14 (2013) 185–198 The influence of interest on net equity and interest rates on tax neutrality – a case study of the Brazilian corporate taxation Aloísio Flavio Ferreira de Almeida a ‚ Nelson Leitão Paes b‚∗ b a Funda¸ cão Getúlio Vargas‚ EAESP‚ Brazil Programa de Pós-Gradua¸cão em Economia (PIMES/UFPE) e CNPq‚ Brazil Abstract In this paper we visit the capital income taxation in Brazil to know whether and to what extent interest on net equity (INE) has an influence on tax neutrality‚ i.e.‚ if
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The current issue and full text archive of this journal is available at www.emeraldinsight.com/0960-4529.htm MSQ 17‚1 Customer based brand equity: evidence from the hotel industry ¨¸ Ruchan Kayaman and Huseyin Arasli Eastern Mediterranean University‚ Gazimagusa‚ Turkey Abstract Purpose – The paper aims to explore interrelations of the four brand equity components; brand awareness‚ brand loyalty‚ perceived quality and brand image in hotel industry and improve the conceptualization of customer-based
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Brand Equity to Customer Loyalty An examination of brand equity leading to customer loyalty in the clothing industry using the Loyalty Ladder model. Abstract Purpose - The aim of this paper is to examine if there is a correlation between brand equity and brand loyalty. The author will research the sources of brand equity for three international clothing companies: Abercrombie & Fitch‚ Marks & Spencer‚ H&M and apply each company to the Loyalty Ladder. Methodology – Secondary literature
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7205MKT BRANDING Dr Dale Miller Course Convenor Seminar 3 Customer based brand equity ‘Brand news’ Customer based brand equity/ FBBE Uncles ed (2010) Noor‚ Styles & Cowley Ch.2 Read Ch 14 Fournier Be prepared to discuss Fournier’s work; Advanced students will also discuss subsequent authors who cite Fournier’s seminal 1998 work Consumer relationships with brands Brand positioning Introduction to the Brand Audit Building new brands Individual project: literature
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The Transition Issues of Commencing University Table of Contents Page 1. Introduction……………………………………………………………………………...3 2. Literature review………………………………………………………………………...3 2.1 Adjusting to a new environment…………………………………………………..3 2.2 Time-Management…………………………………………………………………4 2.3 Balancing out university
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STUDY ON PRIVATE EQUITY IN INDIA AND ANALYSIS ON PRIVATE EQUITY INVESTMENTS” SUBMITTED BY SUBHASH KONA ROLL NO: 10138 Date: 9th October 2010 A REPORT ON “A STUDY ON PRIVATE EQUITY IN INDIA AND
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Abstract The intent of this paper is to discuss some of the current research and opinion concerning‚ and to compare and contrast the strengths and weaknesses of‚ one of the more common theories of motivation‚ the Equity theory. In addition‚ this paper will compare and contrast the Equity theory with another popular theory of motivation: the Expectancy theory. Introduction Motivational theories receive a great deal of attention in organizational behavior research‚ primarily because of their
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TERM SHEET FOR POTENTIAL EQUITY INVESTMENT IN [NAME OF CORPORATION] / AND STRATEGIC ALLIANCE This term sheet summarizes the principal terms with respect to a potential private placement of equity securities of [NAME OF CORPORATION] (the “Company”) by [NAME OF INVESTOR] (“Investor”) and related strategic alliance. This term sheet is intended solely as a basis for further discussion and is not intended to be and does not constitute a legally binding obligation. No legally binding obligations
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Brand identity‚ loyalty and equity. The extent to which a company can evoke an emotional connection between its brand and its target markets will play a big part in determining its business success. By tapping into consumers’ emotions‚ a company is able to create a long-term relationship in which both consumer and business will enjoy (Robinette 2000‚ p.1). This essay will discuss the emotional connection a brand has with their consumers‚ explaining the need to be identifiable and unique with
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ABSTRACT All businesses have a need for capital to finance their daily activities and also for expansion. There are basically two methods of acquiring the finance: equity or debt. Both methods have advantages and disadvantages and the business must make a decision on the method to embrace depending on it’s long term objectives and the level of control the management desires to maintain. INTRODUCTION A business needs capital to be able to run its day to day activities
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