Kentucky Fried Chicken‚ better known by its acronym KFC‚ is a franchise of fast food restaurants specializing in fried chicken‚ which belongs to Yum! Brands. The origin of the group dates back to 1939 when Harland D. Sanders began preparing crispy chicken at a restaurant in North Corbin (Kentucky) from a recipe with eleven spices and aromas. However‚ it was not until 1952 when he opened the first KFC franchise in Salt Lake City (Utah). Today‚ KFC is the second largest fast food restaurant in the world
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Chicken Four P¶s of Marketing mix. Introduction KFC Corporation‚ or KFC‚ founded and also known as Kentucky Fried Chicken‚ is a chain of fast food restaurants based in Louisville‚ Kentucky. KFC is a brand and operating segment‚ called a "concept" of Yum! Brands since 1997 when that company was spun off from PepsiCo. KFC primarily sells chicken in form of pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of roasted chicken products‚ side
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Dancel‚ Justin R. BSIS 4 KFC – Environment Goal Our Environmental Goals‚ Environmental stewardship is at the heart of how we do business. With more than 40‚000 restaurants‚ and our rapid growth around the globe‚ we acknowledge our responsibility to be environmentally responsible corporate stewards. We are committed to reducing our environmental footprint for the benefit of our customers‚ stakeholders and planet‚ as we work to become the Defining Global Company that Feeds the World. We believe
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KFC Name : | Date : 10/04/2013 | Grade : | Introduction KFC( Kentucky Fried Chicken ) was found by Mr. Harland Sanders in 1930 ‚ which is a fast food restaurant specializes in fried chicken. It is the world’s second largest restaurant chain overall (as measured by sales) after McDonald’s‚ with over 18‚000 outlets in 120 countries and territories as of December 2012. KFC had entered to Hong Kong in 1973 and it had closed all the outlet and left in 1975. KFC has made its second attempt
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franchise. The strategic management process is vital and a well laid out plan is necessary. Consequently‚ by evaluating the background of KFC‚ the outcome should lead to a clear mission and vision statement outlining the purpose and goals of the company. Also‚ the mission and vision will keep all shareholders informed of the objectives that should be met by KFC. “Defining the company mission is one of the most often slighted tasks in strategic management” (Pearce II & Robinson Jr.‚ 2009‚ p. 42). A
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KFC SWOT analysis A SWOT analysis is an activity where a firm evaluates its most significant strengths‚ weaknesses‚ opportunities and threats. This is key to capitalize it’s key strengths‚ overcome or alleviate its major weaknesses‚ avoid significant threats‚ and take advantage of promising advantages. Strengths and weaknesses represent the firm’s internal capabilities. i.e. operating procedures‚ operating costs‚ human resources and strategic intent involved in producing its core products.
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approximately charge their customers between 100-300 dollars to simply replace a fracture laptop screen. However‚ by doing it yourself‚ you could replace a fractured screen for approximately between 50-80 dollars‚ excluding touch screens. Hysterically‚ companies like Dell and HP would tend to promote
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2010‚Date: 12th April 2010 Asian Institute of Management‚Manila 1 Company Background KFC Corp‚ owned by YUM brands is one of the oldest(1952) and most popular chicken and food restaurant in the world. Other restaurants under YUM brands are Taco Bell‚ Pizza hut‚ Long John Silver’s and A&W KFC primarily sells chicken pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of other meat products suiting to local palate. In India they opened in 1995
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KFC SWOT ANALYSIS Strengths Brand Equity 2nd Only to McDonald’s in Foreign Sales $550M Strong Cash Flows Generate $1B each year Very strong Internationally UK‚ Middle East‚ Thailand‚ China‚ Japan‚ Korea‚ Mexico Strong Franchise and License Fee revenues for cash flow. Interactive relationship marketing Strong trademarks recipes Ranks highest among all chicken restaurant chains for its convenience and menu variety. Largest multibranded restaurant in the world 100 KFC and Pizza
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is really hard for teachers to find some chalks and markers soon during teaching. Teachers spend many times on changing screens‚ erasing‚ and organizing blackboards. Students are the direct suffers because blackboards are not convenient. A smarter blackboard may give teachers and students a great success at school. For this purpose‚ improving of auto-eraser‚ touchable screen‚ and transition bank of blackboard is going to be really helpful and useful for teachers and students. Above all
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