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    would be using a person as a means to an end‚ which therefore violates the categorical imperative. Therefore‚ the doctor would not be morally justified in killing the patient.  The ethical philosophy of Kantianism can be directly applied to the Volkswagen (VW) scandal case study. When referring

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    Discuss the impact of globalisation on developing economies (20) Globalisation is about the processes that have resulted in ever closer links between the world’s economies. Expressed in a more simple way this means developing economies developing closer links through things like trade‚ investment‚ production and then in more recent times‚ migration of people and transfer of technology. In recent years the speed that globalisation is growing at has increased massively and the impact is seen most

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    GE2402: English for Business Communication Week 7 Supplementary Exercises _____________________________________________________ For each question‚ circle the letter (a‚ b‚ c‚ or d) which corresponds to the most suitable answer. 1. To overcome any possible reader resistance‚ you should a. make your request immediately. b. bribe your reader. c. lay a logical foundation before the request is delivered. d. state very clearly the negative consequences of not doing as you

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    Volkswagen (VW) means ‘people car’ in German. It is the biggest automakers in German and second biggest automakers in the world. It founded by Ferdinand Porsche in Wolfsburg‚ Germany at 28 May 1937. Recently‚ VW has three cars in the top 10 list of best selling cars. They are Volkswagen Golf‚ Volkswagen Beetle‚ and Volkswagen Passat. Martin Winterkorn‚ the chairman of the board of management has pronouncements Strategy 2018. The Strategy 2018 is focus on positioning the Volkswagen Group to overtake

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    HAPPY BIRTHDAY‚ GLOBALISATION 1. Identify the policy implications for MNEs who fully believed in the globalization scenario of Professor Levitt? After professor Levitt of Harvard Business School popularised the term globalisation in 1983‚ many MNEs jumped into the global market to practice his widely accepted theories and to imply their policies relevant to his ideas on globalisation. The policies implied were role of technology‚ standarisation of products‚ enormous economies of scale‚

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    GLOBALISATION BENEFITS EVERYONE.DISCUSS. In recent days‚ our world is changing more and more every day. Globalisation refers to the increasing global relationships of culture‚ people and economic activity. It is generally used to refer to economic globalization: the global distribution of the production of goods and services‚ through reduction of barriers to international trade such as tariffs‚ export fees‚ and import quotas and the reduction of restrictions on the movement of capital and on investment

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    the “PunchDub” campaign that the Deutsch LA agency developed when it took over the Volkswagen of America account. Discuss the pros and cons of the campaign and assess the way it was implemented by the agency. After reading the article on Volkswagen “Punch Dub” campaign that the Deutsch LA agency created. The primary goal of the “Punch Hub” campaign developed by Deutsch LA was to raise awareness of the Volkswagen product line in North American market. However‚ one of the challenges VW faces is

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    DEFINATION OF ECONOMIC GLOBALIZATION: Economic globalization is the term used to define the increasing integration of national economies that is occurring in association with modern technology and trade liberalization. With the helps of modern inventions‚ technology‚ communication and transportation such as Internet‚ mobile phones and airplanes‚ the world is becoming smaller. Countries and regions formerly separated be geography and forms of technology. Many multinational companies are successfully

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    Globalization refers to the growing phenomenon in which world societies‚ cultures‚ politics‚ and economies are becoming ever closer together (Kiely and Marfleet‚ 1998). Singh (2005) referred to globalization as a world in which complex economical‚ political‚ cultural‚ and social processes interact and operate irrespective of national boundaries and distance. Sibert (1999) analyzed globalization from an economic perspective. He defines globalization as the reduction in market segmentation and the

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    critical discussion of the pros and cons of globalisation using a variety of examples from the unit and extra curricular reading.’ Globalisation is a modern term used to describe various levels of social‚ economical‚ political‚ technological‚ cultural and ecological change‚ which have increased the levels of interdependence‚ integration and connectivity of the world. This assignment will focus on the elaboration of multiple aspects of globalisation‚ in order to produce an academic discussion.

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