"Global niche strategy" Essays and Research Papers

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    Strategy

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    people’s lives. Specifically‚ Apple has been able to invest significantly in research and development‚ having invested $80 million in the quarter ending in June 2010. Weaknesses * Apple acknowledges that its profitability is dependent on the global economy. Economic downturns can have a significant negative effect on the company‚ and fluctuations in foreign currencies make profit predictions in foreign markets uncertain. Opportunities * Apple is expected to introduce a new mobile advertising

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    Strategies and power of multinational corporations: A case study of the global dairy sector MSc Thesis Political Science Annet Hofstra (5833264) Strategies and power of multinational corporations: A case study of the global dairy sector Author Annet Hofstra Student number 5833264 Discipline International Relations Faculty of Social and Behavioral Sciences University of Amsterdam Research project Global Politics: Power and

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    Global Trends

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    Business during the 21st century has many dimensions. To what extent are national forces being superseded by global trends‚ especially in terms of multilateral institutions such as the European Union and various economic agreements in the Western Hemisphere and Asia? When a company considers investing internationally‚ what circumstances should influence how much priority is given to global concepts and/or national differences when evaluating the four alternatives for strategic choice? Globalization

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    Global Sourcing

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    1.1 GLOBAL SOURCING 1.1.1 Definition Global sourcing is defined as a centralized procurement strategy of a international consortium‚ whereby a central buying organization strives to create economies of scale through corporate wide standardization and benchmarking. A definition focused on this aspect of global sourcing is: "proactively integrating and coordinating common items and materials‚ processes‚ designs‚ technologies‚ and suppliers across worldwide purchasing‚ engineering‚ and operating

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    Strategy

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    3 STRATEGY In this section‚ we separate strategy into two components: the content of the strategy and the process of developing the strategy. The content describes how an organization will achieve its vision or strategic intent‚ i.e. it is a blueprint for winning. As such there is no one best strategy. A firm’s strategy ties together the different functional areas of the organization (e.g. marketing and finance) so that there is a consistency in action over time. It also drives implementation

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    Global strategy and its impact on local operations Lessons from Gillette Singapore * * * By Eric Aussmann & Amalia Insani Universitas Gadjah Mada International Human Resource Management Lecturer: Dr. Budi Santoso ------------------------------------------------- Case Background The case "Global strategy and its impact on local operations - Lessons from Gillette Singapore” underlines the difficulties of finding an adequate global strategy‚ which can tighten local

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    Strategy

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    Session 1 PART III PART II WHAT IS STRATEGY ? Strategy Formulation Strategic Analysis Strategy Analysis Strategy Formulation Strategy Implementation Strategic Analysis Strategy Formulation Strategy Implementation Strategy Formulation Strategy Implementation 1 What is Strategy? 6 International Strategy & Globalization 2 Assessing Organizational Performance The General Environment Business Level Strategy 5 3 Internal Environment A Resource-based

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    Global Marketing

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    The Importance of Global Marketing Strategy Nowadays‚ for many businesses‚ expanding means going global; it means managing to bring your products or services to more and more target markets around the world. The technology‚ infrastructure‚ and communications have developed so much that it is no longer impossible or that difficult to open up to new business markets. However‚ in order to be successful in this endeavor‚ you need to have a global marketing strategy. The way you promote your product

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    Global Marketing

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    Discussion Question 1. What are the basic goals of marketing? Are these goals relevant to global marketing? Answer: The basic goals of marketing are focusing the resources and objective of an organization on environmental opportunities and needs in order to satisfy customer wants and needs by offering the product and services. These goals are relevant to global marketing in every part of the world because every country have its needs and wants and managers need the goals as a guidelines to pursue

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    Global Summary

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    Globalization: Global marketing refers to a strategy for achieving one or more of four major categories of potential globalization benefits: cost reduction‚ improved quality of products and programs‚ enhanced customer preference‚ and increased competitive advantage on a global basis. Why Global Marketing is Imperative Saturation of Domestic Markets: the saturation of domestic markets in the industrialized parts of the world forced many companies to look for marketing opportunities beyond their

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