Short history of our Group Industria de Diseño Textil‚ S.A. (Inditex) is a quoted company at the head of a prestigious group of firms whose main activity is fashion distribution on an international scale. The Group comprises eight chain stores - Zara‚ Massimo Dutti‚ Pull and Bear‚ Bershka‚ Stradivarius‚ Oysho‚ Zara Home and Uterqüe - with a total of 4‚278 shops in 73 countries. Most Inditex business takes place in Europe‚ where over 80% of sales are transacted. The Group also includes other companies
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elaborates on how this Coruna based giant developed into what it is nowadays‚ and explains in detail how different parts of the organization work vertically to form the well established business they are. The case starts off with a brief discussion that Inditex Chief of Information Technology‚ Xan Salgado‚ and his long time friend and professional subordinate in the IT department‚ Bruno Sanchez‚ are having regarding the POS system‚ and if they should update it or leave it as it is. Salgado argues that they
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_’IS GOOD MANAGEMENT ESSENTIAL IN ACHIEVING ORGANIZATIONAL GOALS OF ORGANIZATIONAL EFFICIENCY‚ EFFECTIVENESS AND PRODUCTIVITY?’_ Management is the process of achieving organisational goals through the four functions of management‚ planning‚ organising‚ leading and controlling (Davidson‚ 2006: 5). For the reason that management involved with such variety of activities that basically would affect the proper function and the flow of the organisation; consequently‚ the standard of the management is
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Zara opened its first store outside Spain‚ in Portugal. And in 1994 she opened a shop in Sweden. Which is the home of her closest competitor: H&M. Zara is one of the leading companies in the International Fashion World. Zara is member of Inditex‚ Inditex is one of the biggest distribution groups worldwide. What most people do not know about
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First of all‚ Inditex tries to tackle cannibalization by differentiating the brands mainly through the product‚ target markets (customer groups and countries)‚ store presentation and retail image. And in 2008‚ the percentage of the growth in sales compared to 2007 is 9%‚ it means that Zara has been successful by meeting the ‘risk of cannibalization’. Compare with the other competitors‚ Inditex has some advantages. For example‚ the first one is the repeat visits. An average high-street store in
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ZARA是西班牙Inditex集团旗下的一个子公司，它既是服装品牌，也是专营ZARA品牌服装的连锁零售品牌。1975年设立于西班牙的ZARA，在世界各地56个国家内，设立超过两千多家的服装连锁店。ZARA深受全球时尚青年的喜爱，设计师品牌的优异设计，价格却更为低廉，简单来说就是让平民拥抱High Fashion。 Zara‚ a Spanish-based chain owned by Inditex‚ is a clothing retailer who has taken a new approach in the industry. Zara stores are company-owned‚ except where local legislation forbids foreigner-owned businesses. It was first open in 1975‚ originally a lingerie store‚ then the product range expanded to incorporate women’s fashion‚ menswear
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with 546 stores in 30 countries today from which 340 are outside Spain- and 2914‚3 millions of total sales in 2002‚ is undoubtedly the group’s locomotive (Inditex‚ 2003). In 2002 it represented 33% of the group’s total stores‚ accounted for 72% of the group’s total sales and contributed to the holding’s total profits for 540.4 millions (Inditex FY2002 Results Presentation‚ 2003). Moreover‚ Zara with 75-90 new stores within 2003 takes the lion’s share in group’s current year store openings (total
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employees‚ annual volume and its history. HISTORY Zara is owned by Inditex SA (Industria De Diseno Textil SA) headquartered in Arteixo La Coruña Spain with companies under the name of Zara are located in the areas listed below. Inditex sells on a global scale‚ with 4‚900 shops in about 75 countries under different names such as Zara‚ Oysho‚ Massimo Dutti‚ Pull and Bear‚ Bershka‚ Stradivarius‚ Zara Home‚ and Uterque. Inditex reported that for 2014 sales they made $22.76 billion with a one year
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THE REIGN OF SPAIN Zara is a high end fashion retailer by Inditex that has its roots in the Spanish fashion industry. The company mostly caters to European tastes but is widely popular due to its innovative collections‚ up to date trend setting outfits and affordable prices. Clothing and accessories retailer based in Arteixo‚ Galicia‚ and founded in 1975 by Amancio Ortega and Rosalía Mera. It is the flagship chain store of the Inditex group. * Objective: The main objective of Zara brand
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fashion houses and all moderately priced. Despite this very recent popularity‚ the novel business model of Zara has gone virtually unnoticed for over 30 years‚ allowing Zara’s parent company‚ Inditex‚ to grow from zero to almost $20B in revenues. Zara was founded in 1975 and its parent company‚ the Inditex group went public in 2001. Within the first 5 years of its founding‚ Amancio Ortega‚ the founder of Zara figured out the responsiveness and speed were key to dominance in apparel retail as opposed
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