Corporate Social Responsibility is about how companies manage the business processes to produce an overall positive impact on society. Also you could say that it is a company’s sense of responsibility towards the community and environment in which it operates. Nestlé believes that for a company to be successful in the long term and create value for its shareholders‚ it must also create value for society. At Nestlé this begins with the creation of superior long term value for shareholders by offering
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Religion It is one of the oldest foundations of ethical standards. Religion wields varying influences across various sects of people. It is believed that ethics is a manifestation of the divine and so it draws a line between the good and the bad in the society. Depending upon the degree of religious influence we have different sects of people; we have sects‚ those who are referred to as orthodox or fundamentalists and those who are called as moderates. Needless to mention‚ religion exerts itself
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Corporate Social Responsibility of Google Corporation There are a lot of multinational companies in the world that get the high score for corporate social responsibility. Among of them is Google Corporation. Jacquelline Fuller‚ director of Google says: “At Google we are big believers in the power of technology. Giving back is a huge part of what motivates us as a company‚ and as individuals” In China‚ the company has been opening a national wide competition called "Google China Social Innovation
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Journal of Sponsorship Volume 2 Number 1 Legal and regulatory updates The lessons learned from football: Sponsorships‚ contracts and ‘right of first refusal’ Ronald R. Urbach Received (in revised form): 8th August‚ 2008 Davis & Gilbert LLP‚ 1740 Broadway‚ New York NY 10019‚ USA; Tel: 1 (212) 468 4824; E-mail: rurbach@dglaw.com Ronald R. Urbach is Co-chair of the Advertising‚ Marketing and Promotions Department of Davis & Gilbert LLP. Regarded as one of the leading advertising and marketing
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same thing to everybody.” (Votaw‚ 1972‚ p.25) and from my understanding of the concept‚ CSR to me is “The voluntary business activities within the boundary of law that contributes to the wider community for a more sustainable environment”. Since everyone has a unique interpretation of CSR‚ the range of relevant CSR practices across businesses has been quite diverse as there is no such thing as features of CSR (Marcel van Marrewijk‚ 2003). Rising environmental and social concerns in recent years have
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‘If a business wants to maximise profit‚ it cannot be concerned with corporate social responsibility’ Throughout time‚ humans have continually expressed the fears and concerns of their era through different forms of expression. These concerns have highlighted the plights and struggles of generations and give an understanding to their views of topical issues of their time. An issue prevalent today within our fast-paced and rapidly expanding society is one of Corporate Social Responsibility‚ with booming
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CSR (Corporate Social Responsibility) is the commitment made by business enterprises towards economic and social development‚ so as to improve the standard of living of the community in general‚ especially their own workforce. When it comes to CSR‚ Coca Cola is undoubtedly one of the biggest contributors of all. All over the world‚ this company has developed and innovated number of ways to reach out to the people and make their lives easier‚ and happier. In India‚ it has provided health checkups
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Hospital Ownership and Community Benefit: Looking Beyond Uncompensated Care Paula H. Song‚ PhD‚ assistant professor‚ health services management and policy. College of Public Health‚ Ohio State University‚ Columbus; Shoou-Yih D. Lee‚ PhD‚ associate professor‚ health management and policy. University of Michigan‚ Ann Arbor; Jeffrey A. Alexander‚ PhD‚ professor emeritus‚ health management and policy. University of Michigan; and Eric E. Seiher‚ PhD‚ assistant professor‚ health services management and
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Globalization and General Electric (GE) 1. GE has invested so aggressively in foreign expansion because of the potential development that is possible. The United States is a prominent developed country‚ while other countries are still developing. This gives GE the possibility to expand their business by giving the country new products and opportunities to develop their economy. GE takes advantage of the economic uncertainty of foreign countries to move into the country at a lower cost. For example
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BUILDING A CSR INDEX In our CSR index‚ companies would be judged in 6 key assessment areas. Not only should the company have formulated goals or CSR targets but also achieved them within the stipulated period of time for a maximum score. The 6 key assessment areas are as follows: ASSESSMENT AREAS 1. ENVIRONMENT: This assessment area includes the physical surroundings in which the company operates including waste disposal techniques‚ energy saving initiatives‚ or climate change. POINTS OF
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