麦肯锡全球领导力课程：学习周记 McKinsey Global Leadership Course – Learning Journal |讲座主题 |Lean Operations | |Lecture topic | | |课程内容与感悟 | |Your
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a. In today’s interconnected global economy‚ the question of whether or not to export seems academic. It nevertheless demands asking due to the substantial risk and resources called for in expanding sales internationally. Pursuing export markets is recommended in a number of situations: demonstrated international demand for your products higher international prices for your manufactured goods moderate or slow domestic market growth with strong‚ unsaturated or growing markets abroad competitive
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Unimaginable Destruction Global warming is not a sci-fi creation‚ but a harsh reality that may one day lead to the extinction of many species including mankind if preventative measures are not taken. Like most diseases humans face‚ early detection is key to treating and preventing the problem from escalating out of control. If measures to combat global warming are not taken immediately the earth may become uninhabitable and ruined forever. Although the earth has gone through natural climate changes
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What is global sourcing and why is it so important? Because companies sourcing from both inside and outside their country borders are better able to compete. The global reality As international demand grows for more and better products and services‚ competition becomes more intense. Firms must keep up with rapidly changing technology while also lowering their costs‚ increasing quality‚ and improving customer service at all stages of the value chain. This is the reality of international trade
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I. WHAT IS GLOBAL WARMING? Global warming is the gradual increase of the Earth’s average measured temperature overtime. This measured average temperature is derived from both the near-surface air as well as ocean waters. Scientists began measuring this temperature beginning in the mid-20th century and have continued to monitor fluctuations and deviations in measurements ever since. The average global temperature increased approximately 1.33°F over the past 100 years ending in 2005. This led the
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Apple Inc. Examining The Heart of A Multinational Company Apple Inc. previously known as Apple Computer Inc. was founded in 1976. The American Multinational Corporation is known for dominating the technology industry with market savvy products. Apple’s success is attributed to the company’s ability to design and produce products with highly valued customer benefits and unique benefits for which customers pay premium prices. Although the company has a large presence in various segments of the
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information with one another is called communication. The world is becoming a small-intersected community for the rapid changes in technology‚ expansion of multinational business or activities‚ transportation and immigration. The sustainability of global economy largely depends on the multinational business or other activities. Therefore‚ it is essential to communicate effectively among the people from different cultures‚ nations and groups. But cultural differences stand as barrier for effective
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1. Excecutive Summary 1.0 Introduction FRANKROJEIAN Snack House start-up a small bakery that rent in 1.1 The Company FRANKROJEIAN Snack House is a Partnership business‚ this will be under supevision of the five partners as the owner of the business. The business wiill be renting a space at the Sienna building Alunan Avenue near government offices‚ schools and private sectors. 1.2 The Products and Servies FRANKROJEIAN Snack House offers the following food and beverages to customers • Cakes
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Executive Summary DataClear‚ a US based company within its two years of operations since 1998 has occupied a dominant position in the data analysis market of US by serving telecommunications industry and financial service providers. The company feels threatened by the VisiDat’s upcoming data analysis package with the global targets. CEO‚ Greg McNally and other key personnel have realised the competitive threats and need of maintaining company’s competitiveness. For this‚ there is a dilemma of whether
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Chapter 1—The Global Marketing Imperative TRUE/FALSE 1. International marketing is much more than the science and art of business; it includes economics‚ anthropology‚ cultural studies‚ geography‚ history‚ languages‚ jurisprudence‚ statistics‚ demographics‚ and many other fields. ANS: T PTS: 1 DIF: Moderate REF: p. 4 NAT: AACSB Analytic | CB&E Model International perspective | R&D Knowledge of general business functions 2. The major foundation of the international marketing process
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