The Google Way Anna Gatdula BCOM/230 July 2013 Google was founded by Larry Page and Sergey Brin in 1998. The two met in Stanford University in 1995. In 1996 they had collaborated on a project called BackRub‚ a search engine that operated on Stanford University’s servers. The project eventually took too much bandwidth to fit the university‚ and shortly after Google was born (Google‚ n.d.). The company’s mission statement is‚ “To organize the world’s information and make it universally accessible
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Company Overview History Google Inc. is an Internet/computer software company which hosts many internet based and software services and products. At its core is google.com –the world’s top search engine. Google’s stated mission is “to organize the world’s information and make it universally accessible and useful”. Google was founded by two PhD candidates at Stanford University –Larry Page and Sergey Brin. It was incorporated on Sept. 4‚ 1998 and went public on Aug. 19‚ 2004. The company’s
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Google is a play on the word googol‚ which was coined by Milton Sirotta‚ nephew of American mathematician Edward Kasner‚ and was popularized in the book‚ "Mathematics and the Imagination" by Kasner and James Newman. It refers to the number represented by the numeral 1 followed by 100 zeros. Google’s use of the term reflects the company’s mission to organize the immense‚ seemingly infinite amount of information available on the web. Back before Google? Aye‚ there’s the Rub. According to Google
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Corporate Values‚ Google became a very successful company in the world. Google’s integrality in providing search result helps Google to succeed. There is great potential revenue can be generated from their search service. However Google corporate value “Don’t be evil” refuses to compromise the integrity of search results. The quality search result is important to secure user’s usability of search engine and the confidence in Google. Google’s emphasis on technologies helps Google to excel its competitors
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liabilities and resource weaknesses does it have? What opportunities exist? What threats to its continued success are present? The key resources and competitive capabilities of the search industry are due to the huge company’s success. For instance‚ Google gains the trust of users through reliable‚ accurate searches and a clear distinction of upfront advertisements in searches. Therefore‚ the online business user’s can do their work in minimum physical locations and lower fixed cost. These locations
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Summary of Google SWOT analysis Strengths Opportunities • Google is number one search engine and has established a brand name‚ in which its users trust. • It’s dependable‚ reliable and fast. • Google has low operation cost as it uses low cost UNIX web servers for indexing millions of web pages across internet • Very little end user marketing is needed as the name itself is getting word by mouth publicity. • The Google interface is simple and it gives comprehensive results without confusing
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In launching this new site‚ Google made the difficult decision to compromise on its mission of providing open and free access to information‚ in favour of increasing user satisfaction. Essentially‚ though searches are easier and more streamlined through Google.cn‚ items that would have previous been blocked by the Chinese government on Google.com are now “self-censored” by Google itself. Thus‚ the decision was made to comply with Chinese policies‚ and from this‚ Google faced large-scale criticism
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I. Introduction to Motivation Motivation is the inner state that causes an individual to behave in a way that ensures the accomplishment of some goal. In other word‚ motivation explains why people act as they do. The better a manager understands organization members’ behavior‚ the more able that manager will be to influence subordinates’ behavior to make it more consistent with the accomplishment of organizational objectives. Because productivity is a result of the behavior of organizational members
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Question: (Case 1-1 Google‚ Inc.) Where is the company most vulnerable‚ from a communications standpoint? Answer: Introduction To be a major competitor within the world of computer science and technology‚ you have to be innovative‚ creative‚ and crafty. Two of Stanford University’s very own doctoral computer science students‚ understood this idea all too well. Sergey Brin and Larry Page‚ cofounders of Google Inc. went on to do just that‚ by creating a web “search engine” that delivered
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MOTIVATION Concept of Motivation: Motivation is a psychological concept which acts as a force that propels a person to act or not to act in a certain way. Robert D. Irwin defines motivation as “Motivation means a process of stimulating people to action to accomplish a desired goal”. A manager needs to coordinate several factors of production and these factors can be classified into non human and human factors. The efficiency of non human factors such as material‚ machine‚ etc depends on the technology
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