Retail:-The selling of goods and services directly to consumers in small quantities. Retailing:-The activities involved in selling goods directly to consumers. ORGANISED RETAILERS:- Like department stores‚speciality stores ‚shopping complexes ‚ malls ‚ large scale multiple chains etc. Organized retailing‚ in India‚ refers to trading activities undertaken by licensed retailers‚ that is‚ those who are registered for sales tax‚ income tax‚ etc. These include the publicly traded supermarkets‚ corporate-backed hypermarkets and
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PART TWO COUNTRY DIFFERENCES One of the interesting aspects of Hindu culture is the reverence for the cow‚ which Hindus see as a gift of the gods to the human race. The sacred status of the cow created some unique problems for McDonald’s when it entered India in the 1990s‚ since devout Hindus do not eat beef (and many are also vegetarians). The accompanying Management Focus looks at how McDonald’s dealt with that challenge. Economic Implications of Hinduism Max Weber‚ who is famous for expounding
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Chapter I. INTRODUCTION Introduction- The India Retail Industry is the largest among all the industries‚ accounting for over 10 per cent of the country’s GDP and around 8 per cent of the employment. The Retail Industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. But all of them have not yet tasted success because of the heavy initial investments that are required to break even with other companies
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Rural marketing INTRODUCTION The concept ‘Rural’ and ‘Marketing’‚ though used very frequently in various forums‚ have eluded any precise and non- controversial definitions. When we join them‚ the resulting concept ‘Rural Marketing’ means different things to different persons. This confusion leads to distorted understanding of the problems of rural marketing poor diagnosis and‚ more often than not‚ poor prescriptions. The Indian rural market with its vast size and demand base offers great
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International Journal of Computing and Business Research (IJCBR) ISSN (Online) : 2229-6166 Volume 4 Issue 1 January 2013 E ORGANIZED RETAIL SECTOR: FUTURE‚ CHALLENGES AND OPPORTUNITIES IN INDIA Dr. Pawan kumar Asstt. Prof (MBA) Dronacharya Institute of Management and Technology Kurukshetra‚ Haryana‚ India ABSTRACT: This paper intends the emergence of organized retailing in india. In the era of globalization economy changes rapidly in which retail sector also transforming from traditional to organized
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Self-Employment with the help of Integrated Rural Development Programme (IRDP) Introduction The Integrated Rural Development Programme (IRDP) aims at providing self-employment to the rural poor through acquisition of productive assets or appropriate skills that would generate additional income on a sustained basis to enable them to cross the poverty line. Assistance is provided in the form of subsidy and bank credit. The target group consists largely of small
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COCONUT OIL Coconut is a popular plantation and is grown in more than 90 countries of the world. India‚ producing 13 billion nuts per annum‚ is one of the market leaders in coconut. Coconut is a versatile product and has multiple uses. Almost all the parts of a freshly grown coconut‚ eatable or otherwise‚ are used in some or the other manner. India is one of the leading coconut producers in the world‚ producing 13 billion nuts per annum. Coconut is mostly cultivated in the coastal regions
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1.0 INTRODUCTION This section of the report presents the origin of the report‚ "Consumer Behavior Analysis of Magic Toothpowder" and outlines its main objectives‚ limitations and the sources of information used in its formation of the report. 1.1 BACKGROUND OF THE REPORT The report‚ "Consumer Behavior Analysis of Magic Toothpowder"‚ is prepared in compliance with the partial requirement of the course Consumer Behavior (M403)‚ instructed by Mr. Syed Munir Khasru‚ Associate Professor‚ Institute
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510-062-1 Coca-Cola in India: Innovative Distribution Strategies with ‘RED’Approach “Now Coke’s RED execution – done in big cities through direct distribution by the company – is followed by the sales teams of both its company-owned and franchise-owned bottlers. Essentially‚ this plan covers its visi-coolers‚ the availability of beverages and activation.”1 – T. Krishnakumar‚ CEO‚ Hindustan Coca-Cola Beverages Pvt. Ltd. “No consumer goods company today can afford to forget that the rural market is
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I Archana. R. Gorur of 5thB.com (h) was working as an intern in Levi’s Strauss India Ltd. (LSIL) for duration of 6 weeks from april 16th to may 31st 2012. I was working in the finance department in the accounts receivables section. i have done the following work in the company * Reconciliation of shortages * Dilution Expenses (Sales support) * Hybrid rent * EOSS * Additional Margin * Fixed Support * Promotional Schemes While doing the reconciliation of
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