Wine and food pairing Stenden University of applied sciences Leeuwarden Netherlands Submitted in Partial Fulfillment for the Requirements of the degree Programme Bachelor of Business Administration June‚ 2011 Declaration of personal work This work is composed by me / by us. This work has not been accepted in any previous application for a degree or diploma‚ by me / by us or anyone else. The work of which this is a record is done wholly by me / by us. All verbatim extracts
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BORDEAUX 89% of wine produced in Bordeaux is red (called "claret" in Britain)‚ with sweet white wines (most notably Sauternes)‚ dry whites‚ rosé and sparkling wines (Crémant de Bordeaux) collectively making up the remainder. Terminologies • Claret - is a name primarily used in British English for red Bordeaux wine. Claret derives from the French clairet‚ a now uncommon dark rosé‚ which was the most common wine exported from Bordeaux until the 18th • Sauternes - is a French sweet wine from the Sauternais
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of fruit wine: Fruit wines are fermented alcoholic beverages made from a variety of base ingredients (other than grapes); they may also have additional flavors taken from fruits‚ flowers‚ and herbs. This definition is sometimes broadened to include any fermented alcoholic beverage except beer. For historical reasons‚ mead‚ cider‚ and Perry are also excluded from the definition of fruit wine. Fruit wines are usually referred to by their main ingredient (e.g.‚ plum wine or elderberry wine) because
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Orange Wine Color • Orange wine production is related to extended skin contact and oxidation-reduction phenomena • Orange Wine method originated from old Georgian traditional winemaking method – Qvevri • Some countries use Qvevri vessel for fermentation and storage of white wines Orange Winemaking • Several production methods used to produce orange wines • Methods differ by skin maceration time‚ vessels used for fermentation and storage • Most of orange wines are produced by spontaneous fermentation
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Consumer Behaviour: Wine 1. The consumers have higher-order needs and aspirations. Have a common desire for pleasure‚ status and knowledge. Tend to be from the middle-aged‚ educated and high-income market segment. They are high-involvement consumers generally motivated by the pleasure they receive from the product rather than its purely functional utility.Overall needs are more hedonistic and self-gratifying rather than functional and utilitarian. 2. Physiological needs: food‚ water and safety
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Pop singer Alanis Morissette’s song‚ “Ironic‚” focuses on how people can allow their lives to be controlled by irrational fears‚ that ironically‚ turn out to be justified when it is too late to make amends. Similarly‚ Ray Bradbury’s Dandelion Wine‚ written about the summer of 1928 in Green Town‚ Illinois‚ correlates to Morissette’s lyrics. In an episode entitled‚ “The Whole Town is Sleeping.” The chapter is about a woman named Lavinia Nebbs insists that logic and reason can protect her from a killer
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Chalice Wines Case The Chalice Wine Group (CWG) is a wine producer has a prestigious reputation for producing consistently elegant wines. The CWG owns two vineyards (Chalice and Cimarron) and half of a third (Delta)‚ and also owns three wineries (Chalice‚ Cimarron‚ and Alicia) and half of a fourth (Opera Valley). Chalice winery is the flagship of the four wineries‚ and founded in 1969. In June 1993‚ Chalice was the only publicly-held company in the United States whose principal business is the
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have you had to drink?" Petra questioned. She looked around and realized everyone was sipping wine apart from Captain Levi who was sat languidly with his regular cup of tea. Erd was sat with Eren‚ refilling his cup with more wine each time the young boy took a sip. Petra giggled as her eyes moved to Auruo who was sat with his eyes glued to Levi‚ trying to mimic his position. Petra noticed his wine sat next to an abandoned cup of tea. "Not much‚" Hanji slurred‚ her glasses laying askew on the
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in the global market Political Tensions between free trade and protection  Globalisation seeing removal of barriers  Eg. Quotas‚ tariffs‚ subsidies statistics  Exports of wine have increased from 3% of sales to 52% of sales in 2002. this equals $2.3 billion dollars or 414 million litres  US greatest source of export growth  Australia’s export policy has led to major reforms in the Australian wine industry  Rationalisation of wine production’
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Romania is an important wine producing European country‚ which has a long history with many cultural traditions – many of which are related to wine. Wine is considered to be the divine drink‚ in Romania. The beginning of viticulture in Romania dates back at least 400 years ago. The legend has it that Dionysos‚ the god of wine‚ was born in Thracia‚ in the region of modern day Romania. Dacia had a wide knowledge of wine. The abundance of grapes and the renowned wine produced by the Daci people
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