"Global marketing adaptation versus standardization" Essays and Research Papers

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    Acquisitions versus Greenfield Investments: International Strategy and Management of Entry Modes Author(s): Anne-Wil Harzing Reviewed work(s): Source: Strategic Management Journal‚ Vol. 23‚ No. 3 (Mar.‚ 2002)‚ pp. 211-227 Published by: John Wiley & Sons Stable URL: http://www.jstor.org/stable/3094362 . Accessed: 31/01/2012 11:49 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is

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    1.Samsung’s Background Samsung started its business back in 1938‚ as an agricultural product producer. In 1969‚ Samsung became a low cost black and white TV manufacturer‚ known as Samsung Electronics Company (SEC). To support for its growing business‚ Samsung acquired a semiconductor business‚ and was set for a future in electronics business. During this period‚ Samsung focused on R&D‚ and supply chain to improve the quality of its products. In 1997‚ during the Asian financial crisis‚ SEC had

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    Adaptation can be cool to watch in movies and read in books‚ but have you ever reacted to how those characters change throughout the story and maybe think how you would feel in that situation? When you are faced with adapting to something in life it might change you in some way mentally or physically. This can be seen in many books or movies that you encounter in your life. The novel Lord of the Flies and Maze Runner are notable example of being able to adapt and seeing a change in people mentally

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    Centralization Versus Decentralization By Annick M. Brennen The concepts of centralization and decentralization are important ones to consider as they ultimately affect the effectiveness of schools in educating the children of a nation. Centralization refers to the condition whereby the administrative authority for education is vested‚ not in the local community‚ but in a central body. This central body has complete power over all resources: money‚ information‚ people‚ technology. It decides the

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    I Software industry overview of global marketing channels 1. Overview of the software industry The software industry is the most important and one of the most rapidly growing segment of the information and communication technology (ICT) industries. According to DataMonitor‚ the size of the worldwide software industry in 2008 was US$ 303.8 billion‚ an increase of 6.5% compared to 2007. The United States is estimated to have approximately 50% of the global software market ’s value. U.S. software

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    Samsung Electronics Company‚ created in 1969‚ was first considered as a low-cost third-tier commodity brand with a little product differentiation. By exploring marketing strategies‚ market research and analysis‚ Samsung has easily change into a major player in the electronic products and home appliances market. The company has climbed up the rank in the past decade and was in 2003 at the 25th position of the world’s most valuable brand. The goal is now to reach the top 10 by 2005. For that‚ the brand

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    empires have come and gone some seem to endure through time longer than others while some dissolve even before they have a chance to get established. To understand this discrepancy‚ I will endeavor to show how an empires ability to establish standardization in every aspect of life and governance determines its longevity and stability and why large empires like the Hellenistic empire of Alexander the Great in contrast did not endure after his death. When considering the longest ruling empire in the

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    Current Regulations for Standardization of Crude Drugs In India a great deal of bulk knowledge exists among ordinary people about the traditional use of herbal medicine. It is difficult to quantify the market size of the traditional Indian system. Since most practitioners formulate and dispense their own recipes. The present annual turnover of product manufactured by large companies is estimated at approximately US $ 300 million compared to a turnover of approximately US $ 2.5 billions for modern

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    pain control and patient mobility. As a standardization practice‚ the new protocol decreased the time spent on decision-making and the number of suppliers. However‚ one of the issues with this change is resistance from surgeons who used different prostheses. While most surgeons followed the protocol‚ the hospital needs to know how to motivate doctors to use the same prostheses as it can boost the hospital’s bargaining power with suppliers. Why Standardization Would Reduce Costs and Improve Quality

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    The History of the Roy Adaptation Model The Roy Adaptation Model for Nursing had it’s beginning with Sister Callista Roy entered the masters program in pediatric nursing at the University of California in Los Angeles in 1964. Dorothy E. Johnson‚ Roy’s advisor and seminar faculty‚ was speaking at the time on the need to define the goal of nursing as a way of focusing the development of knowledge for practice. During Roy’s first seminar in pediatric nursing‚ she proposed that the goal of nursing

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