Table of Content Introduction 3 1. Case Situation 3 1.1 Situation of the Chinese Car Market in General 3 1.2 Situation of GM China 4 2. Defining the Problem 5 2.1 Technology “Shakedown” 5 2.2 Going down-market vs. Securing Quality-Image 5 2.3 Problems in Home Market 5 2.4 Increasing Competition 5 2.5 Possible Take-Over of GM China by Chinese 5 3. Problem Causes 6 3.1 Technology “Shakedown” 6 3.2 Going down-market vs. Securing Quality-Image 6 3.3 Problems in Home Market 6 3.4 Increasing
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798 Case Study 1 GM Case Study The story of the downfall (or down-turn at the very least) of GM began long before the recent recession in which the U.S. has succumb. GM sunk their resources heavily into larger vehicles like trucks and S.U.Vs. In doing so‚ they neglected an emerging trend towards smaller‚ more fuel-efficient cars that was occurring around the globe. Additionally‚ the quality of their products continually lagged behind that of Japanese automakers as outlined by studies of
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Brittany Matthews Principles of Management Case Analysis #1 Which of the four basic strategy types were used by GM? Explain your rationale. It seems in the beginning it was the Analyzers‚ GM has been following the trend of most other car companies‚ making more and more cars and offering such a large selection but with sales not following that trend it hurt them financially to the point that had it not been for a bailout that they would of had to of filed for bankruptcy. It wasn’t until the bailout
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An Assessment of China ’s Market in Regards to Genetically Modified Food This paper will provide an overview of the potential market for genetically Modified Food (GMF) in China. The China Genetically Modified food market is rapidly becoming one of the largest in terms of production‚ consumption‚ export and import prospects. China has the largest population in the world. It is home to 1.3 billion people or 20% of the world ’s total population and is likely to exceed 1.4 billion by 2050 (Population
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Nevertheless‚ even with the fall from rosy profit margins and breakneck sales growth‚ China still represents the fastest growing automobile market in the world with far-reaching potential in sales and complementary services (see Exhibit 1). A record 1.7 million new vehicles were sold in China in the first three months of 2006.7 With the strong start‚ vehicle sales should surpass that of Japan‚ placing China as the world’s second largest automobile market‚ behind only the United States. The driving
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Alternatives Status quo: One alternative to solving the main problem in this case is to adhere the status quo. This means continuing regulating the genetically modified foods through The Food and Drug Administration (FDA)‚ The Environmental Protection Agency (EPA)‚ and The United States Department of Agriculture (USDA) agencies. The main issue with this approach is the history of inadequate standards presented by these agencies. All of the three organizations take a passive approach toward regulating
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Q: 1 Why are Ford and GM entering the Russian car market now? Why did they not invest earlier‚ and why do they do not postpone investment until the market is bigger? For any company going out for the foreign market is because of any one out of globalization‚ reducing tariff all over the world‚ to increase the market share‚ saturation of the local market‚ for getting the economies of scale of production‚ to use their excess capacity and use the resources where it is available at law cost. The several
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GM Saturn Case Study Ron Rubinstein Strategic Marketing Management course NYU SCPS Fall 2005 Key Issues  How (whether) to revive a faltering brand after impressive initial success in early 90s.  How to regain competitive advantage after loss of momentum‚ and failure of initial business strategies to sustain long-term sales growth.  How to penetrate wider demographics (younger‚ male)  How (whether) to penetrate foreign market Key findings: Environmental/General
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Case Study Assignment Group Members Name Umair Ali Mohammad Ahsan Khan Murtaza Mohsin Wasif Waheed Azhar Ali Hira Abbas Submitted To: Sir Muntazir Mehdi Class: Saturday (06:00 pm to 09:00 pm) Q. No. 1. How have GM’s strategy‚ structure‚ and decision-making processes evolved over time? How well aligned were they in each of the three major eras? Alfred Sloan’s GM: Revving up (1920–1956) Sloan‚ Jr.‚ a manager whose ball bearing company GM had acquired in 1918‚ to reorganize GM’s structure
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Case Study: The Shake-UP in GM’s Hierarchy POINT OF VIEW The case will be studied from the point of view of a third party consultant. CASE CONTEXT Robert Stempel became CEO of General Motors in August 1990. Unfortunately‚ this decade began with an economic recession‚ which inevitably took a toll on the automotive industry. General Motors experienced big losses during this period. Members of the board and investors sought Stempel’s leadership‚ along with his handpicked team of executives‚ to recover
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