Google Swot Analysis Strengths 1. Leading player in the global Internet industry services market（with 60+ percent market shares in both searches performed on computers and searchers performed on mobile devices) 2. The net income is increasing between 2001 and 2009(Exhibit 4‚ 2001 is $ 6‚985. 2005 is $1‚465‚397and 2009 is $6‚520‚448. So have strong operating performance) 3. Strong brand image （always placing the interests of the user first‚Google has built the most loyal audience on the web.)
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Yahoo Corporate Governance and the Microsoft Takeover We are studying the potential buyout of Yahoo by Microsoft from the perspective of Yahoo’s Board of Directors. Yahoo! Inc. provides Internet services to users‚ advertisers‚ publishers and developers worldwide. It offers online properties and services to users; and marketing solutions and tools to advertisers and publishers. For example‚ Yahoo! Finance is a portal for information on general financial conditions and specific firm information
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The rise of Google‚ now a $6.1 billion company‚ has been fast and fierce. Founders Sergey Brin and Larry Page met in 1995 as Stanford University graduate students. They created a search engine that combined the technologies of Page’s PageRank system‚ which evaluates a page’s importance based on the external links to it‚ and Brin’s Web crawler‚ which visits Web sites and records a summary of their content. Because Google was so effective‚ it quickly became the search engine of choice for Web users
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GROUP 1 REPORT FINANCIAL RATIOS Financial ratios are useful indicators of a firm’s performance and financial situation. Most ratios can be calculated from information provided by the financial statements. Financial ratios can be used to analyze trends and to compare the firm’s financials to those of other firms. In some cases‚ ratio analysis can predict future bankruptcy. SOURCES OF DATA FOR FINANCIAL RATIOS Balance Sheet Income Statement Statement of Cash Flows Statement of Retained
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executives and engineers around the world. For techno-evangelists‚ Google is a marvel of Web brilliance. For Wall Street‚ it may be the IPO that changes everything (again) …”. Those are general comments which provide us a certain perception about Google‚ a leading search engine in the world these days. Google’s business strategy is to provide useful and related information to millions of people all over the world who rely on Google to disentangle their troubles. Meanwhile‚ Google’s mission is “to
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Ratio Analysis Ratio analysis is one of the techniques of financial analysis where ratios are used as a yardstick for evaluating the financial condition and performance of a firm. Analysis and interpretation of various accounting ratios gives skilled and experienced analyst a better understanding of the financial condition and performance of the firm than what he could have obtained only through a perusal of financial statements. Types of ratio’s 1. Profitability ratio 2. Leverage ratio
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In 2012 Google hit $50 billion in revenue. Average Google searches per day 5.1 billion Page indexed 50 billion Google Search: How it works: 60 trillion+ individual pages each page is crawled (user can decide whether his page will be crawled or not) kept in index (over 100 million gigabytes) algorithms ranking of pages based on freshness‚ page quality … 200+ factors removal of spam notification to the owners to fix spams Knowledge graph Connecting closely related objects in a knowledge
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| 2 | 4.1 Vertical analysis 4.2 Horizontal analysis | 23 | 4. Key ratios analysis | 4 | 5. Share issues | 5 | 6. Conclusion | 5 | 7. Bibliography | 6 | Table of Appendixes 1. Income statement – Horizontal and vertical analysis | 2. Statement of financial position – Horizontal and vertical analysis | 3. Ratio analysis - Liquidity and Profitability | 4. Ratio analysis – Efficiency and Investment | 5. FTSE 100 Index – weekly share prices
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FINANCIAL RATIOS Gross Profit to Sales (Gross Profit Ratio): profitability ratio that shows the relationship between gross profit and total net sales revenue. Gross margin/Net sales The gross margin is not an exact estimate of the company’s pricing strategy but it does give a good indication of financial health. Without an adequate gross margin‚ a company will be unable to pay its operating and other expenses and build for the future. In general‚ a company’s gross profit margin should be stable
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Interpreting Financial Results FIN/571 July 22‚ 2013 Interpreting Financial Results Liquidity: Current Ratio Parrino‚ Kidwell‚ & Bates (2012) detail the current ratio as current assets divided by liabilities. The current ratio identifies a firm’s potential to pay short-term liabilities; higher liquidity is a good sign for potential creditors (Parrino et al.‚ 2012). At the same time‚ however‚ the current ratio should not greatly exceed benchmarks of other competitors (Parrino et al.‚ 2012). This
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