GOOGLE Financial Analysis Report Prepared for: Financial Management Class – Florida Institute of Technology February 2011 TABLE OF CONTENTS EXECUTIVE SUMMARY 3 COMPANY INTRODUCTION 4 FINANCIAL ANALYSIS 5 Summary Financial Analysis Report 6 WEIGHTED AVERAGE COST OF CAPITAL (WACC) 10 FUTURE CASH FLOWS 12 ANALYSIS OF CASH FLOWS 13 Sensitivity Analysis of Google’s 2011 Future Cash Flow 14 Sensitivity Graph for Google’s 2011 Future Cash Flow 15 Sensitivity Graph for
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The Google Way to Do Business Rafael Appe Pinto Embry Riddle Aeronautical University MGMT 201 Mr. Labeouf. Abstract Business over the years had changed dramatically. With the advance of technology and the way we share information‚ there was a need for a change on most business structures. The old style pyramid‚ where there is an absolute boss and it breaks down into a chain of command through the different levels of an organization‚ have been proven outdated on today’s business world. Although
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chairperson of Autodesk‚ as its new chief executive officer and a member of the board of directors. Google Google Inc. is an American multinational public corporation invested in Internet search‚ cloud computing‚ and advertising technologies. Google hosts and develops a number of Internet-based services and products and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin‚ often dubbed the "Google Guys"‚ while the two were attending
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Company Culture Google has a culture very different from traditional corporations. A relaxed work environment adopts the philosophy of creativity and uniqueness shown in the company’s products and services. Google’s corporate website stats “We hire people who are smart and determined‚ and we favor ability over experience.” Rather than the traditional corporate ladder‚ an employee who works for Google can present new ideas their first week. Google: Avoid beauocracy so people can do what makes
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Google Think Insights is one of the most critical set of tools that can be used for effective online marketing. This blog brings to light two tools‚ Display Planner and Search Ads‚ to understand few of the most important functions of Google Insights. Display Planner is the tool which helps in reaching the target audience by simply feeding in their characteristics‚ buying behavior‚ the websites they normally visit or the products they preferably like to buy. By feeding in the demographics and the
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Individual Paper Google: The Quest to Balance Privacy with Profits Amanda Green MGT 308 Professor Vidal March 19‚ 2013 Background Since its birth over a decade ago‚ Google has been on the cutting edge of internet technological innovation‚ and more recently‚ consumer electronics and productivity tools. Many faithful Google users praise the company for the ease of use of their products‚ and for the number of free virtual products the company offers (Google
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multiple paths to success. Google Incorporated and Apple Incorporated are both leading companies in their industries. Apple is known for its extraordinarily innovative and exclusive products. They have an incredibly loyal customer base‚ and competitors have a very hard time replicating their products. Their brand name is synonymous with success. Google is also a leader‚ one of the world’s top companies‚ continually making headlines for their innovation and customer focus. Google is also renowned as one
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Health Group LLC.‚ and Google are working to solve this issue. In 2008‚ Google launched an application called Google Health‚ a free application that stores user’s medical records using a standard format. When users start a profile with Google‚ they input all of their information which creates a “health profile‚” which can be available to doctors and physicians to view and even change after a visit‚ thus eliminating the paper record. But when users start using a company like Google Health to store their
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Human Resources: Productivity‚ Quality of Work Life‚ Profits (6th ed.). New York: McGraw-Hill Education. Ehrlich‚ C.J. (1997). Human resource management: a changing script for a changing world. Human Resource Management‚ Vol. 36 No. 1‚ pp. 85-90. Fast Company & Inc. (2013). THE WORLD ’S MOST INNOVATIVE COMPANIES. Retrieved 18 DEC 2013 from http://www.fastcompany.com/703052/worlds-most-innovative-companies Google. (2010). Google: Global Diversity and Talent Inclusion 2010 annual report. Retrieved
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Google Vs. Bing Who will win? Google and Bing are competing to be the most used and talked about search engine on the Internet. To hold this title means a great deal of wealth generated from a successful search engine. The more traffic a search engine generates‚ the more money it can produce in the forms of endorsements and advertisements. In reality‚ competition is good for both companies as it forces both to continually make improvements and strive to develop the best possible product for the
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