[This Article appeared in the American Scientist (Nov-Dec 1990)‚ Volume 78‚ 550-558. Retyped and posted with permission.] The Science of Scientific Writing If the reader is to grasp what the writer means‚ the writer must understand what the reader needs George D. Gopen and Judith A. Swan* *George D. Gopen is associate professor of English and Director of Writing Programs at Duke University. He holds a Ph.D. in English from Harvard University and a J.D. from Harvard Law School. Judith A. Swan
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Internet Retailing The company has been selling direct to consumers for over 25 years‚ beginning with its mail-order catalogue in the 1970s. In the late 1980s‚ Barnes & Noble tested selling books online in an early generation venue called Trintex‚ a joint venture between Sears and IBM. In the mid-1990s‚ it sold books on CompuServe and later opened a full-fledged book superstore on America Online in March 1997. The company’s Web site‚ Barnes & Noble.com (www.barnesandnoble.com)‚ was launched in
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[pic] | Our firm - Chiu & Weisserman LLP has been appointed as the new auditor of the public company Dollarama Inc. for the current fiscal year-end as at January 29‚ 2012. Please find in the following pages a report on the audit plan that was used to conduct our audit for the year ended January 29‚ 2012. Even though the audit of 2012 was performed by PWC‚ the assumption used for this project was that our firm was the new auditor for 2012. Please do not hesitate to contact us if you have any
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GENDER GAP IN COMMUNICATION Why is there a gender difference in communication? Well the reason is that those differences are due to the differences between men and women of course‚ but that they are also very dependent on the environment into which the conversation takes place. The gender gap was out there‚ has always existed and would be there as long as there is a human race. Communication is the key to developing deeper bonds with the people in your life because it opens the doors to better understanding
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Gap Inc. is a large retail company owning several brands such as Gap‚ (including Gap Kids‚ Gap Baby‚ Gap Body) Banana Republic‚ Old Navy Piperlime and Athleta. The company is an American clothing and accessories retailer based in San Francisco‚ and was founded in 1969 by Donald and Doris Fisher. They strive to sell quality clothing‚ mostly the basics‚ for good prices. They are a leading company in the apparel retail market with 3‚085 stores. Through the five brands that Gap Inc. owns‚ they are
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Auditors’ independence is the utmost significant element for the conglomeration of capital markets (Yusof‚ 2010) as the trustworthy final audit report can enhance the appeal of corporate to the investors (ACCA‚ 2009). However‚ public is fully expecting external auditors to detect and report fraud (Jones‚ 2010) [online]. Therefore‚ an audit expectation gap highly exists due to the desires by liquidators (Rovnick‚ 2009) [online]‚ investors‚ government‚ etc. are different with the actual duties and
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KIN 481 Marketing Audit Paper- PRCL Vancouver Introduction As time goes on our society has begun to accept people for who they are and put less emphasis on race‚ gender and sexual orientation. The sport market has opened up to the homosexual community even though from a “national survey done by NBC reported 61% of people stated homosexuality should not be accepted yet 86% of people agreed that it is okay for male athletes to participate in sports even if they
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Marketing Audit Tesco Plc Marketing Audit [Name of the Writer] [Name of the Institution] Executive Summary This report contains the company overview and details of marketing audit carried on Tesco Plc‚ which is largest retailer in UK. The marketing audit has covered various important areas that are significant to analyze‚ indentify and understand the issues and challenges of internal and external environment of the business. Tools used to conduct marketing audit of the Tesco
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Introduction Recent trends in the global economy show an ever-widening gap in the equality of wealth and income. Both on the individual national and international levels‚ countries are becoming further separated on the level on personal wealth. This has come mainly as a result of the process of globalization. Countries are becoming more and more competitive with one another‚ attempting to remain afloat the expanding globalization process they have put their countries social development at great
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MZUMBE UNIVERSITY SCHOOL OF BUSINESS DEPARTMENT OF ACCOUNTING AND FINANCE PROGRAMME: MSC. ACCOUNTING AND FINANCE COURSE: AUDITING AND ASSURANCE SERVICES CODE: ACC5221 NATURE: TERM PAPER STUDENT NAME: HAMAD OTHMAN RUBEA REG NO: MSC/AF/MOR/010/T.12 LECTURER: MR. KASHESHI TASK: Discuss the business risk that may face any organization and the Auditors concern about these risks. DATE OF SUBMISSION AND PRESENTATION: 17th DEC 2012 TABLE OF CONTENTS Pages 1.0 NTRODUCTION ...................
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