General Motors Analysis I. Executive Summary II. Company Overview and History III. Analysis of External Environment a. Analysis of the General Environment b. Analysis of the Competitive Environment i. Dominant Economic Characteristics of the Industry Environment 1. Market size and growth rate 2. Number and sizes of competitors 3. Stage in the industry life cycle ii. Strategic Group Analysis
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LSC London School of Commerce BA Semester 2 Course Outline for: October‚ 2011. Course Leader: Anand Walser anand.walser@lsclondon.co.uk Assignment Deadline: 20th December‚ 2011 Contents Financial Management and Analysis 3 Module Description 4 Learning Outcomes 3 Indicative Content 3 Indicative Reading List 4 Sample Questions 6-12 Strategic Information Management 14 Module Description
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EXECUTIVE SUMMARY General Motors is primarily engaged in automotive production and marketing and financing and insurance operations. GM designs‚ manufactures‚ and markets vehicles worldwide‚ have its largest operating presence in North America. The core competence of General Motors is innovation. This is the driving force behind its $190 above turnover. General Motors has been utilizing innovation in service ad technology to secure itself a dominant position in the automobile industry‚ since 1908
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Internationalization of General Motors This paper examines the expansion of General Motors overseas in its various phases‚ as well as triggers for internationalization and the problems faced during the process. The paper also considers what benefits have been achieved through international growth‚ and how the company can be classified with regards to Bartlett and Ghosal’s 4 typologies. Finally‚ the paper discusses the concept of a “world car‚” meeting the demands of customers across the globe. General Motors
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History of General Motors The Renaissance Center in Detroit‚ Michigan‚ is General Motors ’ world headquarters. General Motors Corporation‚ also known as GM or GMC‚ is the world ’s second largest car manufacturer based on annual sales. Founded in 1908‚ in Flint‚ Michigan‚ GM employs approximately 284‚000 people around the world. With global headquarters at the Renaissance Center in Detroit‚ Michigan‚ USA‚ GM manufactures its cars and trucks in 33 countries. Their European headquarters is based
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Risk mitigation is a critical function of every project manager. A well-developed risk management process “attempts to recognize and manage potential and unforeseen trouble spots that may occur when the project is implemented” (Gray & Larson‚ 2006‚ p. 1). Risk mitigation begins with project planning. Based on previous experiences‚ lessons learned‚ schedule and budget constraints of the assigned project‚ the project team can identify all the risks‚ analyze each risk in terms of the severity of the
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1. INTRODUCTION General Motors is a motor vehicle company in the United States that started manufacturing in 1915. The purpose of this report is to examine the decisions that were made within the company‚ in the lead up to their financial crisis in 1991. In the years preceding this downfall‚ the CEO Robert Smith made several decisions that contributed to the declining financial status of General Motors. Consequently‚ when Smith retired‚ the Black Swan Event of America’s recession left the next
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failed marketing strategy of General Motors in India; and recommendation for successful strategy implementation”. Research Aim and objectives This research aims to find out the failure reason of General Motors Marketing strategy in India and recommend suitable strategy for successful implementation. Objectives To review the extant theoretical frame works and conceptual models related to Marketing strategies in developing countries. To investigate the failure reasons of strategy implementation
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3 Change Challenges of Downsizing 5 Images of Change 6 Pressures to Change 6 Market Decline Pressure 6 Fashion Pressures 7 Mandated Pressures 7 Result of Change 7 Conclusion 8 References 9 Abstract This paper explores the change that General Motors faced after the economic recession and credit crisis that began in 2007. This pushed GM to request assistance from the U.S. Treasury which resulted in the restructuring of their US operations. The start of this restructuring change involved downsizing
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HKU395 ZHIGANG TAO SHANGHAI GENERAL MOTORS: THE RISE OF A LATE-COMER In February 1998‚ the Asian Wall Street Journal‚ sceptical at General Motor’s (GM) investment in China‚ ran a front-page story with the headline‚ “GM bets big on a market littered with casualties.”1 Seven years later‚ in January 2005‚ GM featured once again in the same paper‚ only this time‚ the headline was more positive “GM vehicle sales in China rose 27% in 2004”.2 While Shanghai Volkswagen (SVW) maintained its leadership
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