service . Although certain brands offers various product line and brand extensions‚ it does not mean that a brand is strong already. Note that years of existence do not also define a strong brand‚ rather to consider a brand a strong one the brand should have high brand equity; a clear brand positioning; and it must be competitive in the market. This study aims to assess one of the reputable apparel brands in the Philippines; Bench on its 25 years of existence. Keywords: Brand Equity‚ Brand
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ultural Bound Syndromes Culture-bound syndrome The term culture-bound syndrome was included in the fourth version of the Diagnostic and Statistical Manual of Mental Disorders (American Psychiatric Association‚ 2000) which also includes a list of the most common culture-bound conditions (DSM-IV: Appendix I). Included in DSM-IV-TR (4th.ed) the term cultural-bound syndrome denotes recurrent‚ locality-specific patterns of abnormal behavior and troubling experience that may or may not be linked
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of a S-Chip CEO (unabridged) |[pic] |[pic] | | |Written by S-chip CEO | |Saturday‚ 25 April 2009 | | | |A fascinating email circulated around yesterday purportedly from the CEO of a S-chip
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Could Have In the poem “Could Have” by Wislawa Szymborska‚ she constructs the poem in such a way that she is speaking not to one singular person‚ but everyone affected by the Holocaust. Szymborska writes‚ “You were saved because you were the first. You were saved because you were the last.” I believe this is her way of broadening the horizon of who she is talking to. From what we know about Szymborska and her past careers as a poetry editor‚ a columnist‚ and a translator we can see that right off
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Vincent Lane Instructor Torrence English 101 May 12‚ 2013 Healthy People Have Healthy Relationships In times of immense strife‚ a child’s relationship with their parents becomes more important. As a child’s world is turned upside down‚ they cling to the familiar as means of self-identification and discovery in confusing circumstances. But when parent child relationships become unhealthy‚ a child’s sense of identity is damaged as they struggle to rectify their sense
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2013 “All These Things I’ve Done” Over the summer there was not much to do and The Freshmen class had to read‚ “All These Things I’ve Done” along with another book for summer reading. In the next few paragraphs there will be information about the characters‚ setting‚ plot‚ and literary element of choice in this specific story. There are lots of plot twists and unexpected things that happen and will be explained in the following paragraphs. In “All These Things I’ve Done‚” The main character
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WHY CEO‚S FAIL A lot of CEOs don’t succeed‚ and some who do‚ do so only for a short time. I have come to the conclusion that there are a number of different reasons that CEOs fail. Here are 10 of the most common ones. OUTLIVE THE FOUNDER/CEO ROLE There comes a time when the most successful founder has to step aside and hand over to professional management‚ and I have seen too many founders who did not see that their time had come and gone. BELIEVE THEIR OWN MARKETING CEOs who lose
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Enron Case Study A company’s leadership and culture influences its business ethics. A company’s culture is known as the organizational culture. It is the actions and beliefs of individuals that work at the company. All the shared values and enforced policies contribute to organizational culture. “The leadership culture appears as an integral part of the organizational culture and it can have a positive or negative influence upon the latter.” (Popa‚ 2013‚ p. 179). The organizational culture
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chapter‚ summarize in one page or less how you would explain Enron’s ethical meltdown. Ethics refers to “the principles of conduct governing an individual or a group; specifically‚ the standards you use to decide what your conduct should be (Dessler‚ 2011).” Secondly ethical decisions always involve questions or morality (Dessler‚ 2011). Anyone that had anything to do with the meltdown at Enron had no ethical standards. Enron had a lack of accounting transparency‚ which enabled the company’s
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Enron The collapse of Enron Corporation an American energy‚ commodities and services based Company in Houston‚ Texas reinforces why unethical business practices are not the foundation for an enduring and sustainable enterprise. Good business practices is rewarding because it builds sustainable company‚ trust‚ integrity and organizational growth. In the article Enron ethics: Culture matters more than codes‚ reminded us that before the scandal‚ Enron appeared to have the best organization
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