PR…………………………………………………………....2 Public Relations and CSR……………………….................3 CSR and stakeholders’ expectations……………................3 Evolution of CRS and different concepts……….................5 Role of PR firms and PR tools for CSR……………...........6 The impact of CSR on business and society…………........6 Practices on CSR between businesses………………..........6 CSR management skills……………………………….........7 Convergence and Transparency of CSR Practices and tools……………………………………………………..
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otherwise known as CSR‚ has been defined as the continuing commitment by businesses to contribute to economic development while improving the quality of life of the workforce and their families‚ as well as the local community and society. Studies have shown that businesses can no longer ignore communities within their areas of operations otherwise they risk harmonious coexistence. For many companies‚ managing CSR is no longer seen as an extra cost or burden. Rather‚ CSR is increasingly viewed
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Responsibility 1 Section Name Goes Here 1 1.1 Evolution of csr: A Short History “We believe that the leading global companies of 2020 will be those that provide goods and services and reach new customers in ways that address the world’s major challenges—including poverty‚ climate change‚ resource depletion‚ globalization‚ and demographic shifts.” Niall Fitzgerald‚ former ceo & Chairman‚ Unilever Debates over the concept of csr span from the 1930s to the 21st century. A debate over the responsibilities
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sIMPACTS OF CSR : 1)ON BUSINESS COMPANY: a.ENSUREMENT OF WORKERS’ RIGHTS AND BENEFITS: By implimenting csr‚the company has ensured workers’ rights and benefits and their is no need to create a collective labour agreement and maintain existence of a trade union. b.PROTECTION FROM PROTESTS AGAINST THE INDUSTRIES: The responsibilities towards the emplyees are well fulfilled by the company by satisfying them and so the employees need not to protest against the industries. c.RELATIONSHIP BETWEEN
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Dell CSR Company Profile Michiel van Dijk & Irene Schipper Amsterdam‚ May 2007 Dell – CSR Company Profile Colofon Dell CSR Company Profile By: Michiel van Dijk & Irene Schipper February 2007 Stichting Onderzoek Multinationale Ondernemingen (SOMO) Centre for Research on Multinational Corporations This document is licensed under the Creative Commons AttributionNonCommercial-NoDerivateWorks 2.5 License. To view a copy of this license visit: http://creativecommons.org/licenses/by-nc-sa/2
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take calculated risks. A manager’s independent decision making responsibility results in increased self-confidence. Further‚ exposure to managing diverse businesses‚ results in enhancing the business acumen of high-potential managers. Instilling the ‘GE Attitude’: A personal contact between CEO and high-potential managers develops a in them an attitude that inspires them to re-define the game in addition to meeting targets. Thus‚ creative and practical ideas result‚ contributing further to GE’s growth
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organisations to take an increasing interest in corporate social responsibility (CSR) and business ethics. Give examples from your own and other organisations of the organisational responses to these drivers and make recommendations to move the organisation‚ or your part of it forward in relation to these two topics. Abstract This paper examines the drivers of environmental aspects of CSR and the role that TfL has in driving CSR and business ethics. It considers the roles that public and private organisations
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global companies that you think will perish? Can you identify three emerging companies that you think has the potential to become global leaders in their fields? 4. 5. 6. 7. 8. 9. 10. 11. CASE STUDY: Globalization at General Electric (GE) This case explores General Electric’s quest to become the number 1 or 2 company globally in every business in which it participates. General Electric‚ the largest industrial conglomerate in America‚ produces a range of goods and services including
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responsibilities (CSR). These are mainly focus on the Society side of CSR. In its 2007 International Good Practice Guidance‚ "Defining and Developing an Effective Code of Conduct for Organizations"‚ the International Federation of Accountants provided the following working definition: "Principles‚ values‚ standards‚ or rules of behavior that guide the decisions‚ procedures and systems of an organization in a way that (a) contributes to the welfare of its key stakeholders‚ and (b) respects the rights
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of families‚ the quality of life and even the very future of the planet. Significantly‚ most companies are still not reporting relevant Corporate Social responsibility (CSR) information. Some studies have found that most CSR reporting is of descriptive‚ self-congratulatory nature‚ alluding more to good intentions than actual CSR programs and rarely reporting any bad news about companies’ relationship with the environment”. Corporations have significant impacts on society‚ people’s life and environment
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