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    Study On Buyer Behaviour

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    MAHATMA EDUCATION SOCIETY PILLAI‚S COLLEGE OF ARTS‚ COMMERCE‚ & SCIENCE PILLAI’S COLLEGE OF ART’S COMMERCE & SCIENCE (NEW PANVEL) NAME :- SAIF. M. DESHMUKH CLASS :- S.Y .B.M.S. ‘A’ ROLL NO. :- 2518 SUBJECT :- R.M. TOPIC :- CONSUMER BEHAVIOUR A.YEAR :- 2010 -11 PROJECT GUIDE: - PRERNA SHARMA. INDEX SR. NO TOPIC NAME PG.NO 01 02

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    Google

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    Human Resource Pratices at Google. (Executive Summary) Objectives of the week: Giving a brief look into the project‚ and making its outline‚ fit for successful completion of the project. Work Done/Objectives Achieved: INTRODUCTION OF ORGANISATION: The Google search engine has become so popular that it is now listed as a verb in the dictionary (Merriam-Webster 2009). The American Dialect Society members voted “Google” as the most used word of the year 2002 (GoogleGoogle Milestones‚ 2009). Co-founded

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    A Supplier Partnering Agreement at the University of Las Vegas Introduction The supplier partnering agreement at the University of Las Vegas case reflects the initiative of the Nevada Office Supply Company (NOSC) to become the sole supplier of office goods‚ not only to the University‚ but also to all state institutions involved in education. NOSC already is a major supplier to these institutions with approximately 50% of the business‚ and has provided competitive prices‚ good quality and

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    Google

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    The Secret to Getting a Job at Google Revealed17 comments‚ 0 called-out Comment Now Follow CommentsFollowing CommentsUnfollow Comments Comment Now Follow CommentsFollowing CommentsUnfollow Comments William Poundstone Google is one of the most desirable companies to work for on the planet. To find out how to get a job at Google‚ I spoke with William Poundstone‚ who is the author of Are You Smart Enough to Work at Google?. He is the author of twelve books‚ including How Would You Move Mount

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    Buyer Behaviour

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    Buying Behaviour: A Brief Literature Review [Extracts: "Etc." shows where the text was cut] Introduction (all): Psychologists have long been interested in the topics of buying and shopping behaviour. Some major perspectives in psychology such as behaviourism and cognitivism have formulated different theories to explain buying motivation and behaviour. The behaviourists stress the process of operant conditioning and individual’s history of reinforcement‚ while the cognitive approach puts its accent

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    buyer behavior

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    No matter how many Customer Behavior Analysis and Segmentation Marketing marketing methods there may be‚ the only way to truly know if they work is by trying them yourself. You may try to get suggestions from other people you know who may have already tried them. But ultimately‚ it is how you would modify certain strategies that would work to cater to your own needs and that of your target audience. Only then can you be sure enough that your own Customer Behavior Analysis and Segmentation Marketing

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    Organisational Buyer Behaviour 3 elements: * Structure – the who factor‚ who participates in the decision making process and their particular roles. * Process – the how factor‚ the pattern of information getting‚ analysis‚ evaluation and decision making which takes place as the purchasing organisation moves towards a decisiom * Content – the what factor‚ the choice criteria used at different stages of the process and by different members of Decision Making Unit DMU. Structure of DMU:

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    Collective Bargaining

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    Trade unions are organisations made up of members who are mainly workers. It is one of a trade union’s primary goals to protect and promote the interests and welfare of its members. Most trade unions that exist are independent of employers. However‚ these organisations do strive to develop good working relationships with the companies or businesses that employ their members. Sometimes‚ this can result in a partnership agreement between the trade union and an employer. Some of the services that trade

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    Google Search

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    1) Discuss competition in the search engine industry.   Which of the five competitive forces seems strongest? Weakest? What is your assessment of overall industry attractiveness? Google constantly has to maneuver to improve their services‚ and stay ahead of other competitors.   Google also faces low switching cost which increases rivalry among competitors: o Name recognition‚ image o Services provided o Relationship with Internet users‚ web sites‚   & advertisers o Relevancy of a search results

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    Google Case

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    Corporate Values‚ Google became a very successful company in the world. Google’s integrality in providing search result helps Google to succeed. There is great potential revenue can be generated from their search service. However Google corporate value “Don’t be evil” refuses to compromise the integrity of search results. The quality search result is important to secure user’s usability of search engine and the confidence in Google. Google’s emphasis on technologies helps Google to excel its competitors

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