has been there in market for last 26 years & it is currently best selling brand of unilever. At that time it was leading mens deodorant in Europe and was popular in india in “ grey market “. In india it was launched in 1999 Hul had the brands denim and rexona and was ruling the market. It was priced at the premium above the denim brand whch was positioned as a male deo brand * Geographic:- * Urban The axe effect promoted as the naughtiest brand in the Indian market covers male urban
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Term Paper written by Onipede Ibidunni Seun on Capital Gains Tax in Nigeria Introduction Discussing capital gain tax without first presenting a general overview of the entire concept of taxation will be tantamount to putting a cart before a horse. It is therefore very important that justice be done by explaining taxation and various types of taxes. Taxation: A General overview Tax and taxation has been variously defined by different authors. Oyegbile (1996) defines tax as a sum of money paid by
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Dated: 15th April‚ 2013 Introduction This research paper is about power‚ power gain and power lose. What is the effect on people’s behavior when power increase and decrease. In this research paper four experiments are taken. These experiment were design to investigate the effect of power lose and power gain and to test the specific proposition that in exchange interaction‚ people will ask more than self’s when they gain power but that they will not ask less for them self’s when they lose power. Power
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History Capital Gains Tax (CGT) was introduced on the 20th September 1985‚ prior to which there was no formal CGT. Any capital gain before this date is not subject to CGT. ▪ Between 1985 – 1998: the relevant legislation was under PTIII‚ subdivision A of the ITAA36 (7-020) The statutory provisions in operations between 1985-1998‚ PtIIIA ITAA36‚ was criticised for being too complex‚ having unfair outcomes‚ and for distorting commercial decisions. When the Tax Law Improvement Project in 1994
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Different types of hotel in the Philippines Many people visit the Philippine Islands each year in order to enjoy its picture perfect views and Asian hospitality. Luckily‚ there are several types of hotels available in the Philippines that make it possible for anyone to afford a trip. Whether you’re looking for student-budget type lodging‚ luxurious accommodations or something in between‚ the Philippines has got you covered. Luxury Hotels Luxury hotels are available across the Philippines and
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trend of running business. Background Sunshine laundry was a private company‚ set up business and branches by the owner since 1993. And launch franchise to let people get in to this industry by 2002. Sunshine laundry joined many international institutes to show that they are high quality. Up to now‚ it has over 50 branches in Hong Kong. Also‚ it was sponsor of 08 Olympic and Ocean Park Halloween event laundry. For your information‚ Sunshine laundry is not offer the franchise by their own directly
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Coca-Cola Company’s (“TCCC”) strategy in market segmentation‚ targeting and positioning of one of their best selling and revolutionary beverages‚ ‘Coca-Cola Zero’. B. Segmentation Segmentation is “the process of dividing a larger market into smaller pieces based on one or more shared characteristics” (Solomon et al‚ 2012. p.223). Coca-Cola has more than a single‚ well defined market segment and attempt to reach as many consumers as possible. These markets can be identified demographically based
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PSYCHOGRAPHIC SEGMENTATION SELECTED BRAND: NOKIA: (N-81) Nokia is a world leader in mobile communications‚ driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones‚ devices and solutions for imaging‚ games‚ media and businesses. Nokia provides equipment‚ solutions and services for network operators and corporations. SELECTION CRITERIA:
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Procter and Gamble has over 250 brands on the market today. For more There are several P&G products found in my home. The products that are most relevant to me in my home are MACH3‚ Dreft Laundry‚ Bounty‚ Swifter and Pampers. Of the five brands that I possess in my home the segmentation characteristics vary. User status is segmentation characteristic that include potential user facing life stage changes such as newlywed’s and new parents. Both Dreft laundry and Pampers are great products that I’ve
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Aim: To investigate how effect of Detergent Concentration (cont.) has on Membrane permeability of Beetroot cells. Hypothesis: I predict that as detergent concentration increases‚ the solution will become less clear‚ plus mass increases. The increases in mass will indicate that the water potential of the Beetroot cell is lower than that of the surrounding sucrose solution. The Beetroot discs will become flaccid and decrease in mass if the water potential of the surrounding solution is lower than
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