Marketing Services 10/05/2012 The marketing of services differs from product marketing because of the four fundamental differences involved in services: Services are intangible‚ inseparable‚ variable‚ and perishable. Intangible which means they cannot be touched‚ tasted‚ or seen like a pure product can. Another difference is that services are produced and consumed at the same time; that is‚ service and consumption are inseparable. Furthermore‚ the more humans are needed to provide a service‚ the more
Premium Marketing Sales Customer service
Information Consulting Co.‚Ltd 电 话 ： 010.8 286348 2 市 场 部 ： 侯 小 姐 电 邮 ： candy @okokok.com.cn 2011-2015 年中国电信服务市场发展预测报告——Telecommunication Services Market in China 2011-2015 2012.07 TechNavio Announces the Publication of its Report - Telecommunication Services Market in China 2011-2015 TechNavio today launched its report Telecommunication Services Market in China 2011-2015 based on an in-depth study focusing exclusively on China. The report aims to aid decision makers’ understanding of the
Premium Telecommunication Marketing China Mobile
The relationship between frontline service employees and customers has always been interesting research topic for service marketers as the customer-contact service employee is the service and organization in the customers’ eyes and consumer interpretations of employee performance will create their impression of the service brand (Zeithaml and Bitner‚ 2009). Most early work on service frontline employees is based on the assumption that interaction between service encounters and customers is harmonious
Premium Customer service Deviance Sociology
Service Encounters The majority of my service encounters are classified as search and experience categories. My postexperience evaluations of the total encounters were surprisingly positive. I say surprisingly because I am a selective customer before and even more so now that I am learning the service marketing concepts. Not to say I am an activist complainer; although‚ I do appreciate excellent predicted service qualities that fall just short of my desired expectations. A number
Premium Service Service system Customer service
Service Sector of Indian Economy contributes to around 55 percent of India’s GDP during 2006-07. This sector plays a leading role in the economy of India‚ and contributes to around 68.6 percent of the overall average growth in GDP between 2002-03 and 2006-07. There has been a 9.4 percent growth in the Indian economy during 2006-07 as against a rise of 9 percent in the same during 2006-06. During this growth in Indian economy‚ the service sector witnessed a rise of 11 percent in the year 2006-07
Premium Marketing Business process outsourcing Product differentiation
INTRODUCTION Courier services began during the late 19th and early 20th centuries‚ with small companies running them in a handful of cities across the US. Few homes had telephones and personal messages had to be carried by hand. Some early companies provided delivery of luggage and other packages. With the rise of large retail and department stores in the early twentieth century‚ package delivery services became more popular. The services grew over the next several decades. Courier companies traditionally
Premium Mail Courier United Parcel Service
Service Tax Service Tax is a form of indirect tax imposed on specified services called "taxable services". Service tax cannot be levied on any service which is not included in the list of taxable services. Over the past few years‚ service tax been expanded to cover new services. The objective behind levying service tax is to reduce the degree of intensity of taxation on manufacturing and trade without forcing the government to compromise on the revenue needs. The intention of the government
Premium Tax Service Credit rating
R. Akkiraju‚ J. Farrell‚ J.Miller‚ M. Nagarajan‚ M. Schmidt‚ A. Sheth‚ K. Verma‚ "Web Service Semantics - WSDL-S‚" A joint UGA-IBM Technical Note‚ version 1.0‚ April 18‚ 2005. http://lsdis.cs.uga.edu/projects/METEOR-S/WSDL-S Web Service Semantics - WSDL-S Technical Note Version 1.0 April‚ 2005 Authors (alphabetically): Rama Akkiraju‚ IBM Research Joel Farrell‚ IBM Software Group John Miller‚ LSDIS Lab‚ University of Georgia Meenakshi Nagarajan‚ LSDIS Lab‚ University of Georgia Marc-Thomas
Premium XML World Wide Web Service system
Executive Summary This report presents the analysis and evaluation of service offerings at the Singapore Zoo. Areas of analysis include findings from observation and research on the current key service processes and supplementary services of the Singapore Zoo operations; basic focus strategy used by the management and positioning aspects of the Singapore Zoo; as well as comparison of competitors’ service offerings against the Singapore Zoo. Results of the evaluation of recent developments in the
Premium Tourism Singapore World Tourism Organization
IMPROVING SELF-SERVICE TECHNOLOGIES UTILIZATION: THE POTENTIAL IMPACTS OF TECHNOLOGY ANXIETY‚ NEED FOR INTERACTION WITH SERVICE EMPLOYEES‚ AND EXPECTED SERVICE QUALITY By M.S. Southern Illinois University Carbondale‚ 2003 B.S. Srinakharinwirot University‚ 1999 PR EV A Dissertation Submitted in Partial Fulfillment of the Requirements for the Doctor of Philosophy Degree Department of Management in the Graduate School Southern Illinois University Carbondale May 2008 IE Kiattisak
Premium Information technology Theory of planned behavior Quality of service