chapter 1 Fundamentals of Strategic Management 1 chapter 1 Fundamentals of Strategic Management W hat do Circuit City‚ Washington Mutual‚ Saab‚ Blockbuster‚ and Borders have in common? All of these recognized companies filed for bankruptcy during the past several years. While the situation surrounding each firm is different‚ all of them failed to meet various strategic challenges. Put another way‚ organizations typically do not succeed or fail randomly. Some plan‚ prepare‚ and
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Strategic management Name: Course: College: Tutor: Date: Introduction For a company to succeed in its businesses‚ strategic management must be its main agenda. Managing multinational companies can be a hectic job and can end up in disarray if not well structured. Strategic management is based on a company’s top brass of management. The top management of the company is always at the center of decision making process on behalf the real owners of the company. This
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INTRODUCTION Company Background . AirAsia Berhad was established in 1993 and started operations on 18 November 1996. On December 2‚ 2001‚ the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes’s company Tune Air Sdn Bhd for the token sum of one ringgit. Fernandes proceeded to engineer a remarkable turnaround‚ turning a profit in 2002 and launching new routes from its hub in Kuala Lumpur International Airport at breakneck speed‚ undercutting former monopoly operator
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Tutorial 1 (page 78) 1. Why has strategic management become so important to today’s corporations? Strategic management is a set of managerial decisions and actions that determines the long-run performance of a corporation. Importances of strategic management include: 1) Strategic management develops and provides a clear direction‚ guideline towards the corporations’ goals in an effective and efficient manner. It takes consideration between vision and mission of the corporation
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strategy Identify the different levels of corporate strategy Examine the reasons for developing strategies See corporate strategy as an on going process Organizations are facing exciting and dynamic challenges in the 21st century. In the gloabalized business‚ companies require strategic thinking and only by evolving good corporate strategies can they become strategically competitive. A sustained or sustainable competitive advantage occurs when firm implements a value – creating strategy of
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Indian retail chain for consumer electronics and durables. Tata Group company Infiniti Retail runs Cromā stores in India. Presently‚ there are a total of 42 Cromā and 5 Cromā Zip stores in India. The stores are spread across the states of Maharastra (Mumbai‚ Pune‚ Aurangabad)‚ Gujarat (Ahmedabad‚ Rajkot‚ Surat‚ Vadodara)‚ Delhi NCR‚ Karnataka (Bangalore)‚ Tamil Nadu (Chennai) and Andhra Pradesh (Hyderabad). The Cromā Zip stores is an outlet for portable electronic items and meant for the mobile consumer
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Master of Business Administration Strategic Management Assessment INTRODUCTION Yum! operates in more than 130 countries with over 40‚000 restaurants. The organisation is one of the operators of QSR (quick service restaurant). Its brands are KFC‚ Taco Bell and Pizza Hut which specialises in chicken‚ food categories in Mexican style and pizza respectively. Yum! restaurant business entered China in 1987 and has established itself within the Chinese market. The organisation has
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Investigation with German Data. Diplomica Verlag. Ferrell‚ O.C. and Hartline‚ M. (2010) Marketing Strategy. Cengage Learning. Henry‚ A. (2008) Understanding Strategic Management. Oxford University Press. Hill‚ C.W.L. and Jones‚ G.R. (2012) Strategic management Theory: An Integrated Approach. Cengage Learning. Ward‚ J. and Daniel‚ E. (2006) benefits Management: Delivering Value from IS and IT Investments. (2012) About Toyota‚ [URL: http://www.toyota.com/about/our_values/index.html] (accessed: 9th July 2012)
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1 Diversity in Companies‚ a Major Challenge for Globalization For Skema Business School’s Globalization Seminar Presented by AOUN Omar BERTIER Capucine DAUBRESSE Julie LABEDAN Mélanie PERETTI Quentin VENET Laurie Presented to Michel-Henry BOUCHET Date of submission: 17 September 2012 2 Contents Page Introduction to Diversity in companies‚ a major challenge for globalization. .................... 3 1) Diversity at the core of companies’ creation ..................................
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Memo To: Kun Hee Lee‚ Chairman and CEO of Samsung Electronics From: Josh Graham‚ Senior Consultant‚ Whirlwind Consulting Co. Date: 28-Apr-08 Re: Emerging Chinese DRAM industry Executive Summary Whirlwind Consulting Company has reviewed the current position of Samsung in the semiconductor and memory chip industry‚ and has completed an extensive internal and external analysis to determine Samsung’s options in response to the threat of significant future expansion within the Chinese semiconductor industry
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