We would like to thank our Professor‚ Mr. Prantosh Banerjee for providing us constantguidance during our project and providing us with an opportunity to apply the concepts learnt in the course “Marketing Research - I” to a practical and real life situation. We would also like to thank all the respondents who gave their valuable time for filling up thequestionnaires and for giving valuable inputs during the exploratory research. Their unbiasedand valuable input has helped us to administer a
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PHARMACEUTICALS INDUSTRY ANALYSIS –USING MAY & BAKER NIGERIA PLC. EMBA 14A GROUP 8 MEMBERS IFEYINWA OKONKWO TINA EBUEHI ADEWALE ADEDIRAN BOLA ADEROGBA ADEROGBA TAIWO OLUTOBI OLUFUNWA IFEANYI IBE 2010 8/13/2010 OVERVIEW Pharmaceuticals companies are very vital to the health care delivery systems in every country of the world. These companies are licensed to market‚ develop‚ research and distribute drugs for the prevention‚ treatment and cur of diseases and other medical conditions
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Certificate of Faculty Guide This is to certify that Miss ADITI DEHARIYA student of MBA (MARKETING MANAGEMENT) Programme has completed report on project “A STUDY OF ROLE OF NESTLE MAGGI NOODLES ADVERTISEMENT ON ITS SALES" And prepared this report” Under my guidance. Faculty Name Prof. P.K.GUPTA PREFACE The MBA (MARKETING MANAGEMENT)
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General of India to manufacture and market the country’s first non-nucleoside reverse transcriptase inhibitor (NNRTI)‚ nevirapine‚ for the treatment of AIDS. Cipla Ltd became India’s second largest pharmaceutical‚ edged out the multinational giant GlaxoSmithKline which was reigning supreme in the country for long‚ in terms of drug sales. Cipla anticipates 15 to 20 percent growth in this year. Cipla’s R&D division focuses on the development of new products and new drug delivery systems across a range of
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Country Analysis A Brief Background of Lithuania Republic of Lithuania is a country situated in northern Europe. It is situated to the east of Sweden and Denmark and borders Latvia‚ Belarus‚ Poland and Russia. Lithuania has an estimated population of 3 million as of 2012‚ and its capital and largest city is Vilnius. The Lithuanians are a Baltic people‚ and their official language is Lithuanian. Lithuania was inhabited by various Baltic tribes before it was united in 1230 by Mindaugas‚ who was crowned
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GlaxoSmithKline Pakistan is one of the leading pharmaceutical companies in Pakistan and the it’s the world’s second largest company with high ranking stands for Employee Cares. GSK Pakistan equation was formed when Beecham‚ Glaxo Welcome and Smith Kline‚ all having a big name in the pharmaceutical market and that were separate entities before‚ merged in 2002. GSK International is a United Kingdom-based pharmaceutical‚ biological‚ and healthcare company. It is the world’s second largest pharmaceutical
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pharmaceutical companies‚ however‚ the company will likely succeed or fail on the back of a few key blockbuster drugs. The company’s products must compete against products from a wide variety of companies‚ ranging from pharmaceutical giants like GlaxoSmithKline that have enormous R&D budgets to similarly sized biotech firms with the same areas of expertise. For a biotech company‚ Biogen Idec has a large R&D budget‚ a young product pipeline‚ and limited product diversity. The reason behind the success
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Directory of Clinical Research Companies In India December 2005 4th & 5th Floors‚ Astral Heights‚ Road No. 1‚ Banjara Hills‚ Hyderabad-500034‚ India Tel: +91-40-23430203-07‚ Fax: +91-40-23430208‚ E-mail: info@cygnusindia.com Website: www.cygnusindia.com Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Cygnus Business Consulting & Research (Cygnus). While reasonable care has been taken in its preparation‚ Cygnus makes no representation
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International Trade Regimes and Access to Technology in Developing Countries: The Case of Medicines Introduction: There is strong evidence that appropriate protection of intellectual property rights (IPR’s) can facilitate technology diffusion in middle to lower income countries. This spread of knowledge and technology and technology occurs through increased trade in goods and services‚ FDI‚ joint ventures‚ licensing and cross border movement of personnel. Additionally it can promote knowledge
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Using a suitable diagram‚ predict what is likely to happen to efficiency hen a competitive industry is monopolised? The normal answer is likely to arrive at the conclusion that under monopoly the industry will produce a lower output at a higher price as compared to perfect competition. This will result in a loss of technical/productive and allocative efficiency. Good candidates might also comment on the loss of consumer welfare and sovereignty. The candidate who‚ in addition‚ comments on the possibility
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