ESCOLA SUPERIOR DE COMUNICAÇÃO SOCIAL ANÁLISE DAS 5 FORÇAS DE PORTER Introdução Michael E. Porter é uma figura essencial do Marketing Estratégico. Autor de quase duas dezenas de livros e artigos‚ sobretudo nas áreas da Estratégia e da Competividade. As Cinco forças de Porter são pela primeira vez mencionadas e estruturadas no seu artigo “How competitive forces shape strategy” para o Harvard Business Review na edição de Março-Abril‚ onde em dez páginas esboça os princípios do que define como
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5 forces of Porter The 5 forces of Porter are named after Michael E. Porter. This model classifies and examines the competitive forces that characterize every single industry plus it helps to give a clear understanding of what the strengths and weaknesses are of each type of industry. In addition to this‚ the 5 forces of Porter were mainly designed as a response to the famous “SWOT Analysis”. These 5 forces are the following: 1. Competition in the industry 2. Potential of new entrants
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The novel‚ The Garden of Evening Mists by Tan Twan Eng‚ is mainly about recalling stories of Yun Ling’s childhood until the end of her days with Aritomo. Her life was basically miserable because of the Japanese war and her sister died‚ but after she met Aritomo she fell in love but when he left and never came back she was heartbroken. So she designed a garden in memory of her sister and it was called Yugiri. Yun Ling fears losing along with her ability to comprehend words are her memories. What can
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PORTER ’S VALUE CHAIN ANALYSIS The porter’s value chain is a model that helps to analyze specific activities through which firms can create value and competitive advantage. There are two activities in value chain which are: Primary activity – directly concern with creating and delivering a product. Support activities – not directly involved in production‚ may increase effectiveness or efficiency. PRIMARY ACTIVITIES | DESCRIPTION | Inbound Logistic | * Concerned with receiving
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Olive Garden Olive Garden restaurant is a well-known restaurant that has a variety delicious Italian dish. Last weekend’s visit showed that Olive Garden does a lot to keep their customers happy and make them want to come back. People seem to enjoy the experience of dining at the Olive Garden because the environment is pleasant‚ the food is awesome‚ and the service is excellent. As soon as the guests walk in this restaurant‚ they get a great sense of relaxation. With all the decorations it makes
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that you are planning to attain. Porters Model is considered an important part of planning tool set. When you’re clear about where the power lies‚ you can take advantage of your strengths and can improve the weaknesses and can compete efficiently and effectively. Porters model of competitive forces assumes that there are five competitive forces that identifies the competitive power in a business situation. These five competitive forces identified by the Michael Porter are: 1. Threat of substitute
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In Alice Walker’s inspirational essay‚ "In Search of our Mother’s Garden‚" she discusses the creativity and strength that black women were able to persevere throughout the years of oppression and slavery. The strength in these women could be best described in a quote from Alice Walker’s essay when she speaks of her mother; "whatever rocky soil she landed on she turned into a garden". This quote resinates throughout her essay in a metaphorical and literal sense. She describes black women throughout
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Principles of Hospital Administration ➢ CONTENTS 1. INTRODUCTION 2. HOSPITAL ADMINISTRATON VS MANAGEMENT 3. PRINCIPLES OF SCIENTIFIC MANAGEMENT 4. PRINCIPLES OF MANAGEMENT 5. SPECIAL NEEDS OR PECULIARITY OF A HOSPITAL 6. SERVICES Offered BY THE HOSPITAL 7. HOSPITAL AS A SYSTEM 8. HOSPITAL ORGANIZATION 9. CATEGORIES OF HOSPITALS 10. HOSPITAL AS AN ORGANIZATION 11. ROLE OF HOSPITAL ADMINISTRATOR 12.FUNCTIONS OF MANAGEMENT
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Summary of the Garden Depot Case Overview The Garden Depot originated in 1985 as a small floral company. It began doing larger business since then‚ and became a successful floral company. Janice Bowman was hired by The Depot in 2005‚ and contributed to computer inventory system and a material ordering system. As he found‚ The Depot still had some potential management issues. Eighty percent of its employees were part-time students who only worked in spring and summer. Furthermore‚ no formal performance
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Porter’s Five Forces Analysis of the Automobile Industry Porter’s Five Forces‚ also known as P5F‚ is a way of examining the attractiveness of an industry. It does so by looking at five forces which act on that industry. These forces are determinants of that industry’s profitability. The 5 forces are: 1. The threat of new entrants In the auto manufacturing industry‚ this is generally a very low threat. Factors to examine for this threat include all barriers to entry such as upfront capital requirements
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