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    agency theory

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    THE EFFECT OF CONFLICT OF INTEREST ON EXECTIVE MANAGEMENT Conflict of interest is a set of circumstances that creates a risk that professional judgment or actions regarding a primary interest will be unduly influence by a secondary interest. Primary interest refers to the principal goals of the profession or activity‚ such as the protection of clients‚ the health of patients‚ the integrity of research‚ and the duties of public office. On the other hand secondary interest motives as the desire

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    Gender In Advertising

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    ad for a certain shampoo on the television portraying two of the most sensuous and physically attractive star models‚ (who are also an off-screen pair in real life) is an indicator of how sex roles have changed in Indian advertising. Cinematographed in monochrome with the right shades of darkness and mood lighting‚ the word ’hot ’ recurs like a double-edged metaphor in the ad‚ an adjective that has no direct relationship with the product being advertised. Why? This‚ and other contemporary ads raise

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    advertising industry

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    Marketing Advertising Services in India – A study of JWT Table of Contents PART 1: STUDY OF ASSIGNED SERVICE BUSINESS Introduction With the growing economy‚ there has been a constant increase in the consumerist desires of the Indians . The advertising industry in India acts as a catalyst of these desires as the advertising in India was primarily confined to media like newspapers‚ television etc. The industry has evolved from small businesses to a whopping 300 billion worth industry

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    Case Study

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    CASE STUDY SOLUTION The Carter Cleaning Company Ahmed Ali ID: 11901 Chapter 4: Job Analysis Continuing Case: The carter cleaning company: The job description 1. What should be the format and final form of the store manager’s job description? Answer: The format noted in figure 4-6 could be a reasonable format to use. Students may recommend that Jen should include a “standards of performance” section in the job description. This lists the standards the employee is expected to achieve under each

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    Political Advertising

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    What is Political Advertising? Advertising whose central focus is the marketing of ideas‚ attitudes‚ and concerns about public issues‚ including political concepts and political candidates. The essential task of political advertising is to gain the confidence of the people for their acceptance of ideas and‚ in the case of political campaign advertising‚ to influence their vote. Political advertising differs from commercial advertising in that the product is either a person or a philosophy rather

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    Case study

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    ACCG926 – Corporate Accounting Case study – SEEK Limited The purpose of this case study is to illustrate how the accounting concepts discussed in this unit are applied in a listed company. SEEK Limited is listed in Australian Stock Exchange (Code: SEK) and it is the largest online employment classified company by market capitalisation in the world. The company has operations in three industries: Online employment classified advertising; the provision and execution of training courses; and

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    Greenhouse gases. [ONLINE] Available at: <http://en.wikipedia.org/wiki/Greenhouse_gas> [Accesses 03 November 14] 6 Bibliography Bailey‚ S.‚ 2011 Academic Writing A Handbook for International Students 3rd ed. Oxford: Routledge Cottrell‚ S.‚ 2013 The Study Skills Handbook 4th ed. U.K. Palgrave Macmillan

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    Case Study

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    the Cola Wars? Steve M. McKelvey Overview of the Soft Drink Industry Coca-Cola: The Defending Champion Since its inception in the late 1800s‚ Coca-Cola has experienced meteoric growth‚ progressing from nine glasses per day to nearly 4.5 billion cases on an annual basis ("Top 10‚" 2004). Today‚ Coca-Cola offers nearly 400 brands in over 200 countries and controls the highest market share (44%) in the soft drink market ("Top 10‚" 2004). In addition to its leading global market-share‚ Coca-Cola also

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    Multi-Agency Working

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    we explore the difficulties in agreeing an evidence-base for interagency work‚ and describe some of the challenges this poses for practitioners and service planners. We use current literature to outline the barriers and facilitators to good multi-agency practice and explore the outcomes of integrated professional work with children and young people‚ the development of ‘comprehensive CAMHS’ positions‚ and CAMH work as an exemplar of a multiagency service. Ó 2009 The Author(s). Journal compilation

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    Case Study

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    Module 7 Case Study 2: Transforming customer service for BRANZ Ltd. Abstract Porter’s value chain describes a comprehensive format of creating value within any business venture. It explains how to alter business inputs into outputs that are of greater value than the initial cost of creating the same outputs. According to Michael Porter‚ analysing the chain of activities in any organization will be of more value to the output and services compared to the summation of the cost of these activities

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