Strategic Audit of The Gap‚ Inc. Submitted by: Chris Bess‚ Teddy Ormsbee‚ Tiffany Sayers‚ and Jeremey Williams Submitted to: Professor Ditmore 13 April 2010 Table of Contents I. Current Situation: The Gap in 2002 3 A. Past Corporate Performance 3 B. Strategic Posture 4 II. Corporate Governance 5 A. Board of Directors 6 B. Top Management 7 III. External Environment: Opportunities and Threats 8 A.) Societal Environment 8 B.) Task Environment 10 IV. Internal
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Gap Inc. is a leading international specialty retailer offering clothing‚ accessories and personal care products for men‚ women‚ children and babies under the Gap‚ Banana Republic‚ and Old Navy brand names. There are four brand names included in Gap: Gap‚ GapKids‚ BabyGap‚ and GapBody. There are worldwide Gap headquarters in the San Francisco Bay Area‚ product development offices in New York City and distribution operations and offices coordinating sourcing activities around the globe (www.gapataglance
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Gap‚ Inc. Portfolio Analysis [pic] Company Overview: Gap‚ Inc. is a leading American specialty apparel retailer based in San Francisco‚ California. It sells casual apparels‚ accessories‚ and other personal care products for men‚ women‚ and children. The products of Gap‚ Inc. include denim‚ khakis‚ T-shirts‚ boxers‚ casual wear‚ and others. It is traded in New York Stock Exchange under the symbol GPS. Currently‚ the company boasts approximately 150‚000 employees and 3‚139 stores all around
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GAP INC. CASE STUDY: QUALITY AND PRODUCTIVITY THROUGH TRUST GAP INC. BOOSTS QUALITY‚ ACCOUNTABILITY AND PRODUCTIVITY THROUGH THE ADOPTION OF RESULTS-ONLY WORK ENVIRONMENT (ROWE) GAP INC. CASE STUDY: QUALITY AND PRODUCTIVITY THROUGH TRUST - GOROWE.COM Introduction The economic climate of the past several years has been challenging for industries across the board‚ and clothing retail has been no exception. Response strategies are varied‚ from aggressive traditional marketing to increased reliance
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1.0 Company Strategy Gap Inc. owns and operates five brands and over 3‚200 stores in more than 40 countries worldwide. Of the four Porter’s Generic Competitive Strategies‚ Gap Inc. falls under the differentiation category because the San Francisco based company sells 5 different brands stretching itself to reach every market in the fashion industry differentiating itself from its mono-market serving competitors. Competitors like H&M (Gap)‚ Macy’s (Piperlime)‚ J.Crew (Banana Republic)‚ Aeropostale
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The GAP‚ Inc. The Fiscal year Ended January 28‚ 2012 A. INTRODUCTION AND OVERVIEW 1. Financial Statements Included in the Annual Report 2.1. Consolidated Statements of Cash Flow 2. Major Competitors of the GAP‚ Inc. American Eagle Outfitters‚ Inc.‚ J. Crew Group‚ Inc.‚ and the TJX Companies‚ Inc. can be shown as the major competitors for the GAP‚ Inc. Based on the data given in annual reports of the companies‚ gross margin % for GAP‚ Inc. is 36%‚ while American Eagle Outfitters
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Executive Summary Gap‚ Inc. has a team that has concluded upon creating a new product line to be implemented throughout its stores. This product line will bring larger profits and more attention to Gap‚ Inc.‚ revitalizing the company’s image. The exciting new product is a line of bedding called “Bed in a Bag”. This is a revolutionary step for Gap‚ Inc. and will be attractive to all ages while upholding the quality and style standards associated with any other Gap‚ Inc. product. “Bed in a Bag”
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Financial Position of Gap Inc. While Gap Inc. has had decreases in net sales over the past years they are in a financially strong position currently. Also in 2009 the decrease in net sales slowed to only a 2 percent fall from the previous year of 12 percent. The Net income for fiscal 2009 increased 14.0 percent to $1.1 billion‚ compared with $967 million‚ for fiscal 2008. Also Net income increased for 2008 by 16.0 percent from 2007 where net income was only $833 million. The gross margins have
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Elements of The Advertising Creative Brief: I. Project name: Bringing the Preppy Khakis style back to GAP Inc. II. What is the purpose of this creative? The launch of the Americana khakis for the young professional‚ in other to reconnect with the identity of what GAP Inc. comfortable‚ stylish‚ quality‚ strong American brand. III. Description of product or service. Gap Inc. and its preppy khakis feel more comfortable‚ lightweight‚ wrinkle worry free‚ excellent fit‚ resistible‚ washes
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Case Study: GAP Inc. Viewpoint: Robert Fisher Time context: 1st Qtr of 2007 I. Problem Statement How could Gap Inc. win the Yuppies market in Metro Manila‚ Metro Cebu and Metro Davao? II. Objective To win the yuppies market In Metro manila‚ Metro Cebu‚ Metro Davao in 1 year time. III. Areas of consideration Strength: a. Has a multi-brand category with existing market. (Gap‚ Banana Republic‚ Old Navy) b. Entered into international markets and become the second largest
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