INDIA Population totale (2013) 1 277 803 914 hab. As more people connect to the Internet in India‚ time spent social networking is exploding on sites like Facebook and Orkut. It’s one of the primary motivations for going online. In both rural and urban areas‚ social networking is a key driver of use. The most popular site in India is now Facebook‚ which has seen its market share grow by almost 50% from 2010 and 2011. This article looks at five key social networks in India. 1. Facebook 52million
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DOING BUSINESS WITH INDIA REALITIES‚ MYTHS & PERCEPTIONS ANMOL SOOD JALTEK GROUP 18TH MARCH 2010 DOING BUSINESS WITH INDIA INTRODUCTION Talk will focus on doing business in India keeping in mind 4 perspectives: 1. INVESTOR 2. TRADE ACQUIRER 3. TRADE DIVESTMENT 4. TRADING RELATIONSHIP I will show a slightly different perspective to TCS! Controversial – POI perspective! No IST (Indian Standard Time!) – will keep to strict timings (hopefully!) www.jaltek-group.com JALTEK GROUP INTRODUCTION
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Southern Asia. With a population of 1.2 billion‚ India is one of the most populous nations in the world and falls slightly behind China. India‚ which is 12 times largest that UK and 8 times largest than Japan occupies just 2.4 % of the total surface of the earth in spite of being seventh largest in regards to the total covering area. India’s landscape varies from snow-capped peaks to deserts‚ plains‚ rainforests‚ hills‚ and plateaus. Presently India has 29 states and 7 union territories. It is home
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Indian Institute of Management Bangalore Post Graduate Programme Sales and Distribution Management PGP (Term 4) 2014-15 Prof. Avinash Mulky 1. Introduction The quality of sales and distribution management is an important determinant of success in customer acquisition and revenue growth for companies across business sectors. Although some businesses sell directly to their customers using a client acquisition team or company sales force‚ many sales organizations utilize a channel for
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Why people buy counterfeit brands First of all it is important to say that there are two types of counterfeit product purchases by consumers. Deceptive counterfeiting takes place where the consumer does not know that they have purchased a counterfeit product. In contrast‚ non-deceptive purchases of counterfeit products take place where the consumer willingly buys the counterfeit products. We’re dealing here with the latter type of purchase. If lawmakers and the producers of genuine branded goods
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mild clear fragrance that its competitors lack. This image is obviously designed to target a younger generation of customers who may not have otherwise tried this product that is affected by the existing traditional strong smell of other embrocation brands such as the Client’s. 1.2 Though the Client’s launch of a milder smell version (floral scented) of “Fuzai 239” (福仔239 “和興白花油 - 清幽”)‚ it cannot compete with the Zihua Embrocation’s image of a real floral scented embrocation product. It is not the
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Case 11-2 LVMH and Luxury Goods Marketing LVMH Moet Hennessy- Louis Vuitton Societe Anonyme is the world’s largest marketer of luxury products and brands. The French company‚ headquartered in Paris‚ has been built into a worldwide‚ billion dollar company with the help of Bernard Arnault‚ “the pope of fashion.” Arnault said of LVMH‚ “We are here to sell dreams. When you see a couture show on TV around the world‚ you dream. When you enter a Dior boutique and buy your lipstick‚ you buy something
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BRAND EQUITY Why recently ads have used old Hindi songs in place of jingles? SWITCH on the telly and chances are that you will catch an old Hindi number. Now‚ they could either be from the numerous music channels playing retro numbers or songs running on television commercials . And with so many commercial breaks‚ one sees more Hindi songs as jingles for TVCs than the original song itself. So from ‘Pehli Tareek’ for Cadbury to ‘Hum jab honge’ for SBI Life to ‘I love you’ for Nestle Kit Kat‚ the
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Reliance Industries Limited About Reliance Reliance is India’s largest private sector conglomerate and amongst Fortune Global 500 companies. They enjoy global leadership and are the largest producer of polyester fibre and yarn‚ having the largest refining capacity at any single locations and also have fully integrated operations spanning exploration and production of oil and gas‚ petroleum refining and marketing‚ retail and telecommunication. Mission of RIL for the environment •Use sustainability
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This article is about the Republic of India. For other uses‚ see India (disambiguation). Republic of India Bharat Ganrajya Horizontal tricolour flag bearing‚ from top to bottom‚ deep saffron‚ white‚ and green horizontal bands. In the centre of the white band is a navy-blue wheel with 24 spokes. Three lions facing left‚ right‚ and toward viewer‚ atop a frieze containing a galloping horse‚ a 24-spoke wheel‚ and an elephant. Underneath is a motto: "सत्यमेव जयते". Flag Emblem Motto: "Satyameva Jayate"
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