions: 1. Generation Y is the subculture that watches the least amount of television and therefore are not expose to as many commercials as other groups. What can marketers do to effectively communicate with this group? To effectively communicate with a subculture as adaptive and flexible as Generation Y a marketer must firstly research what type of media the group commonly use to both gain information and relax

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    ------------------------------------------------------- 4 2.3 Sources & Methods Of Data Collections ------------------------------------------------- 5 2.4 Report Organization ------------------------------------------------------- 5 2.0 Case Study Discussion 3.5 Tri-Component Attitude Model ------------------------------------------------------- 5 3.6 The Elements Of Consumer Learning ------------------------------------------------------- 6 3.7 Involvement Theory --

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    Abstract Why do individuals behave the way they do and perform well or poorly in the workplace? This question has been the Holy Grail of much research in organizational behavior (McShane−Von Glinow‚ 2004). A large American city was putting on some seminars for managers‚ and the main topic of the discussion was motivation. During the seminar a problem came to light that a captain of a police station was dealing with some issues with his police officers. When his officers first came to the police

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    Lesson 17 : FOUNDATION OF GROUP BEHAVIOUR 1) Definine Groups. Explain the different types of Groups. We can define "group" as more than two employees who have an ongoing relationship in which they interact and influence one another’s behaviour and performance. The behaviour of individuals in groups is something more than the sum total of each acting in his or her own way. Groups can be either 1) Formal or 2) Informal 1. Formal Groups: are set up by the organization to carry out

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    References: Baker‚ T.‚ Hunt‚ T. & Andrews‚ M. (2006). Promoting ethical behaviour and organizational citizenship behaviors: The influence of corporate ethical values. Journal of Business Research‚ Vol. 59‚ pp. 849-857 Festinger‚ L. (1957). A theory of cognitive dissonance. Stanford‚ CA: Stanford University Press Goleman‚ D. (2001). An

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    The article by way of a conversation between an Economist‚ a Sociologist‚ a Psychologist‚ a spiritualist and a Man tries to bring out different views on consumerism. It looks at consumerism from the perspective of its Economical and Sociological influence on the country and Psychological and Spiritual influence on Human beings. The article through the conversation tries to bring to the fore the positive and the negative impact of excessive spending and how it has changed the way people‚ in a country

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    AA St. Catherine “Solving Organizational Behaviour Issues” Table of Contents Introduction-------------------------------------------------------------------------------------P. 3 Revamped Job Design------------------------------------------------------------------------P. 3 Recommendation and Implementation Difficulties---------------------------------------P. 5 Increased Job Satisfaction Though Consistent Reward Systems-----------------------P. 6 Recommendation and Implementation

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    Name: Septiawan Vergian Fachrozie 125020207121023 Rizky Akbar 125020207121005 Pepsi Next Case Study In February 2012 the Pepsi Next product was launched into the US market. This case study provides students with an interesting insight into PepsiCo’s new product process and some of the challenging decisions that they faced along the way. Introduction Pepsi Next was launched by PepsiCo into the US market in February 2012‚ and has since been rolled out to various international markets (for instance

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    explain the advantages and disadvantages of virtual teams. Outline the factors required for virtual teams to be successful.(10 marks) A virtual team is a team whose members operate across space‚ time and organizational boundaries‚ and are linked through information technologies to achieve organizational tasks. [1] With more and more corporations having their business operations going global and being enabled by the advancement of technology‚ virtual team becomes an emerging new-age trend. [2] Virtual

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